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ARKit app downloads said to hit 13M, dominated by games

Apple officially launched its new ARKit framework as part of iOS 11, allowing developers to build applications for iPhone and iPad based around augmented reality. Now that iOS 11 has been available for just over 6 months, app analytics firm <i>SensorTower</i> has some data on the popularity of ARKit …

Che cos’è il Design Thinking e perchè le startup italiane non possono ignorarlo

Censite 150 startup a livello internazionale che offrono soluzioni per processi di DT. Hanno raccolto 908 milioni di dollari di finanziamenti. Solo 3 …

Kia is seeing 3 times more conversions through its chatbot than its website

At last count, Kia had more than 800 websites where a customer can ask about buying a car.<p>In November, to try and simplify the process, Kia launched …

Advertising Industry

How to Use a Facebook Messenger Bot for Lead Scoring Prospects

Are you using Facebook Messenger bots in your marketing? Wondering how scoring leads can help you deliver more effective messaging to your …

Beyond Tag Management: The Future Of Advertising Data

In part 6 of this multi-part series on tag management, contributor Josh Dreller discusses where advertising data is headed and and what we can do to …

Understanding Question/Query Answering In Search & How It Relates To Your Website

Search engines are evolving. Search is not only becoming faster, it’s becoming more predictive and conversational — more like a personal assistant.In …

3 Reasons why the Future of Ecommerce is a Blog Post

Written by Stefano Mongardi on Friday, November 7th 2014<p>Stefano Mongardi, an expert of Online Marketing who is also passionate about tech and …

L'impatto social della puntata di Report su Moncler

All’indomani della puntata di Report dedicata allo spiumaggio delle oche e che testimoniava il maltrattamento degli animali Moncler ha terminati la …

Il caso Moncler-Report e la magistrale gestione della crisi sui social

Del caso “Moncler-Report” hanno scritto (quasi) tutti. Non entrerò perciò nel merito della questione.<p>Ciò che invece mi interessa sottolineare è la …

How to Find Your Ideal Customers on Facebook

Shares 21K<p>Do you want to connect with the right customers on Facebook?<p>Are you using buyer personas to identify your target customers and fans?<p>With …

Now Make Changes To AdWords Settings And Ad Extensions Across Multiple Campaigns

Following up on last month’s ad customizers news, which brought dynamic insertion to a whole new level, Google has launched bulk editing for campaign …

Il mio sito ha molte immagini e poco testo: come posso ottimizzarlo per le ricerche? - Wired

Quando miri a un migliore posizionamento nel motore di ricerca è importante che tu capisca in che modo Google visualizza il tuo sito. Per indicizzare …

Facebook è il social preferito come fonte di notizie

A differenza di quanti molti pensino, i social non sono così utilizzati come fonte di informazione.<p>L’unico <b>social</b> rilevante per seguire <b>notizie</b> è il …

Corso in Non-Conventional & Viral Marketing

Si è svolto questa settimana il primo di una lunga serie di Ninja Hangout: un’intervista doppia con <b>Mirko Pallera</b> [<i>CEO di Ninja Marketing</i>] e <b>Valerio</b> …

9 Small Business Twitter Marketing Examples to Study

Are you debating whether your small business should invest time on Twitter?<p>Do you wonder how Twitter can help your business?<p>By being an active part …

Social Media

How to Encourage Google+ Fans to Share Your Content

Shares 5K<p>Are you using Google+ to promote your brand or content?<p>Do you want to find Google+ fans who love what you do and will share it with …

Content & SEO Alignment: 3 Steps To Create The Perfect Win-Win

Lo streaming traina l'industria musicale mondiale - Wired

Lo scorso anno <b>Spotify</b> è esploso. Oltre <b>4,5 miliardi di ore</b> di musica in streaming per un totale di più di <b>un miliardo di playlist</b> create dagli utenti. …

10 Big Brand Facebook Tactics Any Business Can Use

Shares 6K<p>Do you have big-brand Facebook page envy?<p>Do you, as a small business owner, want your page to be popular and engaging?<p>It’s easier than you …

3 Strategies for Improving Your Facebook Ads

Facebook plays a large role in many businesses' marketing strategies. Although business pages on the social networking site may have once been just a …

6 Ways to Maximize Your Google+ Engagement

Is Google+ working for your business?<p>Are you wondering how to increase engagement with your Google+ community?<p>Google+ is designed to focus on one …

Infographics

3 Simple Ways to Measure Your Social Media Results

Are you looking for better ways to measure your social media activities?<p>Do you know if your social media efforts are worthwhile?<p>Social media …

Social Media

Hot

5 Ways Marketers Can Keep Updated on Facebook Changes

Are you struggling to keep up to date with the latest Facebook changes?<p>Are you conducting activities that are against Facebook’s policies?<p>It isn’t …

Social Media

New Facebook Contest and Promotion Rules: What You Need to Know

Shares 6K<p>Have Facebook rules stopped you from running contests on your Facebook wall in the past?<p>Are you wondering how the new Facebook promotion …

How to Use Twitter for Business and Marketing

Is Twitter a part of your social media marketing?<p>Or have you let your Twitter marketing drop off lately?<p>In any case, with the latest Twitter updates, …

Social Media

4 Pinterest Tools to Grow and Measure Your Pinterest Presence

Shares 20K<p>Do you need help measuring your Pinterest activity?<p>Are you wondering which tools can help you grow your followers on Pinterest?<p>In this …

Mobile To Drive 50 Percent Of Google Paid Search Clicks By End Of 2015 [Study]

Mobile paid search saw rapid growth last year, owing to both the rise in smartphone and tablet use as well as to the introduction of enhanced …

How To Choose The Right Social Media Networks For Your B2B Business

One of the most important steps in launching a successful social media campaign is choosing the right platform to connect with your audience. For B2B …

How to Use Facebook Website Custom Audiences

Shares 3K<p>Are Facebook ads a core part of your social media tactics?<p>Are you ready to build a raving fan base that reads your articles and buys your …