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5 things that keep tech execs up at night

Pity the poor soul at your company who is in charge of technology decisions. Whether that person is the CIO, the director of engineering, vice …

Health And Fitness Tracker MyFitnessPal Targets Power Users With Its First Paid Product

MyFitnessPal, a popular health and fitness tracking app that was snatched up by athletic apparel maker Under Armour earlier this year for $475 million, is today making its first move to a paid model by introducing a premium tier to its service aimed at power users. In particular, paying users will …

Customer Data: Designing for Transparency and Trust

With the explosion of digital technologies, companies are sweeping up vast quantities of data about consumers’ activities, both online and off. Feeding this trend are new smart, connected products—from fitness trackers to home systems—that gather and transmit detailed information.<p>Though some …

Physical Location Still a Factor in Online-Shopping Decisions

For retailing, the key change produced by the Internet is that shopping online spared consumers the economic costs (in time, grief and gas money) of …

The Secret to Delighting Customers

What motivates employees to go above and beyond the call of duty to provide a great customer experience? Disney tells a story about a little girl visiting a theme park who dropped her favorite doll over a fence. When staff retrieved the doll, she was covered in mud, so they made her a new outfit, …

Old

In general, the business community is obsessed with what Michael Lewis once termed the “new, new thing.” It’s that faith in a kind of <i>kaizen</i>-in-all-things that has led to innumerable technological, organizational, and social advances in the corporate world. It’s why factories are now safer, hybrid …

Change Management Is Bigger Than Leadership

If an organization needs to undergo significant change, that’s a leadership issue, right? Old dogs will learn new tricks when the lead dog — or ape, or penguin, depending on the management fable of the moment — shows them off. Leaders need to craft compelling elevator speeches, relentlessly deliver …

When It Comes To Social Media, Consumers Tell Brands To Speak Only When Spoken To

It’s every CMO’s worst nightmare: a social media crisis that has taken on a life of its own and is posing a real threat to a brand’s reputation. It could be a negative comment from a dissatisfied customer that’s gone viral on Twitter, an online reaction to a brand action offline, or an accidental …

Five Critical Team Members For Business Success

You know your customers. You have a killer product to sell. The business plan is set, strategy thoughtfully documented and funds are in place. You’re ready to go to market or even poised for explosive growth. But, are you surrounded by the best possible teammates to make the dream a reality?<p>In my …

Understanding the Stages of Retail

When Ron Johnson took over the helm at J. C. Penney in November 2011 with a mandate to turn the ailing retailer around, all eyes were on him. He had an amazing legacy: Senior VP of Retail Operations at Apple pioneering the concept of the Apple Retail stores and the Genius Bar. Before that, he was …

How to Use Temptation to Strengthen Your Willpower

I was running a leadership offsite at The Allison Inn and Spa in Oregon — one of my favorite hotels — and the food, as always, was exquisite. The carrot cake at lunch was so delicious that I ate two pieces. And when the staff brought out big, thick, gooey, homemade cookies during a break, I was …