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Write Less, Say More: Why You Need to Create Concise Content by @vpkoshy

Writing clear and concise content doesn't have to be difficult. Discover the four qualities of content that engages audiences.The post Write Less, …

Writing

Blog Metrics: Why You Need to Stop Focusing on 'Vanity' Stats

In a recent ProBlogger Mastermind, I shared a slide that seemed to hit a nerve with the group.<p>While having lots of page views, sessions, fans, …

Analytics

Too Many Links: Strategies for Disavow & Cleanup by @beanstalkim

Follow this step-by-step guide to disavowing links and stay in good graces with Google.The post Too Many Links: Strategies for Disavow & Cleanup by …

SEO

How to Prioritize SEO Tasks [+Worksheet]

“Where should a company start [with SEO]?” asked an attendee after my AMA Conference talk.<p>As my mind spun into a million different directions and I …

SEO

The 40 Most Common SEO Mistakes [Infographic]

Which search engine optimization (SEO) mistakes appear most often on websites?<p>To find out, SEMRush used its site audit tool to collect anonymous data …

SEO

How to Combine Twitter Lists with Flipboard

<b>If you are following more than 250 people on Twitter for a professional purpose, merging Twitter lists with Flipboard isn’t a tip, it’s a …

10 Local Twitter Tactics to Boost Reach

<b>Having launched the blog and announced myself as a new Reading based Digital Marketing Consultant it would be naive not to reach out locally to</b> …

21 Digital Mistakes SME Make and How to Avoid Them

In many cases, this is simply due to resources. Most small/medium businesses understand the value of digital, but the reality of resources and day to …

2 Quick Mapping Wins for Your Business

<b>The is a simple reminder to small businesses that claiming your local business listing on Google isn’t enough. Whilst in the current landscape Google</b> …

How to Deoptimize Your Over

But what happens when you take optimization too far?<p>Over-optimization can prevent your audience from seeing the value of your content – and it can …

SEO

Google responds to Apple's Intelligent Tracking Prevention with AdWords tracking update

A new Google Analytics cookie is designed to keep ad tracking from Safari intact for AdWords campaigns.

Analytics

3 SEO Experiments You Should Try This Year by @AdamHeitzman

Here are three SEO experiments that can deliver dramatic gains on a consistent basis.The post 3 SEO Experiments You Should Try This Year by …

SEO

The Perfect Blog Post Length and Publishing Frequency is B?!!$#÷x - Whiteboard Friday

The perfect blog post length or publishing frequency doesn't actually exist. "Perfect" isn't universal — your content's success depends on tons of …

Get Customers to Take Action From Your Google My Business Listing by @MattGSouthern

Google has introduced a new way for searchers to take action directly from your Google My Business listing.The post Get Customers to Take Action From …

Google

20 of Google's limits you may not know exist

Don't get caught off guard by limitations you weren't aware of! Columnist Patrick Stox shares 20 Google limitations that may impact SEO efforts.

SEO

SEO basics

Content<p>The content on your website is one of the most important ranking factors. Google reads the content of a site and determines what it’s about, …

SEO

How to Create Sexy, Interesting Content for a Boring Industry by @jeremyknauff

Even if your industry is incredibly boring you can still produce content that is highly relevant to your brand.The post How to Create Sexy, …

Digital Marketing

How to Determine if a Page is "Low Quality" in Google's Eyes - Whiteboard Friday

What are the factors Google considers when weighing whether a page is high or low quality, and how can you identify those pages yourself? There's a …

SEO

Manage Google My Business Listings Directly From Search Results

Google is making it easier to manage and edit Google My Business (GMB) listings with a new dashboard embedded in search results pages.<p>When logged …

Google

How to improve your SEO with user-friendly interlinking

At my startup, LSEO, we recently ran an internal link audit to help inform and refine our growth marketing strategy. With multiple freelancers and …

SEO

Google (Almost Certainly) Has an Organic Quality Score (Or Something a Lot Like It) that SEOs Need to Optimize For - Whiteboard Friday

Entertain the idea, for a moment, that Google assigned a quality score to organic search results. Say it was based off of click data and engagement …

A Complete Local SEO Checklist by @MaddyOsman

This complete local SEO checklist will help you optimize your website, reach more local customers, and bring in more revenue.The post A Complete …

SEO

Twitter is testing a tweetstorm feature on Android

What do you do when 140 characters just aren’t enough to express your ideas on Twitter? Launch into a full-on tweetstorm, of course. While it’s fairly easy to do already, the company is looking to make it even easier with a new feature it’s testing in its Android app.<p>For those out of the loop, a …

Meditation

How to Write Engaging B2B Headlines: Analysis of 10 Million Articles Shared on LinkedIn

How to Create a Facebook Business Page that Actually Converts

Facebook pages perform differently, just like the businesses they’re attached to.Some do extremely well, while others experience minimal engagement …

Marketing

What Data Says About Your Blog Post Ideas (& Whether They’ll Work)

There are tons of articles out there that list 101 or 150+ blog post ideas...<p>And those lists are fine if you want to waste <i>an hour</i> reading through a …

Technical SEO: 9-Step Guide to a Full Technical Site Audit

Technical SEO Checklist:<p>9 Steps to a Technically Perfect Site in 2017<p>By: <b>Masha Maksimava</b><p>July 18th, 2017<p>We talk about off-page SEO a lot. Building, …

Is the New, Most Powerful Ranking Factor "Searcher Task Accomplishment?" - Whiteboard Friday

Move over, links, content, and RankBrain — there's a new ranking factor in town, and it's a doozy. All kidding aside, the idea of searcher task …

Ranking your local business part 1: Introduction

Ranking your local business #1<br>An introduction<p>Ranking your local business part 1: Introduction<p>July 27th, 2017 – 36 Comments<p>Post author<p>David Mihm View …

SEO