Don Roy on Flipboard
@MktDocDon | 3,382 Articles | 4 Magazines | 701 Followers | Marketing professor, blogger, husband, father, sports fan, runner... among other things.
An important aspect of brand management is proactively monitoring image and reputation. How a brand is perceived by others is influential in …Branding
Are you trying to be successful but can't quite figure out what's standing in the way? Discover the most common obstacles and how to rise above them.
Will Durant once wrote, "We are what we repeatedly do. Excellence then is not an act but a habit." And often it is your habits that determine your …Bad Habits
Steph Curry continues to get the best of LeBron James. The Warriors guard won the NBA MVP award in the regular season, then his squad topped James’s Cavaliers in the Finals. Tuesday brought the latest episode of one-upmanship, when the league announced that Curry had moved ahead of James for its …Lebron James
It’s time for another edition of Infographic Friday. Today’s content comes to us from Genesco Sports Enterprises (@GSE_Sports) and it includes some …Stanley Cup
People outside of Eugene, Oregon, often criticize the Ducks for their finances. Most of the time it comes from a place of jealousy, that Oregon just happens to have a longstanding relationship with Phil Knight and Nike. Because chances are if Knight/Nike approached any other school in the country …Oregon
Use this advice to shut down "imposter syndrome" and reclaim your confidence
"Hasn't anybody else noticed that I don't belong here?" Impostor …
Note: This post is the first in a new series that will post each Monday that focuses on one idea for personal growth for the week. I hope you enjoy …Confederate Flag
Thanks in part to its new marketing effort aimed at women and improving results in the running category, Nike posted stronger-than-expected results …Nike
Getting your website noticed is essential when it comes to building a personal brand. A clear and attractive message must be in place in order to …Branding
A UNC-Wilmington grad born and raised in North Carolina, Kaitlyn always knew she would end up in NYC to pursue writing. As a summer editorial intern, …Introverts
<p>A lot of conversations about work revolve around how much you do or don’t like your current job. There’s a reason <a …Personality
The NFL's search for a temporary Los Angeles stadium is officially underway.
The league on Thursday began issuing proposal requests to multiple venues in Southern California — among them the Coliseum and Rose Bowl — with the intent of securing a temporary home for a team (or teams) for the 2016 …Los Angeles
Image Credit: Flickr- Extra Medium (CC License)
If you take car trips to new or unfamiliar places, a map is an essential travel accessory. Whether it …Career Development
The Indy Grand Prix of Louisiana—held in April just a few miles from New Orleans—may be in jeopardy after its inaugural year, as a legal battle …IndyCar
As an introvert, you may have written off networking.Inserting yourself into a noisy room of strangers sounds horrible. The commotion of the event …Networking
Mike Callaghan, CMO, CENTURY 21 Real Estate LLC
June 26, 2015
Four lessons the realty company learned that any marketer can adopt when launching their …
Some employees just seem to be ahead of the curve and reap the rewards. Here's how to be that person.
Most of us have had that coworker that seemed to be a perfect fit for the company or team. She always had the right answers. He seemed to know what needed to be done before the company leaders even …Leadership
Fear really is all in your mind. Here's how to conquer it with the "5 Second Rule."
As a kid, nothing's more embarrassing than chickening out in front of your friends.
One of my earliest memories of doing so was my first time jumping from a diving board into a swimming pool. Or rather, of walking …Academia
In 1921, American basketball player Chuck Taylor became a salesman, then ambassador for Converse, adding his name to the iconic sneakers launched in 1917 so they became the Chuck Taylor All Stars. The classic canvas sneakers have been worn by generations, frequently reworked and revisited over the …Converse
Officials announced the new, 20-year naming rights contract on Thursday.Nissan
EUGENE, Oregon (Reuters) - The United States will launch a new domestic athletics circuit next year in a bid to increase interest in the sport, organizers told Reuters.
Organizers plan competitions in six cities leading up to a championship in Eugene, Oregon, Vin Lananna, president of TrackTown USA …Track and Field
June 25, 2015
A Slam Dunk for Email Marketing? Perfect Timing.
The Sacramento Kings score with a new approach to their email strategy that's more than …
BERLIN (Reuters) - German sportswear firm Adidas presented plans on Wednesday to defend its position as the world's top soccer brand against fierce competition from Nike by launching a new range of footwear and setting up more grassroots programs.
Adidas said it aims to increase sales from soccer …Soccer
LAS VEGAS (AP) — The NHL is officially exploring expansion.
Commissioner Gary Bettman said Wednesday that the league is opening an expansion review process to consider whether to add new franchises to its 30-team league. Bettman cited Las Vegas, Seattle and Quebec City as the markets that have …Las Vegas
Courtesy of the Tennessee Titans
LP Field will soon be called Nissan Stadium.
There will soon be a new corporate sponsor for the stadium home to the …Nissan
Both Axe and Foot Locker are hoping this week’s NBA Draft generates plenty of brand buzz, as basketball fans get ready for the big event.
Foot Locker, …NBA
Weekly Feature How Brands Are Breaking Through Programming Clutter
Sports loving hypochondriacs, this media partnership is for you.
Sports …Major League Baseball
Master the room by developing these qualities, and the world will become your oyster.
I have a confession to make. Years ago, when I began my career at NBC TV, I was tasked with the planning and organization of many star-studded events. It was a fun job, until the event actually began.
With so …Charisma
Without knowing it, every day you are cultivating your own brand. The cold, hard, definition of a brand is the perceptions, ideas, concepts, and …Branding