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Buffer açıkladı: Sosyal medyada en çok yapılan 10 hata

Sosyal medya ağı yönetim hizmeti veren Buffer, yıllar boyunca yaptıkları hataları 10 başlık altında topladı.<p>Sosyal ağlarda zamanlanmış içerik …

Start A Fire

The Complete Beginner’s Guide To Creating An Effective Robots.txt File For Your Blog

Did you know that you have complete control over who crawls and indexes your site, down to individual pages?The way this is done is through a file …

SEO

The List of Photo-Editing Tricks that You Must Know

If you are new to photography, photo editing may seem challenging and daunting, to say the least. However, with many tools available for editing your …

Are Brands Spending Too Much Money on the Wrong Content?

One central theme running through the content marketing sessions at the Social Media Week conference this week in New York can be summed up with a …

Marketing

Ultimate SEO Checklist – 75+ effective techniques (Infographic)

<b>Target audience:</b> Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web …

Digital Marketing

15 Important Stats About Blogging and Content Marketing [Infographic]

Blogging is one of the most powerful ways to enhance your digital promotion strategies.<p>It doesn't matter whether you're a small business or a …

Twitter now ranks your conversations based on who replies

Threaded conversations are some of the best interactions you can have on Twitter -- with dozens of users chattering away 140 characters at a time. Unless you're already in a conversation, however, it can be hard to tell if a tweet is getting a lot of social interaction. Now, it's a little easier: …

How to Develop a Buyer-Centric Content Marketing Strategy

Most marketers no longer need convincing that content marketing is a key strategy to engage customers – but too many organizations try to juice …

Marketing

6 Linking Techniques That Will Help Your Content Get Ranked, Found, and Read

Content marketing and SEO live in parallel universes. Great content is usually optimized for search simply by the nature of its high quality and …

Marketing

eMarketer PRO Topics & Coverage Areas | eMarketer

Coverage of a Digital World<p>eMarketer PRO customers get unlimited access to all of our research and data.<p>Preview recent research below or explore ways …

Digital Advertising

How Tech Can Help B2Bs Elevate Content Efficiency

How much are content marketing inefficiencies costing business-to-business (B2B) companies? April 2015 research by Gleanster in association with …

Project Management

Use Data to Help Your Engagement Conundrum

Too many marketers look at content engagement as an art form. They fail to validate their content strategy and content topics against their …

Marketing

6 Social Media Hacks That Will Deliver Insane ROI

Did you know that IBM saw a <b>400% increase</b> in sales from social media marketing in just one quarter? Insanity!<p>None of you were born yesterday, you all …

Content for Mobile Readers: Write to Engage

You’ve got a responsive site with a kick-ass mobile design. You’re ready for Google’s “mobilegeddon,” right?<p>Wrong.<p>With all the excitement over …

How to Incorporate Social Media into Event Marketing

While online social media marketing and promotion is a daily task for your business with many short-term goals, event marketing generally occurs far …

Marketing

Real-Time Marketing: What to Expect

Back in February 2013, something amazing happened to the world of marketing: A brand did something moderately clever, which resulted in a year of …

Marketing

How Google Judges Quality and What You Should Do About It

Every content marketing professional has something to say about “quality.” The word has become so used – or overused – that we’ve forgotten what it …

New Era of Marketing Requires New Skills

We’ve just finished our Intelligent Content Conference, our amazing Executive Forum, and our 100th client advisory engagement. It’s time for a little …

Marketing

You Can Now Download your Google Search History

Spotted by the unofficial Google Operating System blog and noted by Venture Beat, it’s as simple as heading to your Account History, clicking on the cog in the top-right and choosing ‘Download’.<p>Google’s made it possible to view your search history for some time, but now you can grab it to keep as …

Steal Competitor's Customers with Effective Comparison Pages

<i>Meagan French is the founder of</i> <i>Lotus Growth</i><i>, a consultancy helping SaaS companies acquire and convert more customers.</i><p>Marketing your SaaS startup in a crowded space with many competitors presents its own set of challenges. Chances are, you’re going up against companies that have more funding, more …

5 Best B2B Lead Generation Strategies (That Work in 2018)

Disclosure: We sometimes use affiliate links which means that, at zero cost to you, we may earn a commission if you buy something through our …

Marketing

Lead Generation Using Content, Surveys and Bonuses

<b>540</b> Flares Twitter 476 Facebook 16 Google+ 39 LinkedIn 9 Pin It Share 0 <b>540</b> Flares ×<p>Leading With Content<p>By now, you’ve probably seen that only <b>quality</b> …

How to Perfect Your Lead Generation Strategy

Lead generation is one of the most important strategies you'll develop in a startup. You need to keep your cash flow positive, your initial capital is strained and you've yet to establish your brand's reputation -- so securing a regular flow of new potential customer can be extremely …

Marketing

How Well Do You Fact-Check Your Content?

Maintaining a constant flow of highly engaging copy leads many content marketers’ to-do lists. Supervising brand journalists or content creators …

3 Steps To “Persona”-lized Marketing

“Batch and blast email marketing is dead.”So say an increasing number of marketers (ourselves included). But if this is the case, teams need to have …

Marketing

5 Things B2B Buyers Want Your Content To Do

There’s nothing more powerful than speaking with real buyers to take the guesswork out of what content they find valuable. In 2014, I had the …

Marketing

10 Ways to Get Into the Content Marketing 38%

The Content Marketing Institute and MarketingProfs publish a yearly study on benchmarks, budgets, and trends for North American B2B companies using …

4 Steps to Get Business Results from Your Content Marketing Strategy

In the latest Content Marketing Institute research, there was a clear conclusion: Those who document their strategy are more successful in the long …