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How to build a newsroom culture that cares about metrics beyond pageviews

How to build a newsroom culture that cares about metrics beyond pageviews

Nieman Lab - Christine Schmidt

“The most powerful predictor for how metrics adoption will go in a newsroom is whether reporters are interested in how their communities experience and respond to journalism.” Managing metrics is kind of exactly what a lot of journalists didn’t sign up for. (Statistics? You want me to do math?) But …

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Nieman Lab

Figuring out the future of journalism.