Lauren Miller

11 Flips | 1 Magazine | 2 Following | @millerl184 | Keep up with Lauren Miller on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Lauren Miller”

The Chicest Toothbrush You Never Knew You Wanted

A company redesigns the toothbrush to look as sleek as your iPhone.<p>Lately, it seems that product designers are hellbent on overhauling the drugstore aisle. Nearly every inch of the fluorescently lit and over-packaged experience that we’re used to is being revamped–from shaving products to …

Curvy

A Knife-Wielding 'Chucky' Doll Terrifies Bystanders In The Most Extreme Marketing Prank Yet

There's been a global fascination with prank advertising, or "prankvertising," in the ad industry lately, suggesting some marketers think the best way to get consumer's money is by absolutely terrifying them.<p>Highlights have included a "Carrie" film promotion in which a girl scared New York …

Social media focuses teen shoppers on clothing items, not brands

November 19, 2013 | 9:06 AM<p>Embed Code<iframe src="https://www.marketplace.org/2013/11/19/economy/social-media-focuses-teen-shoppers-clothing-items-not-brands/popout" frameborder="0" width="100%" height="240px"></iframe><p>Copy<br>• Close<p>Embed Code<iframe …

If You’re Going To Do Brand Integration, Make It As Funny As This Show Does

Comedy Bang Bang creator Scott Aukerman explains how his writing staff puts entertainment first during his show’s infrequent moments of brand integration.<p>Conventional wisdom has long held that the best kind of ad is the one you don’t realize is an ad. It sidles up alongside you, doesn’t come on too …

Here's how Walmart will fight off Amazon on Black Friday

Walmart is going all out to ensure it is <i>the</i> destination for this year's holiday shopping season -- whether that may be its physical or virtual store.<p>Late Thursday, it unveiled a dizzying array of promotions, from a lower minimum purchase to qualify for free shipping to select Black Friday …

eCommerce

Millennials Are Nearly 4 Times More Likely to Shop on Black Friday Than Boomers

Baby Boomers are hardly gearing up for Black Friday, while perhaps surprising, more than a quarter of millennials plan to hit the mall hard next week.<p>…

eCommerce

Nordstrom Will Use Pinterest To Decide What Merchandise To Display In Stores

Nordstrom, which has nearly 4.5 million users on the social network, began testing the approach earlier this year.<p>"Our customers are on Pinterest, so we want to be there too," Bryan Galipeau, social media manager at Nordstrom, told Business Insider. "Pinterest is in many ways the world's biggest …

British Airways Digital Billboards Know When A Plane Is Flying Overhead

British Airways has unveiled an assortment of “interactive” digital billboards that change when planes fly overhead. A child on the billboard stands up and points at aircrafts as they pass, while the screen displays information about the aircraft, like what kind of plane it is and where it’s coming …

British Airways

From Tickle Me Elmo to Big Hugs Elmo: nearly two decades of Christmas toy dominance

Christmas time is Elmo time. The lovable red monster from <i>Sesame Street</i> has been one of the most popular gifts in the US nearly every year since 1996. And his dominance reveals a lot about the state of the American toy industry.<p>Each year’s Elmo is a different interactive incarnation. The latest, Big …

Pop Culture