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Super Bowl Tailgate: See Kia's Version of ' The Matrix,' Toyota's Muppets and Jaguar's Villains

Actor Laurence Fishburne returns to his dark glasses and trenchcoat as Morpheus from "The Matrix" in Kia's Super Bowl effort this year, an extended …

Budweiser Gave An Afghanistan Veteran A Surprise Welcome Home For Its Super Bowl Ad

And it wasn't just his family waiting for him, it was the city of Winter Park. Budweiser gave him a full ticker-tape parade, complete with antique vehicles and the brand's famous Clydesdale horses.<p>The footage will be edited into a 60-second commercial that will run during the Super Bowl. Budweiser …

Advertising

Who Bought What in Super Bowl XLVIII

Scarlett Johansson got a Super Bowl ad on behalf of SodaStream home carbonation machines. Jaguar tried to interest you in Ben Kingsley and two more …

Advertising

Bob Saget, a Muppet and Carmen Electra Walk Into These Super Bowl Teasers

We're 12 days away from Super Bowl XLVIII -- and so far, only one marketer, Axe, has released the full length version of its Big Game ad. But as with …

How Fox aims to fix the traditional TV model

'First, you know, television in 2014 is pretty cool. People are watching more than 152 hours a month. They are watching on all platforms. Those platforms are growing. But the linear channel is still, of course, the driver of it all."<p>That's Kevin Reilly, president of the Fox network, assessing …

'Rake' Helps People Make Bad Decisions (With Free Uber Rides)

Fox is giving out 200 free Uber rides every night from now until the premiere of its new series "Rake," on Jan. 23.<p>"Rake" is the story of a criminal …

Uber

FX's Animated Series 'Archer' Posted (Semi-) Nude Pics On Reddit

The media world was fascinated by the New York Times' first native ad yesterday, but the native campaign from the animated show "Archer" was livelier than a dry article from Dell. The show's network FX put nudes of its characters in Reddit's raunchy r/GoneWild page.<p>The attention to detail in the …

Pics

Tupac Shakur on Life and Death

Super Bowl Ad Tracker: What to Expect in the 2014 Game

Welcome to Adweek's Super Bowl Ad Tracker, where we post everything we know about the advertising planned for the 2014 game. Priced at a whopping $4 …

Advertising

San Ramon Business Up For Superbowl Commercial

Polls are open for a San Ramon dentist practice that could win airtime during the 2014 Superbowl.<p>BY JANE McINNIS<p>A local business is in the running …

Virgin America, StubHub Hook Up for Flying Super Bowl Tailgate Party

Virgin America airline partnered with StubHub to pitch perhaps the only Cyber Monday deal having nothing to do with the holidays: a package for 40 …

Virgin America

Chobani Will Make Its Super Bowl Ad Debut in 2014

Chobani, a brand largely credited with sparking America's recent obsession with Greek yogurt, plans to expand its brand reach even farther with its …

Advertising

7 Quick Tips for Better Business Writing | Inc.com

I took many writing classes in college but perhaps the most useful was one focused on business writing. My classmates and I spent a semester editing example after example of rambling or confusing letters, memos, and other professional materials. Here are seven bits of simple advice for clear and …

Creative Writing

Fox Sells Out the Super Bowl

Fox has sold the last of its available in-game Super Bowl spots, securing an average rate of $4 million per 30 seconds of airtime for the Feb. 2 …

Advertising

Capturing History: How CBS Sports Director Steve Milton Called the Epic Iron Bowl Finish

<i>“Just sit on your hands.”</i><p>VIDEO: Watch how CBS Sports covered the wild finish to Saturday’s Iron Bowl between Alabama and Auburn.<p>Steve Milton has …

Seven Social Media Mistakes For Older Job Hunters

A great online presence, or let’s call it a persona, gives you an edge on a job hunt. Landing a job is hard enough these days, why leave a stone unturned? Let me count the ways a smart social media strategy is in your best interest:<p>Using social media-Facebook, Google+, LinkedIn, Twitter- properly …

The Director’s Chair – An Introduction

<i>This is the first in a series of guest posts by filmmaker Raafi Rivero</i>.<p>In this series of posts I intend to address a topic which is both critical and …