P.C. van der Endt

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Gamification as a Content Marketing Tactic - How Brands Are Engaging Consumers

From frequent flyer programs to unlocking badges in Foursquare, gamification is permanently embedded in our cultural DNA. Loyalty programs present …

A Guide To Spotting And Hiding From Drones

Like birdwatching, but for military robots.<p>Consider it a rough Audubon guide to the mechanical fauna of battlefields. Created by Amsterdam-based designer Ruben Pater, the Drone Survival Guide is, on one side, a rough bird watcher's guide to the modern robot at war. The other side is a short section …

United Arab Emirates

Don't hate the woman behind the 'world's worst selfie'

It's the most selfish "selfie" ever! While police officers tried to talk down a man who was preparing to jump off the Brooklyn Bridge, a woman in the park below took out her phone and posed for the type of photograph that recently gave Oxford Dictionaries its word of the year.<p>She made the cover of …

5 Strange Success Strategies

Unorthodox—but proven—ways to boost productivity<p>Pay attention, managers: Group the Johns with the Jennifers. The quality of a team’s work improves if its members share the same initials, suggests a new study from the University of Wisconsin.<p>Your name forms a big part of your “self-concept.” And so …

Motivational Quotes

Oct 7, 2015<p>It's the best form of medication.<p>Oct 2, 2015<p>It needs exercise just like the muscles of the body.<p>Sep 23, 2015<p>Running is not, as it so often seems, only about what you did in your last race.<p>Sep 18, 2015<p>Relax and let the run come out of you.<p>Sep 16, 2015<p>...matters more than how much you …

The Official Dictionary of Sarcasm

• <b>Auteur:</b> James Napoli<p>Why tolerate ignorance? James Napoli, the executive vice president of the National Sarcasm Society, has provided an A-Z guide to turn to whenever you need to set someone straight. From advertisements to e-mail, from materialism to remote controls, there's a witty answer for …

7 Content Marketing Myths Debunked

Blogs are an important component to your content marketing strategy since they are a regular channel for communication with your audience. However, incorporating other types of content into your strategy can be equally as important.<p>Visuals, infographics, white papers, eBooks, user-generated …

The True Costs of Developing an App

<i>Jeremy Rappaport is a writer at Fueled, the leading iPhone application developers and masters of mobile design in New York City. This post was originally published on the Fueled blog.</i><p>Everyone knows about the big names: Angry Birds, Candy Crush, Facebook, Twitter, Uber, Instagram. Countless others …

The holy trail: using Trekker, Google's edge in the next mapping war

A year after it was introduced, Google's nerdy mapping-backpack is pushing into new territory<p>Christopher Fiock came to a rest. For more than four hours he and a team had mapped the Presidio of San Francisco, the former army post that is now a national park. With every step they took, the team …

HBO Go app lands on Google’s Chromecast streaming stick

Good news for early adopters of Google’s Chromecast streaming media stick: HBO is rolling out a new Chromecast app today for its streaming video service HBO Go, the company announced today.<p>Chromecast is Google’s ultra low-cost ($35) streaming device that allows you to push whatever you’re watching …

Inside The Zumwalt Destroyer

The U.S. Navy's most futuristic warship finally hits the water.<p>The U.S. Navy's Zumwalt destroyer, the most technologically advanced warship ever built and the first of its eponymous class, was set to be christened October 19, but then politics intervened. Late last month, the U.S. Navy finally …

Military

Steve Ballmer: Here's The Real Reason I'm Leaving Microsoft

In it, he gives his fullest explanation for why he's stepping down as CEO of Microsoft.<p>It sounds like Ballmer decided it was time to leave after getting a certain amount of nudging from his board members.<p>In January, Ballmer was laying out his plan to combat the rise of the iPhone and Android to his …

Steve Ballmer

'They're trying to figure out what happened': Malfunctioning drone hits Navy ship

A small fire erupted and two sailors were injured after an aerial target drone malfunctioned and struck a guided missile cruiser during training off Southern California on Saturday.<p>The drone struck the USS Chancellorsville on the side, leaving a 2- to 3-foot hole, said Lt. Lenaya Rotklein of the …

Come On, Apple Fans, It's Time To Admit That The Company Is Blowing It

The message was clear:<p>Apple is getting its clock cleaned by Samsung, which is now by far the dominant smartphone maker in the world. (Samsung had 32% of the global market in Q3, the same share as a year ago. Apple, meanwhile, had only 12% of the market, down from 14% a year ago.)<p>Yes, both companies …

Markets

World record setting experiment brings quantum computing a step closer to reality

Despite recent successes in the field, creating a quantum computer is <i>really</i> hard. For one thing quantum bits in a super positioned state (or qubits, the basic unit of data for quantum computing) have a hard time surviving at room temperature. Typically, these superposition states last for only a …

Be the Happiest Dad Ever!

Research shows helping your kids boosts your well-being. But there's a fine line between caring and controlling<p>Your kids are built-in mood-boosters: Parents who prioritize their children’s needs over their own are happier, reporting fewer negative feelings, and a greater life purpose than moms and …

Elon Musk: The Future Is Fully Electric

The CEO of SpaceX and Tesla Motors says the era of gasoline engines will soon look "quaint." He also divulges his idea for his next company.<p>If you subscribe to computer scientist Alan Kay's line of thinking that the best way to predict the future is to invent it, it's probably best to listen up …

What is Heisenberg's Uncertainty Principle?

How the sun shines and why the vacuum of space is not actually empty<p>The uncertainty principle is one of the most famous (and probably misunderstood) ideas in physics. It tells us that there is a fuzziness in nature, a fundamental limit to what we can know about the behaviour of quantum particles …

Google Plus Creates Uproar Over Forced YouTube Integration

Google Plus is back in the headlines again, but not for any spike in users or must-have new features. Rather, Google’s social network has now become further entwined in yet another of Google’s properties, YouTube.<p>YouTubers, both video creators and commenters, are upset about the new requirement of …

Teenagers say goodbye to Facebook and hello to messenger apps

Facebook made a startling admission in its earnings announcement this month: it was seeing a "decrease in daily users, specifically among teens". In other words, teenagers are still on Facebook; they're just not using it as much as they did. It was a landmark statement, since teens are the …

America's first next-gen aircraft carrier takes high tech to sea

The world's most-advanced aircraft carrier should be meeting a bottle of champagne today. Head on.<p>The USS Gerald R. Ford will be christened during a ceremony in Newport News, Va., an event that will usher in the next generation of aircraft carriers. The Gerald R. Ford is the first of its class -- …

Google Glass Gets Easier Access To Calendar Info And Directions To Home And Work, Kills Long Press

As Google gears up to expand its Glass Explorer program, it also continues its regular pace of Glass software updates. This month’s update (X11) isn’t all that big, however, and only introduces two features — a new setup tutorial and an easier way for Android users to start a screencast from …