Oliver Brunchmann

87 Flips | 7 Magazines | 6 Likes | 5 Following | 2 Followers | @obrunchmann | Keep up with Oliver Brunchmann on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Oliver Brunchmann”

Top Tech Predictions for 2014

Alan Kay once said, “The best way to predict the future is to create it.” My last post will be about technology breakthroughs that will disrupt the …

Why Enterprise Social Networks Fail [Infographic]

Internal social networks like Yammer and Jive are rising in popularity. In some organizations they are replacing intranets and email. A less known …

Behavior-Based Anticipatory Computing Coming To Social Networks

We’ve been sharing our locations with friends and family for years, whether it’s checking in on Foursquare or enabling location information on Instagram. Even with Twitter’s latest update, users are encouraged to share their locations and metadata. But what, exactly, social networks are doing with …

Researchers find reps increasingly losing out

New data from Capgemini Consulting and QuantiaMD adds a new twist to the reduced-rep-access storyline: the rep's role is being increasingly edged out …

5 Great Snapchat Ideas for Big Brands

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded …

7 Content Marketing Myths Debunked

Blogs are an important component to your content marketing strategy since they are a regular channel for communication with your audience. However, incorporating other types of content into your strategy can be equally as important.<p>Visuals, infographics, white papers, eBooks, user-generated …

Post a Tweet on Twitter

Don't miss any updates from <b>Mashable</b>. Get your account today to stay up-to-date with your interests!

Book-Review: The Age of Context, by Robert @Scobleizer Scoble and @Shelisrael

My book review of <b>Age of Context</b>, by Robert Scoble and Shel Israel.<p>In 1973, when I was a kid, our black-and-white TV had 3 channels. We had no …

Giv Genlyd

<i>Forsiden på Genlyd. Platformen er en ekstern platform og altså ikke integreret i intranettet ud over et klikbart banner, der leder videre til</i> …

5 Habits of Successful Content Marketers: New Research

Are you wondering what the best content marketers do differently?<p>Do you want to take your content marketing to a new level?<p>Content Marketing …

Marketing

How Automattic Grew Into A Startup Worth $1 Billion With No Email And No Office Workers

Automattic is so unusual, it's the subject of a new book "The Year Without Pants" by its employee Scott Berkun. Berkun is a former Microsoft employee who documented how Automattic grew into a 190-employee company with a $1 billion valuation, while nearly all employees work from home.<p>Even though the …

Seek Experiences That Positively Reshape Your Brain

I often hear people say, "I'm the kind of person who…" or, "I'm not a people person.” These seemingly off-the-cuff comments suggest they’re resigned …

On future wearable devices like Google’s rumored smartwatch, content isn’t king

Advertisement<p>2 Comments<p><i>Rumors persist that Google might announce its own smart watch any day now. To kickstart its development in this space, Google</i> …

The Nine Obstacles to Digital Transformation

Digital transformation doesn’t have to be a nightmare for companies.<p>Companies invest billions in technology because they envision a better bottom …

A structure for scaffolded social learning: bubbles and gateways

I’m developing some practical models for implementing social learning in organisations, trying to give ann idea of structures and methodologies that …

Denmark Is Considered The Happiest Country. You'll Never Guess Why.

<i>Our Living Well, On Location series explores cities and countries from around the world. How do other people pursue health and happiness? We're going coast to coast, country to country to find out.</i><p>Last month, Denmark was crowned the happiest country in the world.<p>“The top countries generally rank …

Social Business: Flat or Hierarchical? A Surprising Answer

The most effective social businesses may start to look more like organizations that long predate modern corporations — so-called “loosely coupled” …

Marketing & Sales

April 2018 – As many consumer businesses struggle to deal with the pace of change, the beauty sector shows the way.<p>April 2018 – Transforming …

Why Nick Denton could be the most disruptive force in online media right now

Advertisement<p>10 Comments<p>Much of the attention in the digital-media sphere tends to get focused on relative upstarts like BuzzFeed, or dramatic moves …

6 Ways To Go From Anonymous Hermit To Thought Leader

People tend to buy from companies they feel comfortable with, that they know and trust. The same goes for you and me.<p>Are you going to spend a lot of money to buy a pricey electronics gizmo from a no-name company or one with an established name you’ve bought from before? If you’re like most people, …

The Psychology of Color in Marketing and Branding

The psychology of color as it relates to persuasion is one of the most interesting — and most controversial — aspects of marketing.At Help Scout we …

Why your startup pitch should be 8 seconds long

In 1908, American baseball pitcher Addie Joss threw 74 pitches and completed the most efficient perfect game ever recorded (i.e., no hits, no errors, …

How to Ditch Marketing And Make Friends

There’s a chasm widening between old school and new school marketers. New school marketers, typically those closer to social marketing channels targeted at Millennials, are telling me they’re having a hard time getting their projects funded internally because old school marketers in the C-suite …

The consumer decision journey

Consumers are moving outside the marketing funnel by changing the way they research and buy products. Here's how marketers should respond to the new …

Reasons some SharePoint 2013 Migrations Failed | Sharegate

With the arrival of SharePoint 2016 approaching quickly, and the push for Office 365, many are considering making the move to the new version of …

Connected Health Study Finds Mobile Health Improves Patient Engagement

Mobile health can positively impact patient engagement, clinical outcomes, and operational workflow in remote monitoring programs according to a …

7 Lessons for Effective B2B Content Marketing & Maersk Line Case Study

Learn how Maersk Line became the gold standard for B2B content marketing and the key lessons to developing effective content marketing strategies.

 This website is for sale!