Nikko Nicandro

111 Added | 7 Magazines | 60 Likes | 6 Following | 3 Followers | @nikkoLodeon23 | Techie | Gamer | Dancer

If You Want Customers to Be Passionate About Your Brand, Follow These 10 Commandments

You must connect with customers on an emotional level to become a 'passion brand.'<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Every brand desires to be loved by consumers, because they know that brand love translates to growth and increased revenue. But excitement and enthusiasm …

Profit

How to switch from Chrome to Firefox Quantum in under 2 minutes

Having used Chrome for ages, I’ve gotten used to the browser’s sluggish performance and gluttony for system memory, and I’ve a feeling I’m not alone.<p>With the launch of Firefox Quantum, we can finally break free from those shackles: the latest version of Mozilla’s browser uses an all-new CSS engine …

Digital Ads Are Tired. Here's What Smart Businesses Are Doing Instead | Inc.com

<i>How effective is Google AdWords? originally appeared on Quora:</i> <i>the place to gain and share knowledge, empowering people to learn from others and better understand the world</i>.<p><b>Answer by Justin Rezvani, Founder & CEO at theAmplify, on Quora:</b><p>For the past decade, digital advertising has been on an …

Public Relations

How to Create a Social Media Marketing Strategy From Scratch

Here's a blueprint for a successful social media marketing plan.<p>This story originally appeared on Buffer<p>When I went rock climbing for the first time, I had no idea what I was doing. My friends and I were complete newbies about ropes and rappelling and every other bit of jargon and technique that …

Marketing

4 Online Marketing Trends You Need to Know | Inc.com

Marketing is all about finding and implementing the latest trends that will attract customers and increase revenues. As consumers change habits, the market adjusts accordingly. The web, social media, and the emergence of video is changing the landscape of how businesses can grow sales online. Your …

Marketing

How to Build A Career In Digital Marketing During Your Free Time

Digital and social media marketing are the present and future of advertising. Whether you’re growing your own small business or managing promotional …

The 25 best weapons in ‘Destiny 2,’ and where to find them

<i>Destiny 2</i> is all about finding newer, better guns scattered throughout the solar system and across its many activities. There are a ton of great …

Arnold Schwarzenegger

How to download YouTube videos directly to your iPhone

Ever had the need to download YouTube videos to your iPhone for later viewing? Maybe you want to watch some clips on your commute without burning through your cellular data? Perhaps you’re a language or music teacher, and you want to keep teaching material offline, instead of relying on your …

Apps

Here Are The Exact Words To Use On Social Media To Get More Customers | Inc.com

Every month, I consult with a variety of entrepreneurs and brands on their social media strategy. When I first meet with them, they always raise the concern that they are generating likes and followers on social media, but not a high enough percentage of them are actually being converted into …

Marketing

Keyword Research: The foolproof method

Keyword research is only a small part of SEO, but it’s an important one. No SEO strategy is complete without this vital portion of research, and …

AdWords

Is marketing-as-a-service the future of marketing?

In the past decade no other department/component in the enterprise has changed more than Marketing. What used to be a function based on creativity and an almost comical lack of measurability is now a complex, multi-discipline, metrics-driven, function with direct bottom-line impact.<p>Not …

Tell Siri This for a Witty Response

Since her launch, Siri has had a ton of jokes hidden up her virtual assistant sleeve. Today a new one is being passed around the web: Tell Siri “I …

Siri

These Free Marketing Tools Will Help Grow Your Home Business

These Free Marketing Tools Will Help Grow Your Home Business<p>Free Tools and Resources to Market Your Business<p>Updated July 19, 2017<p>Technology has made …

Infographics

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

<b>Social media is changing.</b><p>It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, …

7 Phrases That Can Help You Be More Persuasive

Whether you need to convince potential buyers or betas, these phrases can tap into your target's psychology.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Research shows some words and phrases are inherently more persuasive -- regardless of personality type-- and marketers and …

Framing

The Difference Between Marketing and Advertising and Why You Need Both in Your Life | Inc.com

On the surface, marketing and advertising seem to be synonymous; two words that can be used interchangeably to describe a process that helps you sell more products or services. However, there's a huge difference, and being able to differentiate between the two will help you create a more complete, …

Marketing

For Serious ROI, B2B Companies Should Adopt These Three B2C Marketing Strategies

It's easy to assume that B2C and B2B companies have little in common. After all, different audiences require different strategies to effectively …

Marketing

What it costs to run an independent video game store

We break down the numbers and look at the challenges facing local game shops.<p>Since 1985, Joel Riplie has opened 45 video game stores. Calling each Video Game Exchange, he approaches them like a reality show — he finds a location, fixes it up, stocks it with games, gets the business running smoothly …

The Complete Guide to Using Stock Photos in Your Marketing

Used correctly, free stock photos can really bring your ads, blog posts and content to life.<p>This story originally appeared on Buffer<p>When you hear the term ‘stock photo,' what’s the first thing that comes to mind?<p>My hunch is it’s probably a photo of a group of friends awkwardly laughing, business …

Infographics

How to Create a Stellar Social Media Marketing Plan for Under $100

Here are some ways to get the most value out of every penny.<p>This story originally appeared on Buffer<p>How big is your social media budget?<p>I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer).<p>Regardless of how much you spend, you …

Marketing

B2B Decision Makers Are Tired of the Same Old Marketing

Business-to-business decision makers don’t just go to a website, add a data center to their shopping cart and check out. They research, ask …

Public Relations

31 Simple Marketing Cheat Sheets For Business Owners That Don't Understand Marketing

Marketing your business can be tough, and it helps to have excellent resources to keep you up-to-date and effective.<p>This list covers 31 of my favorite guides, checklists and cheat sheets that cover the basics of marketing: everything from SEO, to email marketing, to social media, to blogging. Add …

Marketing

XCOM 2's Upcoming Expansion Is Inspired By Shadow of Mordor

Back when <i>Middle-Earth: Shadow of Mordor</i> first came out in 2014, people pretty much immediately started asking, “When will other games get Nemesis …

XCOM

10 Free Marketing Tools Every Entrepreneur Can Use

Reach your audience effectively without compromising quality.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you're an entrepreneur just getting started, you know the meaning of a budget. You also probably know that in order to get your business idea off the ground, you have to …

Infographics

The Facebook Algorithm Demystified: How to Optimize for News Feed Exposure

Are your posts reaching fewer people on Facebook? Wondering how to appear in more people’s news feeds? Facebook’s algorithm dictates who sees your …

Algorithms

Don’t even pretend you already knew all 10 of these hidden iPhone tricks

Apple’s iOS platform has a wonderfully simple and intuitive UX, but the platform continues to grow more and more complex with each passing year. The …

Apps

Most Underrated Open World Video Games Of All Time

The overabundance of these titles hitting shelves year in and year out, it’s meant that plenty of great games have slipped through the cracks …

What Should My Business Post on Social Media?

What should you post on social media? Here are 11 creative ideas.I’m sure you hear it over and over again –post regularly on social media to leverage …

Marketing