Best of Digital

By Neil | The World of Digital Marketing curated for your Education and Success. #Digital #Marketing

How to Combine Twitter Lists with Flipboard

<b>If you are following more than 250 people on Twitter for a professional purpose, merging Twitter lists with Flipboard isn’t a tip, it’s a …

Flipboard

SEO Periodic Table of Link Building and Acquisition [Infographic]

Online marketing agency Indago Digital recently produced a periodic table of link building and acquisition tactics, which highlights some of the …

SEO

The easy guide to GDPR readiness

GDPR is coming and the sooner you start making changes to your data the better, which is why we put together this simple guide to getting …

Privacy

Lead generation: nearly everything you need to know

You’ve all seen the expression embroidered on your grandma’s hand towels: “The form is where the heart is.”<p>Of course not. Grandma hates forms. But …

Digital Marketing

We Analyzed 100 Million Headlines. Here’s What We Learned (New Research)

Research

Why Moz’s Rand Fishkin calls CRO “the most important marketing activity”

You may already be familiar with our case study of how we made $1 million for the SEO software company Moz. The following interview reveals what …

Jack Dorsey

42 pricing tactics; apps to make explainer videos; why the best people are underrated; and a tired meerkat

Here are some great resources we have recently shared with each other 42 tactics for increasing your profits by tweaking your pricing One of the …

Stack Overflow

Curate the Ultimate Sports Team Magazine on Flipboard

<b>I’m going to bypass the many features and benefits of the Flipboard app, (other than to say, you are missing out if you aren’t using it). See</b> …

Social Media

75 Actionable SEO Tips (That Work Like A Charm in 2017)

We’ve put together a list of 75 SEO tips and best practices. They’re split into logical sections to cover various aspects of search engine …

The top 100 global business influencers for 2017

Who is currently leading the way for businesses around the world? We created a definitive ranking that highlights those individuals whose commentary …

Small Business

ASOS will now let you 'try before you buy' and OMG

ASOS has just gone and done the one thing that we've been dreaming of since we first discovered the online shopping site.<p>ASOS is letting you <b>try before you buy.</b><p>And yes, that means you can order whatever you want off the website and only pay for the things that you decide to keep.<p>It's literally the …

Shopping

Could Amazon be launching its own cryptocurrency?

The Beginning of Amazon Cryptocurrency?<p>Last month, a rumor began circulating that suggested Amazon would soon announce plans to begin accepting …

Cryptocurrency

How Facebook’s Oracular Algorithm Determines the Fates of Start-Ups

No one would mistake Ben Cogan and Jesse Horwitz for “brogrammers,” the jockish male coders swaggering across the tech landscape. Nor are they hustlers, the relentlessly outgoing types who quit their jobs to gamble on audacious ventures. They are two bookish friends, ages 27 and 29, who until …

Facebook Ads

Google Rolls Out a Fresh Look for Mobile Search Results

Google has introduced a fresh look for mobile search results that more closely resembles the devices they’re being viewed on.<p>Looking at Google’s new …

Google

The Essential Landing Page Checklist

How to ensure that your landing page delivers the promises in your online ads<p><i>The following excerpt is from Perry Marshall, Mike Rhodes and Bryan Todd’s book</i> Ultimate Guide to Google AdWords<i>. Buy it now from</i> Amazon | Barnes & Noble | iTunes | IndieBound Imagine you're walking past a sporting goods …

Marketing

The ultimate, 3500-word, plain English guide to blockchain

Unless you’ve been hiding under a rock, I’m sure you’ve heard of Bitcoin and blockchain. After all, they are one of the most trending topics these days  —  the ultimate buzzwords of the year. Even people who’ve never mined cryptocurrency or understand how it works, are talking about it.<p>My …

Bitcoin

How Links in Headers, Footers, Content, and Navigation Can Impact SEO - Whiteboard Friday

Which link is more valuable: the one in your nav, or the one in the content of your page? Now, how about if one of those in-content links is an …

SEO

6 Ways To Use Google Analytics To Better Understand Your Site’s Traffic

Stock photoI’m sure you’ve heard of Google Analytics.It’s a free web analytics tool that website owners can use to track and analyze their site’s …

SEO

One Headline Doesn't Have to Do It All – Writing for SEO, Social, and Site Visitors

Have your headlines been doing some heavy lifting? If you've been using one headline to serve multiple audiences, you're missing out on some key …

SEO

SEO for Small Business: DIY SEO by @SERanking

This is a sponsored post written by SE Ranking. The opinions expressed in this article are the sponsor’s own. The SMB sector is growing dramatically …

Small Business

5 Awesome Non-SEO Tools for the SEO Professional by @beanstalkim

These five useful non-SEO tools that will help you do your job more effectively.The post 5 Awesome Non-SEO Tools for the SEO Professional by …

Search Engines

How to Prioritize SEO Tasks [+Worksheet]

“Where should a company start [with SEO]?” asked an attendee after my AMA Conference talk.<p>As my mind spun into a million different directions and I …

Tracking Local SEO & SEM via Google Analytics, GTM, and more

If you asked me, I’d tell you that proper tracking is the single most important element in your local business digital marketing stack. I’d also tell …

Analytics

The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)

With Google’s continued focus on user experience and engagement metrics in recent algorithm updates, it’s become even more important for marketers to …

SEO

New Findings Show Google Organic Clicks Shifting to Paid

On the Wayfair SEO team, we keep track of our non-branded click curves: the average click-through rate (CTR) for each ranking position. This helps us …

SEO

5 ways to capitalize on Google Tag Manager

Google Tag Manager (GTM) has revolutionized the way we implement scripts and tags on websites. However, many marketers aren’t fully utilizing this …

Analytics

Size Doesn’t Matter: How a Small Team Can Win Big in Content Marketing by @JuliaEMcCoy

Want more traffic and revenue? Here's proof you don't need a huge content team to get mind-blowingly powerful results.The post Size Doesn’t Matter: …

Digital Marketing

Investors anxious about Google traffic acquisition costs, which regulation could further increase

Google’s traffic acquisition costs (TAC) have been climbing. As Google’s ad revenues grow, so does the money it pays to partners and distributors. …

Women in Tech