Sand'Ace Sigdel

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9 Tips for More Effective Brand Storytelling on Social Media

Remember how captivating a good story could be when you were a kid? Nothing could beat that "edge of your seat" feeling while you were waiting for …

10 most important things in advertising

This Burger King ad is being shared by people on Twitter to show solidarity with Brussels terror attack victims.Burger King<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. How Facebook won a bidding war with two other companies for a hot new app that could help</b> …

Advertising

7 Weird Social Media Marketing Habits All Marketers Need to Break NOW

We all have bad habits. Whether it’s biting our nails, constantly driving like we’re on a racetrack or something you’d rather not admit to, we’ve all …

Public Relations

10 most important things in advertising

KFC<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. Opera is adding a built-in ad-blocker to its web browser.</b> The ad-blocker will be built into a new version of its desktop computer browser.<p><b>2. Publicis is restructuring its media agencies to consolidate its ad</b> …

Advertising

10 most important things in advertising

Yahoo! President and CEO Marissa Mayer. Stephen Lam/Getty Images<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. Time is considering buying Yahoo's core business.</b> The company has been reaching out to bankers on pursuing a deal with Yahoo.<p><b>2. Publicis Worldwide</b> …

Advertising

How to Transform Your Website Into a Marketing Powerhouse for a Mobile World

In today's digital age billions of dollars in spending decisions are influenced by websites, but... most business websites are not ready for a mobile world yet, nor have been designed with ROI in mind. To make things worse, websites are still seen by a large group of companies as "must-have" cost …

Marketing

Why Diesel is about to start advertising on Pornhub

“This is where we tell you what to wear.” So read the one of the tongue-in-cheek slogans that accompanied last year’s AW15 Diesel campaign, a series of images that parodied traditional fashion adverts by being radically upfront about their purpose. Splashed across billboards, they switched out …

10 most important things in advertising

The Super Bowl is fast-approaching. Getty Images<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. This is is everything we know about the Super Bowl ads so far.</b> Super Bowl 50 is fast-approaching and some brands have already released teasers about the ads they …

Advertising

3 Biggest Social Media Trends to Know for 2016

Not all apps have the same power to grab consumer attention. Here are the most notable (and applicable) social media trends that experts predict will emerge this year.<p>If you want to know what's in store for the future of online advertising, ditch the crystal ball. Instead, take a look at the …

Public Relations

The 10 things in advertising you need to know today

<b>1. Donald Trump's first TV ad airs Monday.</b> It tackles subjects including ISIS and his idea to build a wall on the southern border of the US, which he wants Mexico to pay for.<p><b>2. A $5,000 bracelet that has been around for decades is the new millennial status symbol.</b> The Cartier Love bracelet is …

Advertising

9 Essential Content Marketing Apps That Will Grow Your Blog Traffic

If you want to grow your blog traffic, you have to fully embrace content marketing. You can achieve tremendous success in your business if you …

Marketing

Study: Brands Finding Social Ads as Effective as Traditional Advertising

Social advertising is growing on nearly every platform — Facebook, Twitter, Pinterest, Snapchat and more — but the biggest knock against paid social …

Public Relations

10 Ways to Get Bumped Up to First Class on Your Next Flight

First-class airline tickets can cost four times the price of coach. Don't splurge--try these 10 things and get upgraded for free.<p>Admit it: Flying first class can make the hassles of air travel so much better. I've been bumped up to first class twice: once while traveling solo on a business trip to …

Flying

These are the 10 most valuable brands in the world

Technology and automotive brands dominated the rankings of 100 companies, taking up a combined 28 spots in the list.<p>The "top riser" this year was Facebook, which improved its brand value by 54% — but it sat outside of the top 10, in 23rd.<p>The ranking is based on a combination of the brands' …

McDonald's

Apple tops Interbrand’s list of the world’s most valuable brands for 3rd consecutive year

Interbrand has named Apple as the world’s most valuable brand for the third year running, estimating that it increased its total value by 43% in the past year to hit $170B. The company bases its estimates on a mix of the financial performance of the company, its ability to influence purchase …

13 Highly Useful Skills You Can Learn in a Minute

Everyone loves a good life hack, especially if it’s super quick to pick up.<p>While one minute may not seem like a lot of time to master a useful skill, …

This Dove Commercial Will Make You Cry Happy Tears

To mark this Father’s Day on June 21, Dove is releasing an ad that wouldn’t have been possible without the foresight of some clever females.<p>The …

Advertising

[Infographic] Simple guide to online marketing

The internet presents a high number of tools that marketers can use to spread the word about their products and services. These tools are SEO, …

Top 7 Time Saving Social Media Tools Every Business Must Have

When it comes to managing social media accounts with better efficiency, it is essential to understand the tools used for successful management. …

Infographics

Death Toll Climbs as Nepal Digs Out After Massive Quake

A monk inspects the damage at Nepalese heritage site Syambhunaath Stupa, also known as monkey temple, after a powerful e<p>... VIEW MORE<p>Narendra …

Mountaineering

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I support the American Red Cross

One Time<p>Your donation of {{ model.donation.amount | currency }} will be made today and on the 15th of each following month using the payment method …

Nepal earthquake: rescue continues as death toll exceeds 2,500 – the day's updates

Rolling coverage of developments in Himalayan nation after 7.8 magnitude quake near Kathmandu<p>Latest rolling coverage The aftermath – in pictures

Natural Disasters
Mountaineering

Why your traditional agency will never really understand digital

<i>This article is part of SWOT Team, a new series on Mashable that features insights from leaders in marketing, brand-building and public relations.</i><p>If …

5 digital marketing trends to watch in 2015 - Our Social Times - Social Media for Business

We recently got our hands on the very interesting <i>Quarterly Digital Intelligence Briefing: 2015 Digital Trends</i>. I’ve picked out some of the leading …

10 Twitter marketing tricks we learned from the Oscars

With Twitter in the midst of a new product push that includes the introduction of a native video tool, all eyes are on the site to see whether it's a …

Social Media and Content Marketing for Startups - LINA WANG | Content Marketing & Social Media

There are countless startups throughout the world and they all specialize in different industries and niche genres, but many startups have one very …

Marketing