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How To Write A Meta Description That Gets Click-Throughs

I feel sorry for meta descriptions. Google has long held that meta descriptions do not impact search engine rankings. From a 2007 post on the Google …

One Designer's Secrets for Breaking Into Mobile Accessories

In less than two years, startup Felix has gotten its smartphone cases onto shelves at Staples and the Apple Store, and is en route to $1.5 million in annual sales.<p>Garrett Camp, the cofounder of Uber, has argued that passion for your product or service is crucial for entrepreneurial success. If so, …

Apple Store

Use These 5 Tech Tools to Be a Better Worker

These apps and websites are free or inexpensive and simple to use.<p>Maybe you're lucky to be productive and successful every day. And your work--which is always enjoyable and fulfilling--zooms by quickly. If that's you, congratulations. For everybody else, here are a handful of easy-to-use and free …

Apps

Sydney startup to quench Australia’s thirst for craft beer

A Sydney startup wants to expose more Australians to craft beer by making it easy for them to shop for local brews online and have them delivered …

Musical Robin Williams Tribute Will Remind You to 'Seize the Day'

YouTube user Melody Sheep created a musical tribute to Robin Williams, auto-tuning some of the actor's finest film moments into a catchy and …

50 Websites to Waste Your Time On

Bored with your usual digital stomping grounds?<p>Don't fret! There are plenty of sites other than Facebook or Tumblr for you to waste countless hours. …

19 Words That Will Make People Like You More

Want to make a better first impression and engender positive feelings that last a long time? Focus on what you say as much as what you do.<p>(<i>Be sure to check out the related column: 37 More Words That Will Make People Like You Even More.</i>)<p>First impressions can lead to lasting impressions, which can …

U.S. Federal Courts

How to Persuade a Huge Retailer to Give You Shelf Space

Check out the successful pitch that landed this little beef jerky company in Whole Foods.<p>You have designed and produced something incredible that's going to fly off the shelves--as soon as you find some shelves for it to sit on. But how do you get a big, established retailer to want to give up …

Flavors

Five SEO Steps to Take Before Redesigning Your Site

Why do people redesign their websites? Reasons are abundant, and here is a list of the most common ones.<p><b>Modern look:</b> You don't want you site to look …

10 Tools for checking out what your competitors are doing online

Where do they place their ads?<p>Find out where your competitors are placing their ads in the display network, both for mobile & display. Starting at …

50+ Google Analytics Resources – The 2014 Edition

Google Analytics is one of the best free data analysis tools on the web. But having this powerful tool at your disposal is irrelevant if you don’t …

Complete Guide to Google Analytics Goals and Sales funnels

In order to make your business a success, you should be spending more time and resources in converting existing traffic than in acquiring more …

How to Make Your Website More Click-Worthy with Goals, Words and Common Sense

You might have great content to share with your site visitors, but if you don’t help them find it, then it might as well not be there. This article …

Visual Design

How to Launch New Products on an Ecommerce Site

<b>Retailers add new products frequently.</b> For the most part these products may be as simple as adding a new line of sweaters to the women’s section on …

Google Analytics: Configuring 10 Key Ecommerce Metrics

<b>Meaningful analytics for ecommerce sites</b> are different from, say, news sites. Ecommerce sites should track metrics that produce or prevent actual …

Google Analytics

A cheeky little guide to how Australians can join the Netflix revolution

<b>For Australians, two things remain the same: death and Foxtel. Imagine a time in which the tiny convict colony we live in can experience the type of</b> …

This Alphabet Is Made Entirely From Letters Found On Butterfly Wings

Aside from being the building blocks of language, there’s a lot of fun uses for the letters of the alphabet. You can catalogue various pop culture elements with them, for instance, or recreate them with unlikely substances. One thing you can’t do, however, is naturally grow the letters of the …

17 Productive Ways To Spend 5 Minutes Instead Of Checking Your Email (Again)

Sure, cleaning out your inbox can feel productive, but you’re really not accomplishing anything.<p>The ubiquity of smart phones means we never lack for a way to spend time. Stuck waiting for the elevator for 30 seconds? Next thing you know you’ve got your phone out of your pocket, and you’re deleting …

49 Holiday Marketing Campaign Tips Ideas for 2018

Ecommerce Marketing<p>49 Tips & Strategies for Successful Holiday Marketing Campaigns<p>Tracey Wallace / 20 min read<p>Table of Contents<p>Prepare for the …

List bloggers

Getting backlinks, retweets, endorsements and social mentions from influential bloggers is a powerful way to give your content marketing a real …

Which SEO keywords should I optimise my website for?

The first thing you want to do perhaps even before you set up your business is to work out what keywords people are searching for.<p>Step 1: How to find …

Preload Entire YouTube Videos By Disabling Dash Playback

A few years ago, YouTube switched to a streaming protocol called Dynamic Adaptive Streaming over HTTP, or DASH for short. While it's more efficient …

Five Best Bluetooth Speakers

Speaker cables are so 1980, and if you're looking for an upgrade Bluetooth speakers are the logical next step. That said, the quality of Bluetooth …

Bring Water Bottle Caps into Concerts To Protect Your Drink

Most concert venues and sporting events are happy to sell you an overpriced bottle of water, but some of them will take off the cap and throw it in …

The Complete Guide to Making Money in Your Spare Time

We all could do with a few extra dollars in our pocket, but unless your boss is a fan of giving you free money, you’ll probably have to work for it. …

Gyft Launches Online Gift Card Registry for Weddings

Gyft CEO Vinny Lingham knows what it feels like to give a bad gift. Lingham was scheduled to attend the wedding of a close friend, but after checking …

Tips for Successful Email Marketing

Too often, staffing companies use email marketing as a way to push their sales messages – forgetting that every time they send an email, they are …

3 Social Media Questions Every Brand Should Ask Itself

Are you prepared to get customer feedback in public? It might sound scary, but it’s a lot cheaper than traditional focus groups. And if you do it right, it can be more effective, too.<p>The balance of power between companies and customers has shifted now that social media gives all customers a public …

How To Build A Social Following

Amy Jo Martin, founder of social media consultancy Digital Royalty and author of <i>Renegades Write The Rules</i>, says the best way to build a social media following is through sharing. She provides the following tips on how to provide quality content and build out your network.