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The Real Reason Apple Made the Apple Watch

The Apple Watch recently celebrated its first birthday. While Apple won’t say exactly how many units have been sold, we estimate the number is in the …

Apple CEO Tim Cook appeared on Jim Cramer's TV show to tell investors they got it all wrong

Apple CEO Tim Cook appeared on Jim Cramer's show on CNBC to ease investor fears on Monday.<p>"We just had an incredible quarter by absolute standards, $50 billion-plus in revenues, $10 billion in profits. To put that in perspective, the $10 billion is more than any other company makes," Cook said.<p>"No …

Why Marc Newson is taking on kitchen applicances

"They are just so him; they are almost a parody of him," says Charlotte Stockdale, the über-stylist, creative consultant to Karl Lagerfeld, fashion …

Inside Apple's perfectionism machine

Inside Apple's perfectionism machine<p>Inside Apple's perfectionism machine<p>CUPERTINO, California — In retrospect, it was easy to miss — a bit of …

Apple

The Inside Story of Apple’s New iMacs

Retina displays, rechargeable input devices, a force touch trackpad, and more power. Not bad for a truck.<p>E<b>arly this year,</b> the top-secret laboratory …

How ‘Steve Jobs’ Survived the Sony Hack

Danny Boyle thought he’d seen it all.<p>Back in May 2008, the plug was pulled on Warner Independent Pictures, owing to the art house shingle’s financial …

Sony Pictures

Aaron Sorkin on Turning Steve Jobs Into a Film Icon

In <i>Steve Jobs,</i> Oscar-winning screenwriter Aaron Sorkin takes us backstage to paint a painfully human portrait of the late Apple icon.<p>If you’d like to …

Twenty Minutes With Tim Cook

Tim Cook is twisted sideways in the deep passenger-side backseat of a black Cadillac Escalade, rolling through Manhattan from the Flatiron district up to the company's flagship Fifth Avenue Apple Store — where a great glass cube sits atop Apple's subterranean retail center. Nobody at the store …

Apple

How Apple Built 3D Touch

The grinding work behind a single iPhone feature.<p>By Josh Tyrangiel | September 9, 2015<p>Illustrations by Chris Nosenzo<p>Apple has made many things over …

Beats President Luke Wood on life with Apple and the pursuit of audio perfection

With founders like legendary music producer Jimmy Iovine and Dr. Dre, audio company Beats Electronics hardly needed help getting noticed. But when …

Headphones

Apple Takes Washington

Steve Jobs famously disdained D.C. Tim Cook’s quietly taking it on.<p>As Apple chief Tim Cook quietly slipped out of a public meeting at the White House for a private lunch with Eric Holder in December 2013, the attorney general braced himself for a rough encounter. His Justice Department had sued …

Can Jimmy Iovine and Dr. Dre Save the Music Industry? | WIRED

Jimmy Iovine has a line he likes to use. Actually he has a lot of them. Today, Iovine runs Apple Music, the latest stop in a career that has taken …

Designer Marc Newson on Fountain Pens and the Sad State of Cars

An interview with the Apple collaborator and prolific designer of jets, jackets and smartwatches about why he finds time to daydream and the reason most automobile design leaves him cold<p>By<p>J.J. Martin<p><b>TO SAY THE WORK</b> of industrial designer Marc Newson defies categorization is an understatement. Over …

Apple’s Fitness Guru Opens Up About the Watch

In walks Jay Blahnik. Apple's director of fitness for health technologies is wearing black-and-blue Nike Frees, matching black athletic shorts and shirt, and a black-and-gray hoodie unzipped at the three-quarters mark. His movements are precise, and his smile sincere-looking but somewhat practiced …

Jimmy Iovine interview: producer talks Apple Music, Zane Lowe, and Taylor Swift’s wrath

The 62-year-old opposite me in the pristine trainers and rimless glasses is describing, with a breeziness you’d normally reserve for relaying your …

20 All-Time Best Steve Jobs Quotes

Steve Jobs died in 2011, but his legacy as the co-founder of Apple lives on. He was a master of innovation, an entrepreneur to model. Here are his all-time best quotes.<p>Which is your favorite Jobs quote? Post it on my Twitter feed.<p>1. "Sometimes when you innovate, you make mistakes. It is best to …

Apple's Tim Cook leads different

Tim Cook assumed he was ready forthe harsh glare that shines on Apple’s (AAPL) CEO. He had, after all, filled in for Jobs three times during the …

Think Different

| June 15, 2015<p>Think about Apple, and Steve Jobs or Steve Wozniak comes to mind because, nearly a quarter century ago, a 33-year-old art director …

Doodling

How to add recently used apps, docs, and more to your Mac's Dock

If you've never used Terminal before, you'll find it in the Applications > Utilities folder on your Mac. As OS X is a Unix-based operating system, …

Apple

Exclusive: Tim Cook says lack of diversity in tech is 'our fault'

SAN FRANCISCO — The day before Apple kicked off its annual Worldwide Developer Conference (WWDC), the company hosted a special orientation session …

Apple

How To Cancel A Message From Being Sent On iPhone

We’ve all sent out a few texts using our phone; ones we wish we could have pulled out before they were delivered. If you’re an iPhone user, there are …

Apple’s Tim Cook Delivers Blistering Speech On Encryption, Privacy

Yesterday evening, Apple CEO Tim Cook was honored for ‘corporate leadership’ during EPIC’s Champions of Freedom event in Washington. Cook spoke remotely to the assembled audience on guarding customer privacy, ensuring security and protecting their right to encryption.<p>“Like many of you, we at Apple …

Apple's iPhone: a definitive history in pictures

A look inside a global giant: Apple and their European headquarters in Cork

The European headquarters of the world’s biggest company employs 4,000 workers in Cork, and today Tim Cook announced the creation of a further 1,000 …

Everything we know about Richard Howarth, Apple’s new ‘badass’ head of industrial design

This is Richard Howarth, Apple’s newly appointed vice president of industrial design, and the man who has to fill Jony Ive’s (calf-leather) shoes.<p>Ive has been promoted to chief design officer to do more “blue sky thinking,” leaving Howarth to run the legendary Industrial Design studio that has been …

Apple

When Stephen Fry met Jony Ive: the self-confessed tech geek talks to Apple's newly promoted chief design officer

In an exclusive interview - in which Ive's promotion is revealed for the first time - Stephen Fry meets Jony Ive, and his boss, Apple chief executive Tim Cook, to talk spaceships, design and Steve Jobs<p><b>Jony Ive promoted to new role of chief design officer</b>• <b><br>Ive will spend more time on design and</b> …

Tim Cook

Filling the Green Circle

I’m traveling this weekend, and I’ve been doing something I’ve never done: I’ve been using the hotel’s gym. Any Apple Watch owners can probably guess …

Apple Watch Series 2 review: The best small smartwatch in the world

The newest Apple Watch may not look very different from the Apple wearable we knew, loved, and occasionally wanted to throw out a window when an app …

iCloud: The ultimate guide

Apple has a cloud-based storage services, called iCloud, that you can use to store and sync photos, documents, movies, music, and a whole lot more. …

Apple