morney

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How My Company Makes Millions From Only $5,000 a Month in Advertising

Proven advice that will help you make millions while bootstrapping your business, just like we did.<p>You don't need fancy commercials and big agencies to market your product. The best brands today were built from tiny marketing budgets.<p>Dollar Shave Club started with a viral video that cost $5,000. …

Marketing

3 Fool Proof Tactics to Distinguish a Trending Market From a Sideways Market

One of the most important things we have to do as price action traders, is determine whether a market is trending or not. The answer to this will …

MORGAN STANLEY: These 7 stocks are going up soon

In a new research note, Morgan Stanley experts have listed seven stocks that are going to do better than expected in the next 15-60 days — driven up by 2Q earnings, accelerated growth, or increased efficiency.<p>Read on to find out which stocks Morgan Stanley thinks are going up in value soon, and the …

Warren Buffett's favorite investment tool says stocks will have a negative return over the next decade

Way back in 1992, Warren Buffett wrote about this very thing. In his letter to Berkshire Hathaway shareholders that year, he suggested investors ought to simply weigh the valuations of stocks versus bonds and buy whichever is more attractive. That only sounds rational, right?<p>Looking at bonds today, …

The Timeless Trick that Brands are Using to Manipulate Your Ad Experience

Brands are using a certain visual trigger to control how you react to their ad, and it's not what you'd think.<p>You're about to watch a movie with your kids, and before the movie even starts, they start laughing and shrieking from excitement. They haven't heard good things from their friends or read …

Facebook Ads

Soothe Raises $35 Million To Accelerate On-Demand Massage Growth

If it’s a bad market to fundraise, no one told Merlin Kauffman.<p>Kauffman is the 30-year-old cofounder and CEO of on-demand massage startup Soothe, which announced on Thursday that it raised an additional $35 million in its Series B. That brings Soothe up to nearly $48 million total raised, all since …

How This Entrepreneur Rose From the Ashes to Challenge Silicon Valley

4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>After getting his PhD in applied physics at Stanford, Alex Lidow spent 30 years at International Rectifier (IR), a publicly traded chip company founded by his father Eric Lidow back in the 1940s.<p>Alex pioneered IR’s power …

Silicon Valley

How to Beat the House: the Science Behind Gamblers’ Hot Streaks

From the MIT card counters to the Irish lottery schemers to Hong Kong’s racetracks, how a few brains spotted the loopholes, beat the house, and …

99 Insanely Useful Resources for Freelancers

Becoming a freelancer nearly a decade ago was one of the best decisions I’ve made in my career. It gave me freedom, flexibility, and the chance to …

Negotiation 101: How To Sell Design Ideas To Skeptical Clients

5 persuasive tactics for faster buy-in<p>You know that nervous feeling you get when you recommend something to clients?<p>It’s because you know they’re going to wonder why, and you’re going to have to spit out some sort of explanation. And you’re going to stutter through it with meaningless phrases: …

UX Design

Stealth Startup Juno Will Take On Uber By Treating Drivers Better

Could one of Uber’s greatest strengths end up being its greatest weakness?<p>While Uber has grown into a global behemoth by deploying many thousands of independent contractors, many of those drivers aren’t happy. New ride-sharing startup Juno–which has so far only launched in stealth mode in New York …

Ridesharing

How To Troubleshoot A Sudden Drop In Google Search Rankings

We’ve all experienced that sinking feeling when checking our Google rankings; you expected to see a substantial increase in visibility and traffic (or maybe you’re holding steady), when in reality you’ve actually plummeted. In this moment, panic may set in, but fear not—your fallen rankings may not …

Five steps to increase bookings with Facebook remarketing

Today, more than 70% of travel’s digital ad dollars go to direct response advertising. Intent-based search advertising takes the lion’s share and has …

8 habits of awesome UX designers

One of the fables that floats around UX teams is that of the US space program and its quest for a pen that could be used in anti-gravity.<p>They reportedly spent million dollars developing a high-tech writing utensil with ink that remained solid until the flow of writing and a pressurized chamber that …

