Michael Purling

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Twitter Now Lets Advertisers Target Users By Mobile OS Version, Mobile Device & Wi-Fi Connectivity

Twitter today expanded its ad targeting capabilities by allowing marketers to now more granularly segment audiences on mobile (iOS and Android) by operating system version, device, and Wi-Fi connectivity. Before, the company had only offered the option to identify users by operating system alone, …

Android dominates 81 percent of world smartphone market

For the first time ever, Android has hit more than 80 percent market share for smartphone shipments worldwide.<p>The new Worldwide Quarterly Mobile Phone Tracker was released on Tuesday by IDC, which detailed third-quarter numbers for all smartphone shipments worldwide. A total of 261.1 million …

Windows Phone

How to easily root an Android device

Rooting is the Android equivalent of jailbreaking, a means of unlocking the operating system so you can install unapproved apps, deleted unwanted bloatware, update the OS, replace the firmware, overclock (or underclock) the processor, customize anything and so on.<p>Of course, for the average user, …

Android News

The Dark Art of Bots: How to Make $2 Million Online Without a Human Audience

All it takes is a firm grasp of arbitrage economics and a flexible ethical code.<p>Here is the weirdest thing about the modern web: humans are only one constituency, and maybe not the most profitable one.<p>Consider the case of an anonymous publishing executive who spoke with the media trade magazine, …

A Pin On Pinterest Is Worth 25% More In Sales Than Last Year, Can Drive Visits & Orders For Months

According to new data sourced by the social marketers at Piqora (previously Pinfluencer), the value of a pin on Pinterest growing – today, a pin generates 78 cents in sales, on average. That’s up by nearly 25 percent from Q4 2012, says Piqora. More importantly, perhaps, is the fact that a pin can …