Maru Luarca

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Which social platform has the most retail potential?

<i>This is the third installment in the “Social Retailer” series exploring how retailers are engaging with social platforms. This series is sponsored by</i> …

Your Brand, The Next Media Company: Michael Brito Talks to Marketing Smarts [Podcast]

Michael Brito is a group director at WCG, a W2O Group company. He's responsible for helping clients transform their brands into media companies. …

Survey: Most Marketers Are Uncertain Whether Facebook Efforts Are Effective

An extensive survey of marketing professionals' social media use confirms what most of us feel in our bones: that although Facebook is still king, …

Marketing

The secrets of the world’s most valuable brands

en_GB<p>article<p>This year’s BrandZ list of the 100 most valuable global brands sees Google knock the crown off long time holder Apple, Ford make a …

Marketing

Facebook brings autoplay video ads to the UK

en_GB<p>article<p>Facebook is to begin trialling its Premium Video ads in the UK next month, a format that plays videos automatically without sound as …

Marketing

Usaremos drones cuando haya amenazas “inminentes”: Obama

Además, el presidente de EU no anunció el cierre de la prisión de Guantánamo, Cuba, como se esperaba, pero señaló que renovará su intento de …

Chocolate Banana Muffins

Another lunch box favourite in our household! Very easy to make any as others have suggested lovely with added choc chips or nuts. But honestly, …