Max Buchholz

81 Flips | 4 Magazines | 60 Likes | 5 Following | 13 Followers | @maxbuchholz | Director and Designer at Distilled Studio and Registered Nurse.

The 5 basic types of logo and how to use them

Not sure where to start with your logo design? Maybe you should begin by deciding what style of logo it’s going to be.<p>Logo styles can be divided into …

Graphic Design

Advisors: Don't Miss These Digital Marketing Tools | Investopedia

Digital marketing is ever evolving. Years ago, financial advisors only needed a website to have an online presence. Then came a need to be active on …

Collection Of The Best Email Testing Tools Online

Don’t be afraid of email testing. There are many free or freemium tools online that can help you with testing your SPAM score, deliverability and …

15 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

What should you do if you want to become the best at what you do?<p>There’s probably a long list, with lots of options. One thing we’re particularly …

Social Media

12 Content-Marketing Mistakes Your Company Is Making

Nearly nine out of 10 B2B companies report using content marketing as part of their marketing strategy, but most are doing it wrong.<p>Even a few years ago, when I'd mention the term "content marketing" to business owners, I got a lot of blank stares. It's amazing how far we've come in such a short …

Marketing

Email marketing for small business - more sales, less effort

The Top 12 Content Marketing Myths (and What to Do Instead)

Content marketing is no longer a novel strategy to deploy in an organization’s path to marketing transformation—but that doesn’t mean it can’t impact …

A Comprehensive Guide to Building a Better Content Marketing Strategy

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Content marketing is the leading marketing strategy among today’s digitally savvy businesses. And, as a result, many businesses <i>do</i> it, but few businesses really understandhow to do it effectively.<p>Instead, they raise countless questions …

Marketing

Can Marketing Automation Save Your Content Strategy?

Your company needs a website. And a blog. And social media accounts—lots of them. And email newsletters, whitepapers, and infographics. And video, …

10 Things Your Business Can Learn About Rebranding from Electronics Giant Sharp - Small Business Trends

When it comes to rebranding, what can your small business learn from a manufacturing giant like Sharp Electronics? Quite a lot, as it turns out.<p>After …

Small Business

The crazy-effective 12-month digital marketing campaign schedule

Getting long-lasting results in digital marketing takes time. Columnist Stoney DeGeyter outlines his own successful process for an ongoing year-long …

Marketing

How To Create A Successful B2B Marketing Strategy

Any successful B2B strategy must be geared towards lead generation. It’s why 85% of B2B marketers say their central priority is to generate more leads. But creating a successful B2B marketing strategy isn’t as easy as you might think. There are so many companies that are doing things wrong.<p>In this …

Marketing

Learn To Market Your Small Business, Even If You Hate Doing It

gpointstudio/iStock<p>Marketing can be daunting for a fledging small business owner. There's already enough on their plate and marketing is one of those …

Social Media Success Summit: Online Development for Busy Marketers

Wondering where confident, successful marketers get their training? Are time and resources for training on the back burner due to time or travel …

Social Media

5 Free Tools That Unlock the Power of Social Media

Social media monitoring can help you figure out what your customers are really thinking.<p>You know social media can be a great source of insight about what your customers and others think about you or your company, about what people are most interested in and worried about, and about new trends you …

10 Online Marketing Tools That’ll Accelerate Growth of a New Business

<i>Did you recently take the step of starting a new business?</i>As exciting as this may be, it’s only natural to feel a bit of fear in the early days. With …

Marketing

The 5 R's of Targeted Email Marketing

Traditional email marketing is quickly becoming a field dominated by the players who engage in targeted email marketing. In other words, it’s all …

Building An Effective Digital Marketing Strategy: A 5-Step Guideline

When clients come to our digital agency seeking digital marketing services, they often start the conversation asking how much they should spend or stating that they have a certain budget they want to put towards a specific marketing channel (such as paid media or SEO). Each and every time this …

Marketing

7 Ways To Perfect Your Email Newsletter

In an era dominated by cutting-edge platforms like Instagram and SnapChat, email may seem like an archaic digital medium (an oxymoron, to many of us). Yet, thousands of marketers continue to claim that email marketing isn’t just effective—but that it’s the highest-ROI strategy they use. In a recent …

Building A Website For Your Business? Make Sure You’re Doing These 3 Things To Make It Awesome

There are two critical objectives to consider when building and maintaining a website: getting people to the site and communicating a message …

Current Trends in Website Design

Since web designer constantly bringing new ways of development, there are few things that can be done from the development end to make to website …

5 ways to market your personal brand

You—not your company, not your company’s product or service, YOU—are a brand.<p>And though you‘re employed, you never know when that will change, so …

7 Tools That Will Help You Do More Productive Design Work

We are huge fans of beautiful, elegant design—but not always of the time it takes to make something beautiful. Luckily, there are a number of tools …

Marketing Automation Defined in 60 Seconds [Animated Video] - Copyblogger

Ever find yourself in a conversation with your boss or a client and she mentions implementing marketing automation?<p>Did you understand her request, or …

Marketing

It's Got Good Bones—The Power of the Outline in Content Writing

I. Content Writing Needs an Outline<p>The first time I came up against a 20-page paper in college, I didn’t fully grasp the magnitude of what I faced. I …

The Ultimate Guide to Social & PR Branding [Free Toolkit]

Your brand story is communicated through visual identity, tone of voice, PR, and social media channels. Here's everything you need to know.

The New Age of Marketing Automation: Powerful, Simple, Cost-Effective

The Transcript<p>The New Age of Marketing Automation: Powerful, Simple, Cost-Effective<p><b>Voiceover:</b> This is Rainmaker.FM, the digital marketing podcast …

Facebook Instant Articles: How to Get Started

Have you seen Facebook Instant Articles? Are you curious about how to publish them? To discover how to get started using Facebook Instant Articles, I …

Social Media

Forward 2016 Day 1: Why Content Marketing ≠ Brand Storytelling

At Forward 2016, Skyword’s annual storytelling conference, brands from across the country came together yesterday to celebrate the fusion of …

4 Ways to Stay Motivated and Grow Your Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The following excerpt is from Michael Glauser’s new book <i>Main Street Entrepreneur</i>. Buy it now from Amazon | Barnes & Noble | iTunes<p><b>1. Revisit your purpose</b><p>It’s important to constantly revisit the reason why you started your business. Make …

Entrepreneurship