Design Matters/Business Matters

By Patrick Fredrickson | left brain needs for design practices

Mona Patel: From Designer to CEO

Mona Patel, the CEO and founder of Motivate Design, barely had the confidence to call herself a designer in the beginning of her career. Early on, …

Infographic: Psychology of Color In Branding

Infographic on how psychology of color can affect your branding based on color theory and its principles.<p>You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.<p>Colors have been an effective part of branding since the age of media and adverts. Every industry …

The First Thing Great Decision Makers Do

As a statistician, I appreciate the quote by applied statistics pioneer W. Edwards Deming, “In God we trust. All others bring data.” But as a social scientist, I’m compelled to warn you that many decision-makers chase data with too much zeal, running from ignorance but never improving their …

Business

Zocdoc's Pain-Free Healthcare Onboarding

User experiences in the healthcare sector tend to be notoriously complicated. Finding a well-reviewed local doctor, dentist, or specialist, checking …

Where to Find Hundreds of Business-Plan Examples

These samples will be incredibly helpful to you as you begin writing your own business plan.<p>Whether you want to create the next unicorn startup or lay the groundwork for a successful and sustainable business, the process starts with your business plan.<p><b>Executive Summary:</b> Start off with an overview …

The Best Sales App I've Seen in 15 Years and OMG It's Free

This new breed of app completely automates a task that once wasted hundreds of hours of valuable time.<p>What makes a sales app great? Three things: 1) it helps you sell, 2) it's easy to use, and 3) it costs nothing or next-to-nothing. Using that criteria, it's obvious why CRM isn't a great sales tool …

Successful Founders Fixate on These 5 Numbers

Instead of focusing on financial statements, startups need to focus on the day to day and week by week numbers that, over time add up to a growth trajectory -- or not.<p>I've worked with hundreds of startups and it is surprising how few of them can tell me when they will run out of money. Or how many …

Finance

A Scientific Analysis of 42 Different Studies Shows These 4 Words Make It Twice as Likely People Will Say 'Yes' When You Need a Favor

Jobs believed in asking for help--so much so that he felt asking for help separates the people who do things from the people who only dream.<p>I've never found anybody that didn't want to help me if I asked them for help.... I called up Bill Hewlett when I was 12 years old. "Hi, I'm Steve Jobs. I'm 12 …

Designers: “Stop making crap!”

Three industry leaders agree: If you want to be an ethical designer, stop thrusting so much junk out into the world.<p>Take any bad thing you see across apps and websites. Maybe it’s a dark pattern in an e-commerce site, or a racially profiling algorithm behind a mortgage lender. Of course it’s easy …

The Role of a Manager Has to Change in 5 Key Ways

Management has long been associated with the five basic functions: planning, organizing, staffing, directing, and controlling. These default dimensions are sufficient when pursuing a fixed target in a stable landscape. But take away the stability of the landscape, and one needs to start thinking …

The Black Struggle for Technology Jobs

In Atlanta and other racially segregated cities, the education system is stacked against African Americans competing for STEM careers. If Amazon picks the city for its second headquarters, things could get even worse.<p>After Atlanta made the shortlist of cities vying for Amazon’s second global …

Every Self-Respecting Professional Should Know These 4 Business-Critical Calculations

Passion and mindset are important but never more important than cold, hard numbers.<p>In its simplest form, business is math. If the unit economics work in a business’s favor, then the business will succeed; otherwise, the business will fail (unless leadership is able to inject a fistful of venture …

Ask yourself these 7 questions when preparing for a negotiation

Being successful in a negotiation comes from preparation. Finding the answers to these questions will help you navigate anything that might happen.<p>“Like it or not, you are a negotiator…everyone negotiates something every day,” writes Roger Fisher, William Ury, and Bruce Patton in their book on …

The iPhone’s original UI designer on Apple’s greatest flaws

Imran Chaudhri discusses how we can regain control over our devices–and how Apple can do better.<p>It’s been a decade since the British designer Imran Chaudhri first imagined a user interface that would introduce millions of people to the smartphone. Chaudhri joined Apple in 1995, soon rising to …

Best C-Walking Video Ever!

Why Bill Gates Is Reading “Capitalism Without Capital”

The tech-mogul-turned philanthropist has just published a review of a dense 2017 book on how “intangible assets”–things like software and data–are changing the economy.<p>Mid-2018 might seem like a strange time for Bill Gates to review a largely academic book that came out in late 2017. But as Gates …

Does the universal symbol for disability need to be rethought?

Two designers suggest turning the symbol into a reconfigurable library of icons.<p>Ninety-three percent of people with disabilities don’t use a wheelchair, even though the universal symbol that identifies this group is a person in a wheelchair. Liam Riddler, a creative at London’s McCann office, …

How to Be a Great Business Leader and Cherished Manager at the Same Time

Most managers know a good boss when they see one--but they don't do what it takes to become one.<p>Every business executive and entrepreneur I know believes they are a good or even a great leader, but as an adviser I often hear a different story from their team.<p>You probably have a few stories of your …

Who Visits Cultural Organizations – And Who Is Interested in Visiting, But Doesn’t (DATA)

Here are the profiles that cultural organizations need to see.Did you know that US millennials who visit cultural organizations tend to be online …

Make “Fairness by Design” Part of Machine Learning

Machine learning is increasingly being used to predict individuals’ attitudes, behaviors, and preferences across an array of applications — from personalized marketing to precision medicine. Unsurprisingly, given the speed of change and ever-increasing complexity, there have been several recent …

7 Ways Successful Moms and Dads Balance Work and Family During Summer Break

The kids are home and need extra attention but your workload remains the same. How do you cope?<p>All working moms and dads (especially the moms) find work/life balance difficult throughout the year. Summer break, however, presents an extra challenge. The kids are at home and need extra supervision, …

How to Design Highly Effective Products Using This 1 Technique

Stop asking what a better product looks like and start thinking about the people who are going to use it.<p>If you're asking how to design a better chair, you're asking a product-focused question. If instead you ask, <i>How can I help someone who is tired of standing up?</i> you're asking a human-centered …

Hip hop is an unusual path to architecture. So be it

The Hip Hop Architecture Camp is designed to get underrepresented kids interested in the industry.

What Is Strategy?: The Three Levels of Strategy

You've probably heard the term "business strategy" used in the workplace.<p>But what <i>is</i> strategy, exactly? And are you aware that you need different …