Paul Neto

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People don’t love your brand - they don’t even like it

Marketing is a funny business. We use words like “lovemarks” and “engagement” and “brand love” and “affinity” like people are actually in love with …

How complaining rewires your brain for negativity

Research shows that most people complain once a minute during a typical conversation. Complaining is tempting because it feels good, but like many other things that are enjoyable -- such as smoking or eating a pound of bacon for breakfast -- complaining isn't good for you.<p>Your brain loves …

Digital video marketing startup Vidyard raises $35-million in venture capital

Digital video marketing startup Vidyard has raised its biggest tranche of venture capital yet – $35-million (U.S.) – as it announces another year of tripling revenues.<p>Kitchener, Ont.-based Vidyard – which provides a platform for hosting and analyzing the performance videos used for marketing and …

Is bacon dangerous? The science behind food trends

Nutrition,Nutrition,Food science,Diets and dieting,Health & wellbeing,Food & drink,Life and style,Science<p>Is fat really bad for you? Should we consume less salt? And what’s wrong with gluten, anyway? A science writer and a consultant cardiologist separate fact from fiction<p>Have you ever wondered why …

Holistic Medicine

Meet Symphony, the Company That Tracks Netflix's Elusive Ratings

During an otherwise routine panel at the Television Critics Association Winter press tour this week, NBC research president Alan Wurtzel dropped a …

What a Canadian Muslim Learned in a Coffee Shop

In the wake of last year's Paris and San Bernardino attacks, there has been such nauseating negativity surrounding Muslims in the media that it has finally spilled over onto the sights and sounds of the majestic Canada I once knew.<p>As a Canadian Muslim, never have I ever even once experienced any …

Religion

Yahoo releases 13.5TB Webscope data set for machine learning researchers

Yahoo is today announcing the release of a large-scale data set that describes people’s usage of news feeds on several of the company’s web services, including Yahoo News and Yahoo Finance. The idea is to empower machine learning researchers in academia with very rich data.<p>The release of data is …

Machine Learning

Early data shows 2015 blew away previous records to become Earth's hottest year

During the next week, the official climate agencies around the world that are responsible for tracking the planet's average temperatures will almost …

How David Bowie turned his own death into a piece of art after keeping terminal cancer a secret

David Bowie died just two days after release of his album Blackstar, which he had planned as his own requiem<p>David Bowie spent his entire career redefining the art of popular music, and on Sunday he pulled off perhaps his greatest ever coup when he turned his own death into one last spellbinding …

David Bowie

When hiring your sales lead, don’t make this mistake

Funding drives our entire ecosystem. Like cheap Saudi oil sending shockwaves across global markets, so too the ebb and flow of venture/Investment capital determines the pace by which ideas have a chance to become profitable realities. We’ve written and read a great deal about the 4x increase in VC …

Recruitment

Benefits of Learning an Instrument

Childhood obesity is a menace! And right now, it’s so bad that one out of every five American children is considered clinically obese as early on as …

Netflix wants to ditch its 5-star rating system

The problem, Hunt tells Business Insider, is that people subconsciously try to be critics. When they rate a movie or show from one to five stars, they fall into trying to objectively assess the "quality," instead of basing the stars on how much "enjoyment" they got out of it.<p>Here's an example. …

Adam Sandler

How You'll Probably Die, Visualized

Ever wondered how things might come to an end? This chart visualizes the nation’s cause-of-death data from the Centers for Disease Control and …

What to Expect at CES 2016

Ready or not, the annual Consumer Electronics Show kicks off next week, and three of TNW’s bravest reporters (Napier, Bryan, and yours truly) will roam the show floors on the hunt for the latest, innovative, or downright odd products for 2016.<p>So what can we expect from CES 2016? Here are a few …

What Startups Should Never Say During A VC-Pitch

<i>Category:</i><p><i>Tags:</i><p>Dec 31<p>I’ve been listening through a number of startup pitches in Silicon Valley, both as observer, and to give feedback as pretend …

