Praveen Mathew

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How to Generate Buzz Surrounding Your Real Estate Business -- For Free!

Many people see that I get a lot of publicity, and when they do, they think I get it without even having to move a muscle. No, it’s not because of my …

How crowdfunding has made flipping houses a lot easier

David Berneman isn't developing an app. His company isn't venture backed. In fact, his business is about as low-tech as it gets: He buys houses, fixes them up and flips them.<p>But he too is funded by the crowd.<p>Berneman's family business, Golden Bee Properties, borrowed $1 million to buy a West Los …

Fast-Start Real Estate Investing

The title is about gaining traction in real estate investing so that you can grow your business. It's not about "easy money"or even "fast profits" ... though doing it right should get you some profit money pretty quickly.<p>What I want to help new investors with is how to gather cash to evolve in …

The House That Could Save the World

The next generation of ultra-efficient houses will redefine how we fight climate change—and how we live.<p>In July, when Portland was sweltering at upwards of 100 degrees, the tenants of The Orchards wondered if they had air conditioning. The temperature in their apartments never rose above 70.<p>They …

Housing

Something you should know about real-estate agents on Zillow

Consumer advocates have long cautioned against dual agency in real-estate transactions. That’s when the real-estate agent advocating for the seller …

Real Estate

Architect's homework: When you can't build it on, build it over

Architect Todd Conversano never thought he'd be able to enlarge the 1950s ranch-style home he and his wife bought a decade ago. Two previous geological reports on the property north of Beverly Hills suggested that it would cause drainage problems or, worse, destabilize the steep slope above the lot.<p>…

5 out-of-the-box ways to generate leads

Real estate, like any other savvy business professional, know how important it is to market differently. You want to stand out and advertise in new …

Investment Property 101 - Part Two: The Math Behind Investing

The money and math behind investing in real estate. <i></i>If you want to buy an investment property you will need to be able to do some basic math.<p>If you …

Why 'for sale by millennial' is the future of the industry

The ludicrous interest rates of the 1980s, the real estate crash of the late 2000s, and now, the newest conundrum for real estate agents — …

Real Estate

How to Use LinkedIn to Get Real Estate Leads

LinkedIn is a social network just for people who are looking for jobs, right? Wrong. Today LinkedIn continues to be a recruitment tool for businesses …

7 P's of real estate listing marketing

Some agents subscribe to the “3 P’s” of marketing, which allegedly are:<p>Put a sign in the yard.<br>• Put it in the multiple listing service (MLS).<br>• Pray.<p>There …

Real Estate

Get inside your clients' heads: 3 psychological lessons for real estate

The practical psychology of real estate has always been to realize that you are selling your client’s dream, not their property. Real estate is not a …

Real Estate

7 Ways to Maximize Lead Generation with Your Real Estate Website

Real estate lead generation is always top-of-mind with agents:<p>“What’s the best way to get more leads through my website?”<p>“How can I maximize real …

A Simple Way to Capture Testimonials

For brokers and salespeople who see the benefit of video marketing but find the process to be time-consuming, VocalReferences can help.<p>This video …