Future of Meetings & Events

The magazine representing the global meetings community and trends (events, destination marketing, convention Centres, meeting design, CVB, DMO, congresses and news from PCMA, MPI, ICCA, SITE, DMAI, ASAE, #eventprofs, #meetingprofs, #eventos

Six Major Challenges Global Nonprofits Face And How To Address Them
Forbes - Forbes Nonprofit Council
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Successful nonprofit executives from Forbes Nonprofit Council offer firsthand insights on nonprofit
28th Annual Meetings Market Survey Suggests Slower Growth Ahead
pcma.org
Around the time Convene editors were trying to assess what the results of this year’s Annual Meetings Market Survey indicated about the health of …
Experience is the new economy: How do trade show visitors view festivalisation?
linkedin.com
Seated alongside a panel of trade show organisers and live event specialists, I shared some of Explori’s insights on festivalisation with the …
Marriott International
Marriott To Roll Out Mastermind For Meeting Planners
Forbes - Roger Sands
With a diverse portfolio of venues, such as JW Marriott Camelback Inn Scottsdale, Marriott is committed to collaborate with planners on the journey to innovate. Conventions and meetings are big business
How to improve “the best technology festival on the planet”
TNW - Patrick de Laive
Here’s a challenge: you’ve won awards for the best conference in Europe, CNBC named you “the best technology festival on the planet”, and now you have to organize another edition that’s even better. Good
Top 10 Meeting Trends to Watch in 2019
internationalmeetingsreview.com
Benchmark has announced its "Top Meeting Trends for 2019," as observed by its portfolio of properties. Benchmark is a U.S.-based global independent …
Changing Buying Habits of B2B Professionals Impacting Expo Revenue
pcma.org
In the B2B space there are two primary segments that leverage the traditional exhibit business model — conferences with an expo and expos with a …
Why the Sustainability of the Trade-Show Business Model is in Question
pcma.org
In the February 2018 issue of Convene, I explored five realities of today’s B2B buyer and how those insights can be applied to evolve the traditional …
Airbnb acquires Denmark’s Gaest to expand in bookings for meetings and offsites
TechCrunch - Ingrid Lunden
Airbnb, now valued upwards of $30 billion and inching toward an IPO possibly as early as this year, has made an acquisition to continue to diversify its revenues beyond basic booking services for overnight
Measuring Experiential Marketing: Finding Tangible KPIs In Ephemeral Experiences
adexchanger.com - AdExchanger
"Brand Aware” explores the data-driven digital ad ecosystem from the marketer's point of view. Today's column is written by Emily Ketchen, regional …
The Future of Technology is Here Already | Smart Meetings
smartmeetings.com
Technology has taken center stage at many meetings. Smart badges, augmented and virtual reality and facial recognition are popping up at events …
How Event Behavioral Data Advances SFA’s Growth Strategy
experient-inc.com - Experient
Data is important. There’s no doubt about that. But can collecting event behavioral data drastically change how your organization views success?The …
The Top 500 People in Events
BizBash - Jennifer Juergens Marisa McWilliams
Meet the Top 500 people in the meeting and event industry in North America. Actually, it’s likely you’ve met many of them already, or know them by …
Inc. Magazine on LinkedIn: "Your brain has a built-in stopwatch."
linkedin.com
No Apple Presenter Speaks for Longer Than 10 Minutes, and the Reason Is Backed by Neuroscience
Inc Magazine - Carmine Gallo
Change voices frequently to keep your audience from getting bored. The brain is easily bored. This one fact explains why Apple does what it does in its product launches. A presentation based on the fundamentals
Airbnb for Work Brings Meeting Spaces and Experiences to Business Travelers
skift.com - Andrew Sheivachman
Airbnb for Work has touted strong growth since its launch a few years ago, when it was originally known as Airbnb for Business, providing better …
11 must-visit trade shows and industry events this fall
TNW - Scott Gerber
Trade shows are the perfect place to see all of the latest and greatest developments to come in the following months. They allow you to meet and greet with other professionals and help you get the business
Entrepreneurship
Most Panels Suck: Burning Man, Unconferences And Generating Real Value From Events
Forbes - Robert C. Wolcott
I explore business, leadership and humanity in our technological age. Black Rock Desert, August, 2018. The 747 'art car' from Burning Man 2017 as an invitation for Peter Hirshberg's birthday party aboard
Eventbrite just made some pricing changes as it moves toward an IPO
TechCrunch - Connie Loizos
Reaching event organizers to help them sell tickets isn’t cheap. Eventbrite — the 12-year-old, San Francisco-based ticketing company that announced plans last week to go public and sell $200 million worth
American Express
3 Reasons Why CMOs Should Embrace Experiential Marketing
Forbes - Steve Olenski
the best way to reach consumers in an emotional and engaging way is to create experiences that they actually want to be a part of. The goal of experiential marketing is to create lasting impressions on
International Meeting Trends for 2018
successfulmeetings.com - by Vincent Alonzo | July 05, 2018
Recently, Successful Meetings sent a survey out to our readership asking them to tell us about their international events. Of the respondents 42 …
20 of the Best Event Industry Blogs to Follow
g2planet.com - Tom Pick
The writers and organizations behind the top event management blogs are a diverse group including speakers, authors, publications, vendors, and …
What You Told Us About Your Biggest Challenge Surprised Us
pcmaconvene.org - Barbara Palmer
Click to read surveyEach year, along with the numbers we collect for the annual Meetings Market Survey, we ask respondents open-ended questions, …
What Happens When Events Grow Too Big?
skift.com - Syndicated
Can an event become too successful? That’s something Germany’s largest exhibition organizer, Deutsche Messe, will put to the test in April when it …
Event Tech Providers Are Ready for a Data Revolution
skift.com - Andrew Sheivachman
Event technology has helped revolutionize the process of planning a meeting along with the experience for attendees. The space is crowded with …