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Creating a Mobile-First Responsive Web Design

Introduction<p>We're going to walk through how to create an adaptive web experience that's designed mobile-first. This article and demo will go over the …

Positioning Your Startup is Vital — Here’s How to Nail It

When Arielle Jackson started to develop the marketing and communications plan around Cover (the Android app quickly snapped up by Twitter), she …

Small Business Blog - Yahoo Small Business

What’s more likely is that a prospective customer will start their for a business like yours by opening their laptop or pulling out their phone …

Small Business

Belgian Pilot Store Offers Physical Sales Space for Novice Designers

Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by …

How to choose your pop-up location

<b>When you’re planning your next pop up, how do you decide on a location?</b><p>For businesses already trading online, there is a wealth of information about …

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The 50 Most Popular Hobbies

Do you have any popular hobbies? When I meet someone new, one of the first questions I ask is “Whats your favorite hobby?” Most shrug and aren’t to …

How to Engage Your Users to Build the Product They Actually Want

Massdrop launched in 2012 based on one idea: To use bulk buying to help people get lower prices on products they love. This idea became a platform, …

Finally, A Credible Way To Decipher Customer Intent

Customer intent is such a loaded phrase. Figuring out your prospects’ intentions or the purpose of their actions is like finding a flashlight in a mine. If you have it, you can quickly figure out what your next step should be. Without it you’ll keep stumbling along in the dark.<p>It used to be that …

Retail trend: Call it click-and-mortar

Some of the hippest online retailers around are pioneering an old concept: offline retailing.<p>After years of squeezing traditional retailers, …

Why Real Businesses Don’t Charge $5/month

As a business that's trying to make money, you live and die by this evaluation: LTV > CAC.<p>For those that don't know what the above means (aka me 6 …

Three simple tips for formulating hypotheses for startup business

The Business Dictionary suggests the following definition of “Hypothesis”:<p><i>A supposition or explanation (theory) that is provisionally accepted in</i> …

How to do a pop-up: advice from the experts

Enterprise Nation<p>At Enterprise Nation, we're big fans of pop-ups as they enable start-ups to test the market, and introduce growing businesses to …

Smartphones changed the way people shop, but they won't kill local commerce (study)

A new study suggests that the explosive adoption of mobile devices will help, not hurt brick and mortar shops — challenging the fear that ecommerce firms like Amazon are a death knell to local commerce.<p>Commissioned by G/O Digital, a marketing firm owned by the Gannett media empire, the study …

How Tablets Are Optimizing The Retail Experience

Presented By:<p>Available to Premium &<br>Purple Members<p>PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and …

A Founder’s Guide to Starting in 6 Weeks

I met another young man today who is en route to a world class MBA program to fill in the gaps in his knowledge prior to starting his life in a …

Intent Marketing Landscape

Successfully reported this slideshow.<p>We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.<p>Upcoming SlideShare<p>Loading in …5<p>×<p>3,526 views<p>Share<br>• Like<br>• Download<br>• ...<p>Published on Aug 22, 2013<p>Alan Gunshor , 4x Serial …

KBS+ Simplifies Language Of Internet Marketing: Drops 'R' And 'E,' Focuses On Intent

In the two decades since Madison Avenue began dabbling in online marketing, it has used lots of words to describe what it was doing with it, starting …

What is a Pop-Up Shop?

Walking down any street in New York City, the signs of mom-and-pop stores of yesteryear are hard to...<p>Pop-up stores only require a fraction of the …

Subscription Economy

Customers have changed. They’re looking for new ways to engage with businesses. Consumers today have a new set of expectations. They want outcomes, …