kevin k

18 Flips | 3 Magazines | 1 Like | 2 Following | @picklexn | Keep up with kevin k on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “kevin k”

Want To Increase Sales? Target Your Existing Customers

We tend to forget about our existing customers, and when we do, it is always to our detriment.<p>Yes, of course, gaining customers and/or market share is inevitably a goal of every marketing campaign and communications effort we undertake.<p>But as you go about crafting those efforts, make sure you are …

Resolutions All Small Business Owners Should Make In 2014

<i>The following guest post is by Jason Zickerman, president and CEO of The Alternative Board.</i><p>If the New Year was all about new beginnings, why is it that so many of us make the same old resolutions over and over? While renewing the long-expired gym membership or covering ourselves with a second skin …

The Nine Letter Word Every Marketer Needs To Remember At All Times

On December 16th of last year I posted a collection of predictions for the coming year from <i>and</i> for the marketing and advertising world. The fearless forecasters I gathered together shared their insights into what they think lies ahead in the coming year and they did so with a twist. They were asked …

Savvy New Year's Resolutions IRS Hopes You Won't Keep

Making and keeping New Year’s resolutions is tough. Yet some resolutions about taxes aren’t hard to keep and could fatten your wallet in 2014. They could even have a spillover effect into the future. Here are 9 to consider:<p><b>1. I Will Read Tax Documents Before Signing.</b> Don’t Robo-Sign Tax Returns. …

Six Tactics For Befriending People Who Can Transform Your Career In 2014

Entrepreneurs are a resilient bunch. We’re used to getting a spark of an idea, researching like a fiend, then bouncing our crazy ideas off of anyone who will listen. And we’ll do this with every new project that sets our imagination on fire.<p>It’s exhilarating. It’s anything but typical. …

17 Counterintuitive Things The Most Successful People Do

You’re always going to get the same results, doing what everyone else does. Sometimes you have to know when to zig where others zag. These are some of the counterintuitive lessons I’ve learned and applied from the most successful folks I’ve met. <b></b><p><b>Pick Fights</b> – to test others’ resolve in their own …

The Five People Who Determine Your Success

Anyone who has accomplished anything of significance didn’t do it alone. Neither should you. Think about the five people you spend the most time with and answer this blindingly simple yet imperative question: <i>Do they make you better?</i><p>If they don’t, the question then becomes: <i>Wh</i><i>o does makes you</b> …

33 Ways To Be Happier

In her book, "The How of Happiness: A New Approach to Getting the Life You Want," psychology professor Sonja Lyubomirsky says a person's happiness is 50% due to genetics, 10% due to circumstances, and the remaining 40% is "within our power to change."<p>Happiness is different for each person, which is …

Happiness

5 Tips For Starting And Running A Successful Socially Responsible Business

Most people want to make a difference in the world. Give back. Leave a mark on the world. Sounds great, right? But what does it mean in the context of building a profitable company? Customer, investor, employee demands are enough to keep us up all night. How do you take a step back from the daily …

The Branding Of Your Own Business

As we approach the end of 2013 perhaps some of you may have a New Year’s resolution of starting your own business. You would not be alone of course.<p>It’s been a part of the American dream since the days of Benjamin Franklin’s printing business, to own and operate your own business. Nearly …

One Skill That Will Boost Your Value By Fifty Percent in 2014

If you’d like to substantially boost your value as a business professional in 2014, billionaire Warren Buffett has some advice: master the art of public speaking. Buffett once told a class of business students that he would pay anyone in the room $100,000 for 10 percent of their future earnings. If …

The Best Books Of 2013

We asked FORBES’ editors and writers to select the most entertaining and illuminating nonfiction books of the year. Here are the top 10 volumes they came up with.<p><b>The Billionaire and the Mechanic: How Larry Ellison and a Car Mechanic Teamed Up to Win Sailing’s Greatest Race, the America’s Cup</b>, by …

What Small Businesses Need To Know To Keep Their Customers

Business is shifting, with the balance of power moving to the customer. “The customer is always right” has never been more true than now.<p>The relationship between the seller and the customer has three main elements: The product is controlled by the seller, while the buying decision is controlled by …

Why Successful People Never Bring Smartphones Into Meetings

Do you check your phone for text messages or emails during business meetings?<p>According to new research from the University of Southern California’s Marshall School of Business, you are probably annoying your boss and colleagues. Furthermore, the research indicates that older professionals and those …

Buffett Family Values: How To Raise Well-Grounded Heirs

The talk at FORBES’ Second Annual Summit on Philanthropy, held June 4 at the United Nations, was about children. Specifically, how to raise them in a way that encourages them to change their world, rather than obsess over which sports car is in their garage. Warren Buffett, his son Peter, Marilyn …

The Six Rules of Personal Success

Of all human abilities, one stands out, the ability to see the <i>Big Picture</i>, the things that are important in life, and not to be distracted by small, trivial, and irrelevant things; the intelligence to separate the message from the background noise.<p>‘The Big Picture’ is about the grand goals; the big …

Indiana Jones And The Last Crusade (1989)