FreedomPop Raises $50 Million, Adds Low Cost Data Roaming In 25 Countries

Mobile internet service provider FreedomPop said on Wednesday that it’s raised another $50 million in a Series C round — only six months after closing a Series B round of $36 million.<p>The round brings the Los Angeles, Calif.-based startup’s total valuation to $250 million (up from $150 million in …

This nighttime routine will help you be more productive in the morning

This way you can get the rest you need, and you will be prepared for an energetic and focused tomorrow.<p>The Nightly Routine doesn't have to be as long as the morning  —  mine is only around 15 minutes or so; however, I wake up feeling refreshed and ready to crush the day.<p>After recently writing a …

If You Don't Like The Market Today, Just Wait Until Tomorrow

In my hometown of Baltimore, there’s an oft-heard saying that seems especially applicable when, like now, the seasons are changing: “If you don’t like the weather today, just wait until tomorrow.” For whatever meteorological reason, it’s not uncommon for an absolutely miserable Monday to turn into …

Cheating in Online Classes Is Now Big Business

The growth in courses available on the web has led to a growth in paid services that will impersonate students and do their work for them.<p>When I was in high school, I cheated pretty regularly. And I mean all the time. I remember writing chemistry formulas on small bits of paper that I then sealed …

OfferUp Emerges In The Race To Reinvent Craigslist And EBay

Nick Huzar, the CEO of OfferUp, uses one word to describe his company’s existence over the past four years: “quiet.”<p>It’s not a term many would use for a consumer-facing startup trying to wrangle users and build engagement, but for OfferUp, one of a number of companies trying to make the local …

The Trick to Finding Top Technology Talent

Three ways to recruit and keep the best for your company.<p>As the startup and tech worlds boom, companies large and small are seeking quality candidates who fit their established culture, are committed to completing projects, and have the skills to make a real impact on the company. But where does …

Employment

10 skills that are hard to learn but pay off forever

The best things in life may be free, but that doesn’t mean they won’t take time, sweat, and perseverance to acquire.<p>That’s especially the case when …

Why ad agencies need to become software companies

If you’re an advertising or marketing agency, how do you differentiate yourself today?• Do you have the best creative talent? (A claim that is fleeting …

10 Things That Will Increase Your User Base to the Millions

Ethan Smith of Yummly tells how he increased his user base from 0 to 15 million users in 5 years, and how you can too.<p>User growth is important for any business, whether you are a brick and mortar business owner or working in the digital space. The bigger your audience is, the more opportunity you …

Marketing

How a Fake Business Built an Awesome Online Reputation

In today's digital world, consumers are able to form a perception of a business long before they set foot in the door. But you may want to think twice before basing your opinion of a business solely on its online reviews.<p>Kashmir Hill said she built an awesome online reputation for the Freakin' …

7 Books That Will Train Your Brain to Overachieve

These must-read books explain how and why you can radically improve your ability to think clearly and creatively.<p>The human brain is the most powerful tool you can possibly possess. Are you training and using your brain to its full potential? These seven books will help you achieve the peak …

London School of Economics

Narcolepsy medication modafinil is world's first safe 'smart drug'

Increasingly taken by healthy people to improve focus before exams, after a comprehensive review researchers say modafinil is safe in the short-term<p>Modafinil is the world’s first safe “smart drug”, researchers at Harvard and Oxford universities have said, after performing a comprehensive review of …

SA start-up eyes Silicon Valley success

Read time 4min 20sec<p>SweepSouth CEO Aisha Pandor and CTO Alen Ribic are taking their business to the next level by joining Silicon Valley-based …

15 New Social-Media Templates to Save You Even More Time With Your Marketing

9 min read<p>This story originally appeared on Buffer<p>Imagine having a quick and fast way to get up to speed with social media or to get your work done in less time (and with more confidence).<p>When I’m in a pinch or into something new, one of the first places I turn is toward a template. I’ve built a …

Social Media

Uber Cofounder's 'Uber For Healthcare' Startup Raises $14 Million

While dozens of startups today look to Uber as a template for how to bring on-demand convenience to a long-standing market, one “Uber for healthcare” startup has an advantage. Its cofounder Oscar Salazar, who helped build the first Uber prototype, knows a thing or two about the $46 billion-plus …