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Michael Iversen Send Messages at the Perfect Moment with Predictive Sending activecampaign.com - MJ Berends You probably know that feeling of accomplishment right after setting up an email campaign–that moment when you’re ready to hit “send.” You’ve crafted …
Michael Iversen What is Segmentation and How Can It Improve Your Marketing? activecampaign.com - Benyamin Elias Before I knew anything about email marketing or marketing automation, the term “segmentation” scared me. I’d heard of a “segmental fracture,” because …
Michael Iversen Personalize Your Customer Experience with Demio & ActiveCampaign activecampaign.com - ActiveCampaign This is a contributed post by Demio. While doing some research for this article, I had a personalization experience that skirted the line of being …
