Mike Atwood

169 Flips | 5 Magazines | 17 Likes | 28 Following | 18 Followers | @mdatwood58 | Keep up with Mike Atwood on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Mike Atwood”

8 Ways to Spring Clean Your LinkedIn Profile

Here are 8 tips for adding spring to your LinkedIn personal profile.<p>Spring cleaning is a process we love to put off. Now is a great time to clarify the message you convey on your LinkedIn personal profile, taking another opportunity to be more precise about the value you offer to the market. Your …

Why Snapchat is the next big thing in digital marketing

Snapchat plays by its own rules. The video-centric social media app recently invaded mainstream consumer awareness, especially among people under the …

Technology Changes, Good Management Doesn’t

I’ve always loved the contrast between Moore’s Law – Gordon Moore’s pronouncement that silicon chips’ power would double every 18 months – and Peter Drucker’s much more sober statement about the art of managing people: <i>“We are not going to breed a new race of supermen. We will have to run our</i> …

SaaS Financial Plan 2.0

Almost exactly four years ago I published a financial plan template for SaaS startups based on a model that I had created for Zendesk a few years …

Google: We have proof that our quantum computer really works

The company's new algorithm could hold the key to next-gen AI.<p>Google announced a breakthrough in the field of quantum computing Wednesday. The company thinks it's found a quantum algorithm that solves problems 100 million times faster than conventional processes. If confirmed, this discovery could …

iOS 9’s Puzzling Eye Emoji Is Explained: It’s the First Ever Made for a Social Cause

A number of anti-bullying campaigns have rolled out in recent years, with most of the messaging aimed either at the victims or the bullies …

3 ways to get your customers to do your marketing for you

What people <i>do</i> trust are the recommendations they get from their friends and other consumers. That's why 85% of consumers read online reviews before they buy something, and up to half of all purchasing decisions involve some form of consumer-to-consumer communication.<p>In fact, marketers can save …

Customers

6 New Facebook Features Marketers Need to Know

As a marketer, you know that Facebook is where more of your customers are than any other social media network. And Facebook is constantly adding new …

A digital marketing CEO explains why he left his 9 to 5 to start his own business

For me being an entrepreneur is built in, I don't have to learn how to be one, I just am one to the core. My mother recently told me that my sister is looking for an apartment but can't afford one in a certain area.<p>I told her to have her rent one in a place where she can afford it and AirBnB it …

Digital Marketing

Video Marketing Cheatsheets: A Guide to the Top Video Options

<i>(Note: This post was updated on December 12, 2016.)</i><p>Video marketing is creating a lot of buzz these days, seemingly as a result of a few big trends …

Customer experience economy requires corporate culture rethink

The transformation needed to meet modern customer experience expectations requires organisations to break down operational silos separating …

'Don't Write Business Plans': Advice For Startups From One Of Silicon Valley's Top Seed Investors

“Don’t write business plans,” warns venture capitalist and angel investor, Dave McClure, of 500 Startups. Headquartered in Silicon Valley, McClure and many of his colleagues has a pedigree from Facebook and PayPal. His firm employs a “cast a wide net” approach, with a particular focus on emerging …

Startups

Everything You Need To Know About Amazon's New Rival Jet.com

Upstart shopping site aims to be cheaper than Amazon, more practical than Costco.<p>If you haven’t heard of Jet.com yet, you will very soon. The …

The 38 coolest CEOs right now in Silicon Valley

We recently released the Silicon Valley 100, Business Insider's annual list of the most impressive people working in or influencing the world of tech.<p>We went through the SV100 list to pull out the most influential, innovative, and all-around inspiring CEOs in Silicon Valley in 2015.<p>Scroll down to …

Tim Cook

Live Streaming Meets Real Life at New York Scope Week, Organized by Periscope Community Summit

Periscope Community Summit presents New York Scope Week<p>Scopers from all over world will come together in New York City for an event that is sure to …

10 Reasons Why Influencer Marketing is the Next Big Thing

As the world has shifted to social media, consumers look at fellow consumers to inform their purchasing decisions. Instead of looking at companies, …

Accelerators Are The New Business School

Vitaly M. Golomb Contributor<p>Vitaly M. Golomb leads global investments at HP Tech Ventures and is the author of the forthcoming book, Accelerated Startup – The New Business School.<p>More posts by this contributor:<p>Trump, Brexit and ISIS are the symptoms, and technology is the problem<br>• The Government Once …

Rapid Release or Slow Rollout: Meerkat & Periscope Analogy

The greatest strength and greatest weakness are one in the same.<p>The debate is never ending. Which is better, <i>Periscope</i> or <i>Meerkat</i>? One has more …

The Ivy Lee Method: The Daily Routine for Peak Productivity

By 1918, Charles M. Schwab was one of the richest men in the world. <br>Schwab was the president of the Bethlehem Steel Corporation, the largest …

Comparing the ROI of Content Marketing and Native Advertising

Many companies today rely on content marketing and native advertising to gain visibility for their brand — after all, 70% of people say they’d rather learn about products through content rather than through traditional advertising. But is either content marketing or native advertising a surefire …

MasterCard will approve purchases by scanning your face

This fall, MasterCard will start experimenting with a new program: approving online purchases with a facial scan.<p>At checkout, you'll be asked to hold up your phone and snap a photo. MasterCard's thinking? It's easier than remembering a password.<p>"The new generation, which is into selfies ... I think …

Start A Fire

4 Easy Ways to Improve Company Culture

Culture should be a top priority when you’re a running a business. When you have happy employees, the work they do is better. Hands down.<p>So maybe you …

The 7 Best Data Science and Machine Learning Podcasts

Learn the basics and keep up with the latest news in data science, machine learning and artificial intelligence by listening to these great …

11 Mistakes Successful People Never Make

It's very possible you are your own worst enemy. (I should know; I often am.)<p>If you're not happy with your life, either personally or professionally, take a quick look in the mirror. The problem may not be lack of opportunity, or education, or capital, or connections--the culprit could be you.<p>The …

IBM Wants to Push Spark, Real-Time Big Data Tool, Into Mainstream

By<p>Steve Rosenbush<p>Steve Rosenbush<p>The Wall Street Journal<p>Biography<p>@Steve_Rosenbush<p>ciojournal<p>steven.rosenbush@wsj.com<p>International Business Machines has thrown its weight behind Spark, an increasingly popular tool that is used to analyze large amounts of data in real time. Spark opens up all sorts of …

Open Source Software

Twitter’s Cofounder on Creating Opportunities

Timothy Archibald<p>I grew up in a very affluent town, but my parents divorced when I was young. My father wasn’t much involved in my life, and we were poor. Many kids I knew played Little League baseball and Pop Warner football, but I didn’t—by the time I was eight, I was mowing lawns and trying to …

Start it in your late 30s, and keep your founding team in place: How to create a $1bn tech startup "unicorn" - and why London has created eight in the past year

Want to own a $1bn (£644m) tech firm (yep, us too)? Get some experience, and start the business when you're in your late 30s, new research has …