Vanelli

29 Flips | 4 Magazines | 21 Followers | @mrvanelli | Vanelli is an Author,  Photographer and Educator based out of Melbourne Florida.  Currently he writes for Photofocus and develops tutorials on Photoshop, Lightroom and 3rd Party plugins.

Photography Strip Lighting

Your job as a photographer is to match your light with your subject’s pose and emotion. In our image, we want a gritty, edgy look. This requires …

Photo Business Tip: Take Control of Your Email!

I had over 55,000 emails in my inbox. It didn’t bother me until I started losing track and a few clients called, asking if I received their …

Find a Trusted Voice to Critique your Photos

Since the age of 16 I’ve competed in Martial Arts competitions. My performance was under a microscope. It was simple, if my performance was great the …

Understanding Equivalent Exposure Pay attention – there’s a Quiz

Let’s think technical for a moment. A properly exposed image is created by mixing three key elements, known as the Exposure Triangle—Aperture, …

Update the Sports Grit Look: Add Dirt

Robert Vanelli (Vanelli to his friends) is a working photographer, educator and author living in Florida. After a successful career as a three-time, …

How to Get an Image from Lightroom to Photoshop

<b>Editor’s Note: Don’t miss this week’s free event on when to jump from Lightroom to Photoshop.</b><p>Lightroom is a very powerful non-destructive editing …

Creating a Lightroom Folder Structure

Unless you are working with other photographers in a network environment, the first rule in creating a catalog is to develop a folder structure that …

Photography

Renaming Photos in Lightroom

While teaching a Lightroom Essentials class at the Tampa Bay Shootout in Florida, I embarrassingly forgot to name my photos when I imported the …

The Mind Your Own Business Podcast

In this renewed, reinvigorated episode of The Mind Your Own Business Podcast, Scott Bourne and Skip Cohen discuss marketing tips to improve your …

Use Social Media To Bring Foot-Traffic To Your Art Gallery Or Photo Studio

Rod Harlan is an Industry Veteran with 25 years experience as an author, educator, animator, videographer, multimedia artist, marketing maverick and …

Art Galleries

The Mind Your Own Business Podcast

In this renewed, reinvigorated episode of The Mind Your Own Business Podcast, Scott Bourne and Skip Cohen discuss actionable ways to improve your …

Customer Service

Start With A Written Marketing Strategy

When I get asked, “What marketing can I do to increase my photography business”, I usually respond with a question of my own asking what their …

Marketing

Don’t Be Afraid To Personalize

Rod Harlan is an Industry Veteran with 25 years experience as an author, educator, animator, videographer, multimedia artist, marketing maverick and …

First Quarter is over: Have you registered your photos?

In the beginning of the year I wrote, “<i>Have You Created Your 2015 Metadata Copyright Preset?</i>” reminding us to update our copyright information for …

A Fun Way to Learn About Copyright

Richard Harrington is the CEO of ThinkTAP and the Publisher of Photofocus.He is also the founder of RHED Pixel, a visual communications company based …

Don’t Forget to Update Your Lightroom Copyright Preset

It’s a good idea to add copyright information to your images. This allows anyone viewing your image on the web or preparing the file for print at a …

5 Things Every Photographer Should Know About Facebook

Contributing article by Armando J. Pérez-Carreño<p>In today’s crowded online world, a good social presence can make or break you. Here are five tips …

How to Clean Your Camera Sensor and Lens (Video included)

Cleaning your camera sensor and lens is a routine maintenance task all cameras need. You could send your camera back to the manufacturer, find a …

The New Perfect Skin: One-Click Supermodel Results in Lightroom

We all have wrinkles, blemishes and laugh lines. When these features are completely removed—with the exception of blemishes—the image instantly looks …

Create Your Own Signature Watermark as a Brush

Some photographers use watermarks to promote who they are and others use it to prevent people from stealing their images. Adding a large watermark on …

Split toning: Add a Touch of Lavender in Lightroom

Split toning is an effect which involves assigning different colors to the shadows and the highlights of an image to produce a unique look. …

Is White the New Green Screen for Portrait Photographers?

Green screen backgrounds are used on movie sets to remove the background and add special computer-generated imagery (CGI) effects. The idea is …

Quick Tip to Speed Up Lightroom

Fix #1: Optimize<p>If Lightroom has been running great then suddenly you notice it has been slowing down, your first task should be to optimize your …

Save time in Lightroom with Batch Processing

I was tasked to photograph a group of High School athletes and turn their images into the popular Sport Grit effect they saw me create with a group …

Lightroom Added a neat Hidden Brush

Adobe’s added a brush to Lightroom’s graduated and radial filters, giving us more control. We can now paint the filters’ effect in or out, allowing …

Global and Local Change Concept using Lightroom’s Dehaze

When preparing an image to edit, it’s best to think in terms of Global — applying an effect to the entire image — and Local changes — applying an …

A Different Approach to Filenames

Google Search Guideline<p>I turned to Google for advice. They suggested to make your filename a good description of the subject matter of the image. …