Paul Booth

1,253 Flips | 3 Magazines | 83 Likes | 2 Following | 633 Followers | @paulboo | I help navigate global brands through the intersection of people, technology and business.

Starbucks slides after earnings despite beating Wall Street expectations (SBUX)

• <b>Starbucks reported earnings that beat Wall Street's expectations on Thursday, yet the stock slumped nearly 4% after-hours.</b>• <b><br>The chain brought in $0.65 per share on revenues of $6.1 billion. Analysts had expected</b> <b>$0.57 per share on revenues of $6.204 billion.</b><p>Shares of Starbucks slumped as much as 4% …

3 Simple But Powerful Ways to Use Digital Marketing to Boost Your Brand

By focusing on a new digital strategy, TUMI broke the mold and tapped into a new source of growth.<p>It may not be widely recognized yet, but digital technology is probably one of the best things to happen to luxury brands in a long time, says a Boston Consulting Group study titled <i>Digital or Die: The</i> …

Customer Experience

WhatsApp Saw a Record-Breaking 75 Billion Messages Sent on New Year’s Eve

WhatsApp announced that users around the world sent 75 billion messages on New Year’s Eve 2017, including more than 13 billion images and 5 billion …

Advertising Industry

Here’s how people really feel about their digital assistants

Voice had a big year in 2017. Amazon Alexa passed 10 million unit sales, and there are over 24,000 skills in the store. Google is right up there with Amazon in terms of innovation. The addition of the Google Mini, to go along with the original Google Home, made waves in the consumer tech space this …

How drones will change the world in the next 5 years

<i>This is a preview of a research report from Business Insider Intelligence, Business Insider's premium research service. To learn more about Business Insider Intelligence, click here.</i><p>The fast-growing global drone industry has not sat back waiting for government policy to be hammered out before …

The Real Costs of Building a Mobile App for iOS and Android

Find out which type of app might be right for your business and learn about what goes into development.<p>7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In a world that has grown increasingly dependent on mobile technology, you should consider having a customized mobile …

Apps

Report: Smartwatch sales aren’t falling — shipments increased 60% year-on-year

Are smartwatch sales tanking? Analysts are divided. A recent IDC report suggesting that smartwatch shipments plummeted by 50 percent over the past year has been rebuffed by rival analyst firm Canalys this week.<p>On the back of IDC’s claim that total shipments — the volume of devices sent to retailers …

Wearable Tech

Amazon's Echo is making its first moves into the office

Most Amazon Echo services (Amazon calls them "skills") are passive, as in you need to call on Alexa, the devices' personal digital assistant, before it'll do anything. But HipChat on Echo is designed to be active, as well, calling out when certain pre-set conditions are met as well as answering …

Axonify raises $27M to gamify employee training without wasting your time

Think back to the last time you had to do a corporate training. More likely than not it was a frustrating experience that you simply tried to survive rather than learn from. (If you feel otherwise, I’m genuinely worried about you).<p>With $27 million in fresh funding led by JMI Equity and BDC Capital, …

Personality

Google's Daydream View VR headset will go on sale very soon

You'll soon be able to buy one of Google's VR headsets.<p>Daydream View, the virtual reality headset Google launched alongside its Pixel phones last …

Spotify Connect now available on Sonos in beta

Spotify has announced Spotify Connect is now available in public beta on its speakers enabling users to use the Spotify app to control their music exclusively.<p>Once Spotify is enabled via the Sonos app, users can stream to any Sonos speaker on the network, as well as create groups of speakers from …

Smart Homes

Square reports $439 million in revenue for Q3 2016 as gross payment volume jumps 39%

Square ($SQ) has released the results of its third quarter financial earnings, revealing that it generated $439 million in net revenue, up 32 percent annually, but had a net income loss of $32 million. Its Gross Payment Volume (GPV) now stands at $13.2 billion, an increase of 39 percent yearly.<p>Wall …

Google Is Helping Turn Your Phone Into A Wand For Fantastic Beasts

It's not long now until <i>Fantastic Beasts and Where To Find Them</i> hits theaters, giving <i>Harry Potter</i> fans their first taste of the movie universe since …

