puneet pandey

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Designing for Access

<i>Editor’s note: Last year, we started designing features with a goal of making Airbnb more inclusive for community members with disabilities. To build</i> …

Disability

Creative Evolution No. 10

Michael Canton is a Brooklynite and architect who designs commercial buildings as well as cultural institutions and public spaces. Traveling and …

Taking the Leap

<i>At Airbnb we hire researchers with a wide diversity of profiles—from experienced industry veterans to new graduates of every stripe. Unsurprisingly,</i> …

Building for China

<b></b>A year ago, a small group of designers, engineers, and product managers gathered together for an off-site meeting in Shanghai, in an Airbnb …

Airbnb Debuts A Toolkit For Inclusive Design

Working with media startup News Deeply, Airbnb has created questions for designers to ask themselves if they want to check their biases.<p>Earlier this summer, Airbnb paired up with the media startup News Deeply on an installation called <i>Shadow to Light</i> for San Francisco Design Week. Guided by the …

The hefty price of uncritical acceptance

The hefty price of uncritical acceptance<p>I’m not the first to ask whether tech is a double-edged sword. It’s given us unparalleled access to …

Debate by Wolff Olins

Though the connected home market is taking time to come to fruition, the prospect of smart assistants, front room access to alternative realities and …

What we mean by radical

What we mean by radical<p>At Wolff Olins, we aim to do ‘radical work’, and we say we help clients create ‘radically better businesses’, but what do we …

Artificial Intelligence and the evolution of Being Digital

Artificial Intelligence and the evolution of Being Digital<p>Next week, at the annual Web Summit conference in Lisbon, there is going to be one subject …

Patients and Platforms: How Philips is Evolving Healthcare | Vivaldi

In much the same way as other industries have experienced the digital revolution, along with the turmoil and innovation that come with it, healthcare …

Digital Health

Retail Strategy: It’s an Amazon World and We’re All Just Living In It – Or Are We?

<i>See below for a piece on the future of retail strategy by Jenifer Ekstein, a consultant in Vivaldi’s New York office.</i><p>With Amazon making acquisitions …

eCommerce

Evolving from Pipeline to Platform Thinking | Vivaldi

<b>Platforms as a way to respond to rising customer expectations</b><p>After riding the wave of the real estate and appliance boom in China and elsewhere, …

Innovation

SMPL Q&A: 3 questions on the rise of gender neutral baby names with Christian Turner

<i>SMPL Q&A is a blog feature in which we interview experts on all things relevant to branding, design and simplicity. In this Q&A we speak with global</i> …

BRAND BUILDING: Director of naming, Aaron Hall, on developing simpler naming guidelines

<i>BRAND BUILDING is a blog feature in which our experts present an in-depth POV on topics ranging from branding to design to experience, all through</i> …

Why simple brands win

<i>This article originally appeared on Harvard Business Review Digital.</i>The greatest brands make life simple. Think Google, Amazon, or even Dunkin’ …

Can Uber reinvent and reignite its brand?

<i>This post originally appeared in Transform magazine.</i> Startup founders and their companies don’t always stay a packaged deal. But when brand trust is …

Artboard 4

Artboard 4

About Reasonable Design Quality

By Jonas Husemann We perceive visual design unconsciously. Our brains are very fast to classify and judge input. Sometimes we can rely on this …

Design Is Future

By André Stauffer Imagine your MacBook with an engraved banana. Or your Mercedes with a shiny crescent moon. And imagine Coca-Cola old and grumpy. …

Branding with Zero Sugar

By Cornelius Hummel I’ve recently changed my diet to avoid added sugar. You might have heard a phrase like this before — be it about sugar, meat, …

The Innovator's Playground

Today, now, this very moment, is the slowest pace of change you will experience in the rest of your life.<p>Uttered by technology pundits with growing …

Innovation

Why relentless curiosity is a must for CEOs

Very soon, seven billion people will be seamlessly connected to each other and all of humanity’s accumulated knowledge. We’ll be permanently and …

Management

Why tomorrow's customers won't shop at today's retailers

“Right now” is already late<p>Every product is personalized<p>Market to the machines<p>Branded, immersive experiences matter more than ever<p>A mobile world that …

Customers

Our privacy is dying, and that's OK (probably)

Photo by rawpixel.com on Unsplash<p>Everyone values privacy. We just don’t value it as much as the things we’re trading it for. I’m willing to give a …

Privacy

Brand Building for Nonprofits: Harnessing a Strong Brand to Drive Social Impact | Labbrand – Brand Innovations

The importance of branding has long been recognized in the nonprofit realm, and we’ve seen strong nonprofit brands such as the YMCA and Save the …

Nonprofits

What We Learned from Being in a Room Full of Semioticians: Takeaways from Semiofest 2017

July 21, 2017 marked the 106th birthday of media theorist Marshall McLuhan who once said: “The medium is the message”. It also happened to mark the …

Machine Learning