Paola Pessari

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Watch: How To Convert Low-Res Graphics Into High-Res Using Photoshop

[Click here to view the video in this article] <br>Before you toss that low-resolution graphic into the trash, YouTube channel PiXimperfect shows you how …

Graphic Design

What enterprises will focus on for digital transformation in 2018

Up until this year, organizations could often afford to overlook the bigger picture for various digital upgrades, improvements, and modernization. In …

Innovation

Top 15 Google Analytics Tools and Add-ons | Online Metrics

<i>Google Analytics is a great tool by itself, but do you use powerful Add-ons as well? Every month new Google Analytics tools are created and some of</i> …

The Japanese skill copied by the world

Mindfulness has become trendy around the world in recent years – but in Japan, it’s been ingrained into the culture for centuries.<p>As the sleek shinkansen bullet train glided noiselessly into the station, I watched a strange ritual begin. During the brief stop, the conductor in the last carriage …

Japan

How Do You Know Someone Is an Exceptional Leader? Look for Any of These 7 Signs

This is what it truly takes for leaders to motivate their employees.<p>If you're new to the employee engagement conversation, I'll cut to the chase and break it to you like this: Since 2000, Gallup research has shown that roughly 70 percent of the U.S. work force is "not engaged" or "actively …

Employee Engagement

How E-commerce Is Making Stores Relevant Again

After a tough holiday season, many big-box retailers went on a cost-cutting binge. J.C. Penney, Macy’s, and Sears all announced that they would …

The Eight Essential Skills Of The Future CMO

What poses the greatest threat to brands today? The future. The future is un-knowable. We can look at trends and imagine what the future will hold, but we cannot see the future. This is a scary proposition for brands that try and manage risk while innovating — at a time when their survival depends …

Customer Experience

How retailers can drive profitable growth through dynamic pricing

The secret is in customization: dynamic-pricing solutions must be tailored to a retailer’s business context, objectives, and ways of working.<p><b>When it</b> …

These Tech-Savvy CMOs Embody All the Talents the Modern Marketer Needs

The digital/social/mobile/virtual age heralds a whole new approach to marketing, given that consumers enjoy more control over content and …

Marketing

The heartbeat of modern marketing: Data activation and personalization

Technology has finally advanced to the point where marketers can use real-time data in a way that is both meaningful to customers and profitable for …

Infographic: 10 Ecommerce Trends To Follow In 2017

If you are an online Ecommerce retailer then here are some interesting statistics you need to know.<p>Today's consumer owns high-end smartphones to make …

What does the store of the future look like?

Following Amazon Go, four industry experts share their views on what lies ahead for bricks-and-mortar retail<p>No check-out staff. No queueing. Amazon’s new physical grocery store which enables shoppers to effectively grab and go, stunned consumers and the retail industry alike. So, will robots be …

The Management Ideas That Mattered Most in 2016

One of our favorite parts of the HBR year is looking back at what we published to find the ideas that, in retrospect, stand out the most — articles that taught us something truly new or surprised us with wholly new ways of thinking about topics we thought we were tired of, as well as the articles …

The Fallacy of Wine-Food Pairing

Yes, certain wines work better with certain dishes, but don’t be fooled into believing in ironclad rules. Here's what you should know about wine …

Cooking

4 Questions That Will Impress Any Hiring Manager in an Interview

It’s something that gets asked by almost every hiring manager at the tail end of almost any job interview: “Do you have any questions for me?” Shrug …

Paramount Network

HOW SUCCESSFUL PEOPLE THINK - Motivational video for 2017

YouTube

These 12 Astonishing Shopping Facts Perfectly Sum Up E-Commerce For 2016

Online shopping has a ton of momentum this year and it’s not expected to slow down any time soon. According to Adobe, final e-commerce Black Friday sales hit $3.34 billion, which was represented a 21.6% year-over-year growth. Mobile accounted for $1.2 billion, a 33% increase from 2015. Cyber Monday …

eCommerce

Digital Media Buying Demystified (Infographic)

Ad spending and media buying is a complex and confusing system. While spending is up, there are more options than ever before, particularly when it …

Advertising Industry

Performance Marketing Helps Retailers Connect Their Short-Term and Long-Term Goals

As measurement tools improve, retailers can see how their marketing efforts—not just those easily tracked online—drive actions at different stages in …

The amazing brains of the real-time interpreters

The world’s most powerful computers can’t perform accurate real-time interpreting of one language to another. Yet human interpreters do it with ease. Geoff Watts meets the neuroscientists who are starting to explain this remarkable ability.<p>One morning this summer I paid a visit to the sole United …

Language

Plum Automatic Wine Preservation Appliance

Every glass served - just as the winemaker intended.TM<p>How It Works<p>Plum’s automated system preserves, identifies and chills your wine perfectly for up …

Moving At The Speed Of Culture Is The New Brand Imperative

TVGla VP of strategy Guy Gouldavis on how marketers must be technologically and culturally agile to connect with modern consumers.<p>A Darwinian gale continues to blast across the marketing landscape, compelling brands to adapt to how they connect with people or risk being a footnote in history. How …

MTV Video Music Awards

My (Insanely Large) List of SEO Tools & Other Useful Resources

I’m just about to reach the 5 year mark working in the online marketing industry, and one thing that I’ve always found remarkable is how open and …

Online Life

Content marketing, from strategy to execution (in only 652 steps!)

How to Create a Content Strategy<br>(In Only 652 Steps)<p><i>This is a really, really, really long piece. There's no TL;DR version. That's because content</i> …

Marketing

How to poll your website users so you can make it better

Running a website, selling a product, building a business – it’s all about incremental improvements based on user feedback. But what if your users aren’t sure what they want? Or what if they tell you one thing, but act in a different way?<p>The key is user data: With the right data, you can find out …

Marketing

6 Blogs That Can Teach You More Than an MBA

An MBA is still valuable, but so are the lessons taught daily in these blogs.<p>There are many good reasons to go to business school. Personally, I loved my two years at the Robert H. Smith School of Business at the University of Maryland. Yet at the same time, there are reasons to <i>not</i> go to business …

The Key To Hit Your Targets In Life, Learnt From The Legendary Archer

In the 1920s, a German man named Eugen Herrigel moved to Japan and began training in Kyudo, the Japanese martial art of archery.<p>Herrigel was taught …

Martial Arts

3 Ways to Gather Actionable Insights From Google Analytics to Inform Your Marketing Plan

Today’s marketers are lucky. Why? The amount of data and tools to help interpret that data present an opportunity to be far more effective than in …

Analytics

50 Unintentional Quotes From Children That Will Send Shivers Down Your Spine

Found on r/AskReddit<p>1. D49A1D852468799CAC08<p>“I’m watching you make my sandwich so that when you die I will know how to do it.”<p>2. Magnus_Maximus<p>My sons …