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New Technology for Tracking Consumers Across Devices Grows Results - MIT Technology Review

People shop mostly on their desktop computers—but they live on their smartphones. For marketers, effectively reaching their target audiences requires …

Jornal Económico

O preço do gasóleo vai aumentar 0,5 cêntimos por litro, na próxima semana, refletindo as cotações médias dos combustíveis nos mercados …

Brands Are Wasting Time And Money On Facebook And Twitter, Report Says

“Stop making Facebook the center of your relationship marketing efforts,” says Nate Elliott, VP and principal analyst at Forrester.<p>Today market research firm Forrester published a report for brands titled “Social Relationship Strategies That Work.”<p>So: What works?<p>Not Facebook or Twitter.<p>The crux of …

Why our IQ levels are higher than our grandparents'

It's called the "Flynn effect" -- the fact that each generation scores higher on an IQ test than the generation before it. Are we actually getting …

When Micromanaging Is A Good Thing

One of those (crazy?) CEOs who personally answers every customer email reveals how he still manages to tackle everything else.<p>“I am proud to be labeled a micromanager.”<p>It’s not really a statement you hear often from a leader or manager but it’s one Ted Karkus, CEO of ProPhase Labs, makers of …

26 Things about Networking (that I learned from books)

I don't have thousands of Linkedin connections or Twitter followers, but I often find myself being approached by other people on how to do networking right. For me, networking is about building relationships, helping each other, not only exchanging business cards. I love reading books, so I backed …

Screw It, Just Do It: The Curiously Inspiring Wisdom Of Richard Branson

The high-octane Virgin mogul, in his own words.<p>“Do what you love and the money will follow.”<p>Perhaps no one better exemplifies this adage than multibillionaire Richard Branson, who has earned his fortune simply by pursuing his personal interests. His has seamlessly transitioned from journalist to …

What Successful People Do During Lunch

Do you take your lunch break at your desk, staring blankly at your computer? You’re doing it wrong. Here are productivity-powering, energy-boosting tips for getting the most out of the midday meal.<p>Are you hunched over your desk shoveling salad again?<p>A number of surveys indicate that a leisurely …

10 LinkedIn Blunders That Make You Look Like An Amateur

In working with clients on their LinkedIn strategy over the past few years, I have identified some all-too-common faux pas that will create a negative impression rather than build your brand. I share ten of the most egregious gaffes here in two categories – Content and Contacts.<p><b>CONTENT</b> The content …

Seven Ways To Ruin Your Professional Reputation

<b>This is an update of an article by Jenna Goudreau:</b><p>When career consultant and Forbes contributor Emily Bennington started researching her book on women’s career success, <i>Who Says It’s A Man’s World: The Girls Guide To Corporate Domination</i>, she came across an interesting theme: If the choice is …

How to retire early — 35 years early

For many Americans, the idea of an early retirement is pure fantasy — many surveys suggest that a good portion of us are convinced we’ll never be …

What to know before you invest in a startup

The last decade has seen the rise of the startup, both in the financial and popular press. We all know the success stories; Uber, AirBnB, Twitter, …

5 Habits Of The Most Creative People

How do the most creative people work? Bryan Cranston, Kendrick Lamar, Max Levchin, and other creatively supercharged folks share their methods.<p>What do a startup king, a social network innovator, a hip hop prince, perhaps the best actor on television, and two absolutely hilarious dudes have in …

Why Israel's richest woman is promoting the business benefits of doing good: http://onforb.es/1d3RQxM

Who gets your digital fortune when you die?

Do you have a vast iTunes library? Maybe some e-books stashed on a Kindle or Nook? Do you sell items on eBay or use PayPal? Bitcoins? Got an …

How To Decide What Ideas To Prototype

Instead of defaulting to groupthink, writes Google Ventures’ Jake Knapp, make sure you have the buy-in of the higher-ups–or you might regret it later.<p>[<i>Editor’s note: This is the fifth in a series of seven posts on running your own Google Ventures design sprint. Read the first part here, the second</i> …

The 7 Steps To Delivering A Mind-Blowing TED Talk

Transform your run-of-the-mill presentation ideas by applying the “seven Cs of original messaging.”<p>It’s been said that there are no original ideas. But what may seem like old hat to you could become the next compelling TED talk.<p>You can transform your presentations by mining your expertise, …