Startups

Science suggests pursuing your passions does make you a happier person

As we look ahead to the new year, a study published in the Journal of Happiness Studies poses a simple question: Given how beneficial it is to have one harmonious passion, what's the effect of having two?<p>Benjamin Schellenberg and Daniel Bailis didn't go into this research with any firm predictions: …

Happiness

Vinyl sales boom as young music fans move beyond online streaming

Record industry research suggests young fans are increasingly moving from streaming to buying physical copies of their favourite albums<p>Streaming services such as Spotify are fuelling a boom in the sale of vinyl LPs, as young music fans discover the joys of owning physical copies of their favourite …

Music Industry

There's Nothing Sexier Than a Passionate, Hard-Working Entrepreneur

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Entrepreneurs often get a lot of flack when it comes to the topic of intimate relationships. I've seen countless articles claiming they are the worst partners. Even in media, entrepreneurs are often portrayed as cold, uncaring and shallow.<p>…

Entrepreneurship

Is Portugal about to go down the same road as Greece?

LISBON, Portugal (AP) — An anti-austerity alliance including radical leftist parties takes power. A shaky economy and huge debts menace the national …

Europe

29 'Toy Story' Secrets That Will Toy With Your Head

Uh, what happened to Andy's dad?!<p>Ever since its release in November 1995, "Toy Story" has remained a family classic and one of Pixar's most successful creations. In honor of the iconic movie's 20-year anniversary, here are some fun facts and fan theories that will be sure to blow your mind.<p><b>1.</b> The …

14 Things I Wish I Knew Before I Became a College Professor

You'll spend most of your "summer off" working.<p><b>1. Summer off? Not so much.</b> When I first considered leaving my journalism career to become a journalism professor, the academic calendar helped make up my mind. Three months off in the summer! A month off at Christmas! Spring break! Those breaks all …

A Refresher on Regression Analysis

You probably know by now that whenever possible you should be making data-driven decisions at work. But do you know how to parse through all of the data available to you? The good news is that you likely don’t have to do the number crunching yourself (hallelujah!) but you do need to correctly …

The 26 happiest, richest, healthiest, and most crime-free countries in the world

Every year, the Legatum Institute, a London based think-tank releases its annual global Prosperity Index, a huge survey that ranks what it calls the most prosperous countries in the world.<p>The amount of money a country has is one factor of prosperity, but the Legatum Institute considered more than …

Geography

Out-Of-Stream Video Ads Improve Performance By 'Applying The Right Math'

“We saw two big trends,” said Mark Yackanich, CEO of Genesis Media, in a recent interview. “The first one was with advertisers — they wanted to move dollars from television into digital video channels, but, there is a relatively limited supply of good places to put those video ad dollars, …

UK surfer Andrew Cotton rides monster waves at Praia do Norte in Portugal - Telegraph

Google just told advertisers that if they want to reach young people YouTube will need to take 24% of their TV budgets

It's a huge event, attended by around 1,000 people from the advertising and media industry, in which the online video company shows off its wares in the hope of securing major ad deals.<p>And it was full of pomp: The event was hosted by YouTube comedian Grace Helbing, a dinner was cooked for the …

Advertising

This t-shirt company is making its customers rich

A t-shirt company is minting millionaires, and none of them are on its payroll.<p>Teespring, a San Francisco-based startup, lets people create custom …

The writing is on the wall for the ad-supported Web: It’s the end of the line

With the release of iOS 9 this week, the discussion over ad blocking has reached a peak.<p>That’s because the latest version of Apple’s mobile OS includes tools for developers to create ad-blocking software, affording mobile users the same freedom from advertising that desktop browser add-ons like …

Digital Advertising

The baker behind Macau’s famous egg custard tarts

Although initially a Portuguese import, Macau’s egg tarts have a surprisingly English twist, and have transformed Coloane into a sort of pilgrimage for pastry-loving travellers<p>Commonly considered a Portuguese import, Macau’s most iconic version of treat was actually born from the unbridled energy …

Dessert

4 Ways Music Can Rewire Your Brain

Last year, Beats by Dre launched a massive marketing campaign to promote Powerbeats, the in-ear headphones designed with LeBron James. Of course, …