raheli riley

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The 5:3:2 Rule for Social Media

When it comes to social sharing you need to get the balance right, and that's where the 5:3:2 rule comes into play. But what is 5:3:2?<p>Social media …

One Thing Coca-Cola, Geico and Under Armour Are Doing That Every Company Should Do Today

Copy these highly successful content marketing strategies to build your billion-dollar brand.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Billion-dollar brands inspire us; they give us the proof that "the sky isn't the limit." They raise the bar and help move us to bigger levels of …

Marketing

Quick and Dirty Guide for Creating Actionable Content Marketing Personas

<i>Editor’s note:</i> <i>You may have missed this article when CMI published it in</i> <i>2015</i><i>. We’re publishing this update because well-crafted personas are so</i> …

Vancouver Put On A Cosplay Show

Anime Revolution, aka Anirevo, was held over the weekend in Vancouver, and photographer The Will Box was kind enough to share some of the shots he …

How to watch every Marvel Cinematic Universe film in the right order

The man who made colour cool – in pictures

A new exhibition of Joel Meyerowitz’s groundbreaking street photography traces his fascinating evolution from black and white (‘back there’) to colour (‘obvious’)

Street Photography

How to rank on the first Google page if you have a low-authority site

The other day I was reviewing an archive of my client’s SEO articles and their rankings. A whole lot of articles didn’t even make the top-30 positions because the competition had much higher DA ranks.<p>Since we were syndicating more newsworthy content to high-profile publications likes Forbes, …

7 Ways to Turn Instagram Followers Into Customers for Life

Use these seven ways to reach out to prospects and make them want to buy from you, over and over again.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following excerpt is from Kim Walsh Phillips’s book</i> Ultimate Guide to Instagram for Business<i>. Buy it now from</i> Amazon | Barnes & …

Marketing

How to provide excellent customer service on social media

Of all the social media benefits and uses for organizations, none compares to customer service opportunities.<p>It was the first way that brand managers …

Pinterest is now advertising on billboards around New York City

Pinterest wants to grow its user base.<p>Pinterest is trying to add some new users the old-fashioned way — with giant Pinterest banners and billboards around New York City.<p>On Tuesday, the visual search company launched its first U.S. ad campaign, called “What If.” The point is to encourage people to …

The Five Best Places In The World To Drink Coffee

That first coffee of the morning is the most important thing to pass your lips all day. If it’s unsatisfactory – too bitter, perhaps, or tepid – it …

Here Are 10 Clever Photo Tricks You Can Do at Home (VIDEO)

Videos about photo tricks and camera hacks are some of our most popular posts so here’s another good one from the folks at COOPH. In the below video, …

3 Ways to Create Meaningful Relationships Using Social Media

Not all engagement is created equal. Sure, some engagement is better than none, but thankfully, we’ve moved past the days when impressions were the …

How to Write Copy for Facebook Ads

We’re big believers in using Facebook as a channel for good, engaging content—but as we’ve noted in the past, content marketing isn’t necessarily …

Best photos of the day: Cyclone Debbie and military clashes

A selection of photo highlights from around the world, including a pillow fight in Bucharest and clashes in Caracas

How to Make a Photography Blog

Thinking of sharing your passion for photography with a blog? With so many millions of pictures being shared and uploaded online, it’s tough to stand …

Photography

35 Easy Ways To Feel Like You Have Your Shit Together After College

Because the real world is scary and that degree did not teach us how to be functional adults.<p><i>Broad City</i> thumbnail via tumblr

7 Life Lessons Grad School Teaches You That You Won’t Learn In The Classroom

“Better you than me,” they said. “You’ll burn out,” they said.<p>I can’t count the number of times I heard this when I announced in late 2007 that I’d …

Graduate School

25 creative storage solutions for your cluttered home

A collection of DIY tips and tricks to help you get your home in order.<p>Use shoe organizers to organize your food pantry.<p>Nail mason jar lids under …