Rex

25 Flips | 2 Magazines | @realerthanmost | Keep up with Rex on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Rex”

BT and Visa debut in most valuable BrandZ lists

en_GB<p>article<p>BT’s London 2012 sponsorship has helped lift the brand to one of the top 10 most valuable in the UK with fellow sponsor Visa also …

Seth's Blog

ANTICIPATION: Before the product is released, the true fans are buzzing and speculating and waiting in line. The anticipation is self-reinforcing, a …

State of the U.S. Online Retail Economy Q1 2013

State of the US Online Retail Economy Q1 2013<p><b>The growth in online retail is continuing to outpace offline.</b> In the first quarter of 2013, e-commerce …

5 Things Every Copywriter Needs to Know About Their Prospects - Copyblogger

What do you <i>really</i> know about your prospect?<p>Their age range perhaps? Where they live? What they do for a living?<p>Useful definitely, but not enough to …

The top 100 most valuable global brands 2013

en_GB<p>article<p>This year’s BrandZ ranking of the top 100 valuable global brands sees Apple maintain its reign at number one and the value of the top …

Trends Shaping Local Search in 2013

Speaker: comScore Director of Marketing Solutions Rennie Peddie, comScore Client Service Analyst Chelsea Heltai, Neustar Localeze VP of Content …

As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars Ready to Follow?

When it comes to digital advertising, we often spend our time pouring over data in order to create planning, modeling, targeting and buying …

Marketing

Your Brand As An API: Why You've Lost Control Of Your Messaging

It is the end of the workday, and your favorite baseball team played a mid-day game. You turn to your 10-year-old and ask him if he wants to get the day’s score watching ESPN’s SportsCenter with you. His response is simple and telling: “Nah, why wait? I’ll just look it up on my iTouch.”<p>We have …

Why Social Media Is the Front Line of Disaster Response

Nearly one million people are affected by natural disasters each year. In the U.S. alone, some 400 people die from disasters that cost the economy …

Buying Tumblr might make Yahoo cool — but buying Pinterest might have made more sense

Advertisement<p>2 Comments<p>If Marissa Mayer is on a mission to teach kids about her company, which was founded before some of them were even born, buying …

Six brands that have been busy experimenting with Google Hangouts

<b>We’ve been keen exponents of Google Hangouts for some time here at Econsultancy as they’re a great way of sharing content and promoting our brand.</b><p>In …

Marketing Academy graduates 2013 on what makes the modern marketer

en_GB<p>article<p>We ask this year’s The Marketing Academy graduates what qualities they think it takes to be a modern marketer, the best advice they have …

Vine: 12 Ways to Make Your Videos Stand Out

You've had some fun with Vine, but now you want to get serious. Here are 12 tips to turn you into a Vine pro.<p>With Vine, you have six seconds to …

How Yahoo plans to make money on Tumblr: ads that don’t feel like ads

“We’re pretty opposed to advertising,” David Karp, the founder of Tumblr, said three years ago. “It really turns our stomachs.” So today he’s turning over the six-year-old blogging startup to a company that can stomach it.<p>Yahoo, which currently generates 76% of its revenue from advertising, made …

Home Depot (HD) First Quarter 2013: Housing Market Recovery Boosts Profits 18.5%

The Home Depot Inc. (NYSE:HD), the world’s largest home improvement retailer, reported net profit in its Q1 ended May 5 of $1.22 billion, or 83 cents …

Sprint Raises Offer For Clearwire While SoftBank And DISH Duke It Out

With Clearwire shareholders set to vote on a takeover offer from Sprint Nextel Tuesday the suitor sweetened its bid, and the target called off a meeting that was to decide the matter.<p>Clearwire said it will adjourn a special stockholder meeting Tuesday without conducting business, reconvening May 30 …

Stock futures steady ahead of Fed speakers

A previous version of this story misstated the day of the week in the first paragraph. The story has been corrected.<p>MADRID (MarketWatch) — U.S. stock …

Pimco: Asia’s hunt for energy will drive bond issuance

One of the world’s largest fixed income fund managers expects Asia’s growing energy shortage to lead to investment opportunities in the credit …

Young Africans Flocking To Dubai, Joining South Asians As Guest Workers

Many African youths, beset by high rates of unemployment in their native countries, are apparently seeking to move to Dubai in the United Arab …

Hidden indicators on housing are buried in Home Depot’s rock solid earnings

<b>The numbers:</b> Good. Sales rose 7.4%. Profits jumped 18%. Sales at stores open for a year increased 4.3% overall. In the US they were up 4.8%. The stock rose.<p><b>The takeaway:</b> US housing continues to recover, buoying a range of companies with ties to residential real estate. For proof, look no further …

Open-plan offices make employees less productive, less happy, and more likely to get sick

A well-designed office is a happy office. As facilities managers strive to save space and cash, they’re reshuffling desks and fiddling with temperature gauges. All of which has an impact on workers’ performance. Open-plan offices may make some kinds of collaboration easier, but are they more …

The Workplace

Sprint ups bid for Clearwire in continued effort to bolster its LTE spectrum

It's an understatement to say that Sprint is in a period of transition — both Softbank and Dish are trying to buy the nation's third-largest wireless carrier. At the same time, Sprint and Dish are both trying to purchase Clearwire, and Sprint has just made a strong play for that spectrum. The …