James Lockley

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5 Great Call-to-Action Film Quotes For Entrepreneurs

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Great films tell stories and inspire us to become better people. There’s nothing more powerful than an inspiring movie that leaves you wanting to be your best and try a little harder tomorrow. While there are some truly motivating quotes …

Stop Being a Jack-of-All-Trades. Join the Billion Dollar Unicorn Club.

Fast-forward a few years and after a capital raising or two, the business is humming along. By this point the company has proven its product-market fit, is generating revenue and things are scaling more or less as expected.<p>But the team that got the company to where it is now may not be the team …

5 Ways Tech Is Forever Changing Fitness Franchises

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Walking into a gym or fitness studio, technology isn't usually the first thing you notice. But whether you're in a crowded, big-box gym or a boutique fitness studio, tech is increasingly flexing its muscle, playing a defining role in how …

Beyond Customer Loyalty Programs: 7 Ways To Build Lasting Relationships

Business is about building lasting relationships, not bribery. So what does this mean for the future of customer service?<p>Businesses talk a lot about customer loyalty. It makes sense: A person you can count on to buy from you again and again is more valuable than one who disappears after the first …

Are You Smarter Than Your Customers?

How do you feel when you click on a banner ad?<br>Do you remember what you said under your breath the last time you accidentally did that?<p>And how do you …

How to Get 5 Million Customers with Zero Ad Budget

A little while back, I wrote a post about how new startups may be better off focusing less on buzz and marketing and more on product quality and …

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