AppOnBoard’s instantly playable game demos are proving popular in the Google Play Store. Google is using AppOnBoard’s technology to enable users to tap on demo apps in the store and play the game instantly
AppOnboard and Google are collaborating to bring playable demos directly into the Google Play store with a “try now” button. That button is prominently displayed right next to the purchase or download
Everything seemed to be going well for mobile marketing firm AppLovin at the end of last year. The company agreed to be sold to private equity firm Orient Hontai for $1.4 billion in September 2016, but
Bristol-based start-up Reach Robotics will announce today that it’s won a crucial deal with Apple which will see the US technology giant promote its MekaMon robot in its stores and online in the run-up
Tokyo-based gaming giant Nexon is expected to announce tonight that it is acquiring Pixelberry Studios, an acclaimed game studio that created the social-mobile game High School Story, GamesBeat has learned.
Zynga has acquired the mobile card game studio of Turkey’s Peak Games for $100 million in cash. The move is one of the biggest acquisitions Zynga has made under Frank Gibeau, who became CEO in March 2016.