U.S. VR hardware and software market to hit $38 billion by 2026

The U.S. virtual reality market will grow gradually in the next two years, but then growth will kick in and the industry will hit $38 billion in revenues by 2026, according to a forecast by Greenlight Insights.<p>The forecast was released as part of a larger 10-year market forecast at the Virtual …

Innovation Enterprise

Ooops... something went wrong!<p>Innovating As A Unicorn<p>Innovating As A Unicorn<p>Matthew Reaney<p>​How AI Can Help Alleviate Poverty<p>​How AI Can Help …

Researchers discover macOS malware using Google's Adwords

Researchers at security firm Cylance Inc. have discovered a new malvertising campaign that targets Apple Inc.’s macOS users through fake software …

Mobile web browsing overtakes desktop for the first time

Smartphones and tablets become king as the share of desktop web browsing traffic shrinks to 48.7%, according to data<p>Mobile devices are used more than traditional computers for web browsing, as smartphone and tablet use overtook desktop for the first time, October figures show.<p>Mobile web browsing …

Mobile

Platform publishing presents challenges to publishers’ mobile design

Many publishers wring their hands at the loss of control when it comes to publishing on platforms. But while that usually goes back to ad sales and …

Advertising Industry

The Telegraph overhauls mobile app to focus on speed

Apps remain an important channel for the Telegraph’s core audience of paying subscribers. Now, to better serve this small but engaged user base, the …

Apps

App Annie study shows U.S. retail leads the way in mobile disruption

For years, the retail industry has been talking about the rise of mobile and how it may disrupt everything.<p>But according to a new report released today by App Annie — an app analytics and market intelligence company — the future is already here. Mobile, especially in the U.S., has already taken …

The evolving road of beacon tech

When Apple launched its iBeacon protocol at the Apple Worldwide Developers Conference in 2013 it laid the foundation for an entire new industry — the proximity industry.<p>Three years later, close to 500 proximity companies operate globally, and between 6 and 7 million beacons are deployed in …

Internet of Things

Amazon Echo owners are spending more money on Amazon

Amazon Echo owners tend to spend more on Amazon's marketplace than they did before they owned the device, according to NPD research cited by TechCrunch.<p>The voice-activated Echo allows owners to place orders on Amazon without needing to go to the site or app themselves. With the Echo and other …

First Click: Apple turned iMessage into an MSN Messenger nightmare

I didn't even realize you could send messages with balloons, confetti, or even fireworks attached, but I've certainly learned that from the various messages I've received over the past week. Opening messages now gives me flashbacks to the ‘90s when MSN Messenger and AIM were cool, and everyone was …

Apps

Google Wallet eliminates pain points

An update to Google Wallet, Google's mobile and desktop peer-to-peer (P2P) payment function, will allow consumers to automatically transfer funds back and forth from their bank account, according to TechCrunch.<p>On many P2P apps, users are required to manually press a button to cash out and send …

BMW previews James Bond-like 'Remote View 3D' for new 5 Series

Want to know what's happening around your car at all times? It seems with the next BMW 5 Series, you might be able to do just that.<p>BMW decided to be …

Banking is tough when you're an immigrant. This app changes that

Immigrants in most countries have a host of legal impediments that make many activities more difficult, but a new app called Monese (pronounced …

European Union

Mobile devices took a backseat to Windows PCs during Rio Olympics

Now that the torch has been extinguished on the 2016 Rio Olympics we’re starting to get a clearer picture of how streamers actually tuned in to watch the games — and it may surprise you.<p>For all we’ve heard about the mobile revolution, the results were surprisingly skewed toward desktop …

Google will soon rank mobile sites with pop-ups lower in search

Google will soon rank sites with clumsy interstitials ads lower than those which are more responsible, the company announced today.<p>The change will affect mobile sites, and only those which have ads that take up an entire screen or otherwise block content wholly. Ads that try to trick you into …

Android Nougat offers iOS users the option to copy data to a new Android device, sort of

As someone who switches devices on a pretty regular basis, I love seeing easier ways to set up a new device, and I’m not alone. Everyone loves when things are easy. To making switching devices as quick and simple as possible, Google has added options into Android’s setup process which allow users …