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The 3 Characteristics of Brands That Command Customer Loyalty

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Brands that have inspired sufficient confidence in users that they don’t have to sell themselves continually have achieved that Holy Grail of marketing, <i>brand loyalty</i>.<p>However, just a handful of brands can claim to have that level of a …

Customer Service

How to survive a winter in Antarctica – in pictures

Photographer and explorer Dr Alexander Kumar spent nine months at Concordia Station, where temperatures drop to -80C and your nearest neighbours are astronauts orbiting the Earth. Follow his journey through the worst winter in the world<p>• White Mars, Living on Planet Concordia is on at the Royal …