Parth Pandya

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Internet of Things

Free Options to Popular Paid Marketing Services and Tools

This story originally appeared on Buffer<p>What tools do you use to get your online marketing work done?<p>Can you do all the same work of a digital marketer, and do it for <b>free</b>?<p>The list of tools you use—often referred to as a marketing stack—probably covers a variety of different uses and needs, …

Marketing

The Nine Slides That Matter From Mary Meeker's State of the Internet

Everyone hates drab PowerPoint presentations—unless, of course, that drab presentation is Mary Meeker's Annual Internet Trends Report. The famed …

Mary Meeker

33 Books Every Entrepreneur Should Read

And it doesn't come with a manual.<p>Luckily, there's a multitude of excellent books from founders, VCs, and CEOs who have been through it all.<p>Here's a collection of some of the best books on management, leadership, and entrepreneurship for anyone from seasoned entrepreneurs to those just starting out.<p>…

Self-improvement

Google Launches Mini-Marketing Lessons For Startups With New Mobile App, Google Primer

Google has rolled out a new iPhone app called Primer, aimed at teaching startups the fundamentals of marketing – with a Google spin, of course. The new app, available only on iOS for now, but coming soon to Android, complements the Google Primer website which further explains how the mini-marketing …

Startup Employees Think They Are Going To Get Rich — Then A Horror Story Like This Happens

Here's a horror story every startup employee should be aware of.<p>Earlier this week, we published a story about the three ways VCs and CEOs screw-over startup employees.<p>One of those three ways is through the difference between "preferred stock," which investors get, and "common stock," which …

Venture Capital

Behind the scenes look at Apple TV app development w/ the new Bloomberg channel

Unlike its developer program and vast ecosystem of apps on iOS and Mac, there’s not much we know about Apple’s strategy for content on the Apple TV. There’s been a lot of talk that a much rumored refreshed Apple TV set top box— or perhaps even the rumored full-fledged TV set— might also come …

I'm Joel Gascoigne, and This Is the Story Behind Buffer

I enjoy sharing things on Twitter and Facebook, but I'm totally inconsistent. One day I'll tweet a few times, then nothing for three days, then a mad …

the Future of Corporate Innovation

In 2012 I got together with Alexander Osterwalder, Henry Chesbrough and Andre Marquis to think about the Lean and the future of corporate innovation. …

7 Lessons We Learned Going from Zero to $30k/Month in Under a Year

After some early wins and epic fails, Groove launched to the public. We’ve come a long way, but not without some hurdles...<p><i>This is part five in our</i> …

Idea to App in 2 weeks

These past two weeks I rode a 24/7 coding roller-coaster Night and day, hacking away on an idea that flooded my mind and body. The idea came to me …

Simon Sinek: Your Marketing Is Backwards

There’s a reason that 250,000 people descended on Washington, DC, on an August day in 1963 to hear Martin Luther King speak. And it has a lot to do …

23 Things Every Entrepreneur Must Know

A buddy of mine is a big-deal business professor at an even bigger deal university. And for reasons I still don’t understand, he asked me to come in and explain to his graduate students what I have learned from spending 30 years talking to, researching and writing about entrepreneurs.<p>Here’s what I …

BitTorrent Sync Is A Dropbox Killer, Or Maybe Much More Than That

A colleague recently passed on a link to BitTorrent Sync with a note saying he planned on canceling his Dropbox account. Sync is a file storage service, one for very large files. And if you have it, you too might be reconsidering your online file storage strategy.<p>On the face of it, BitTorrent is …

18 Business Lessons I Learned in 18 Years

Do you remember where you were when you saw the Internet for the first time? I do. I was working at Henry Holt and an assistant asked me to check out …

Public Relations

The Zen of Entrepreneurship

<i>Rizwan Virk is an entrepreneur, author, investor, and film-maker. He was co founder of Gameview Studios, maker of the popular Tap Fish mobile game, which was downloaded over 30 million times, and was an angel investor in Tapjoy, Pocket Gems, Funzio, Telltale and Iddiction. The second edition of his</i> …

14 Revealing Signs You Love Your Startup Job

14 revealing signs you might love your job.<p>http://onstartups.com/tabid/3339/bid/98577/14-Revealing-Signs-You-Love-Your-Startup-Job.aspx<p>article

Lessons Learned: A Year with a Large AngularJS Project

After a year of working with a large AngularJS project, I thought I’d share a few of the lessons that I learned in the process. Firstly, I love …

6. Max Levchin

CEO, Affirm; board member, Yahoo<p>The Endless-Idea Man<p>Max Levchin cofounded PayPal and now he starts other companies (such as new mobile-payments venture Affirm) out of his R&D lab, HVF <b>(1)</b>. Below, his method on how to get startup ideas:<p>1. Talk to creative people at random<p>“This method has a pretty …

Max Levchin

Reframing the problems with “Freemium” by charging the marketing department

Seems like every third startup nowadays is using the “Freemium” business model: The lowest service tier is free, and the business is designed to get …

A swagger plugin for soapUI – with a little help from Groovy

<b>Swagger is a simple vocabulary for providing metadata for an HTTP API (ie REST) for which it can be used to generate code, documentation, tests, etc.</b> …