mattiaskindell

Passionate about engaging at the convergence of people, brands and technology. Work in digital but ride on mountains and train in a BOX. Fueled by curiosity and my two monsters.

Magazines

Flips

Design Thinking Meets Customer Experience Management
cmo.com
This article is part of our collection about the future of work. Click here for more. Brands realize their job today is as much about customer …
So what is it with UX, CX, EX and Service Design?
medium.com - Priscila Avila
We felt almost fashionable when we first used one of these terms, and if you are in the design field, you’ve probably asked at some point, what is …
Digital Transformation
B2B Digital Transformation 2020
Forbes - Blake Morgan
Research has found that B2B companies that successful master digital transformation have 8% more shareholder returns and five times more revenue growth than their peers. Those staggering numbers show power
Three key retail & ecommerce trends from Meeker's Internet Report 2019 – Econsultancy
econsultancy.com - By Rebecca Sentance
Celebrated internet analyst Mary Meeker has just released her 2019 Internet Trends report: one of the most highly-anticipated annual reports into the …
A Map of Maps
jblanchard.com
There are many map-like design tools for CX & UX, which help us collaboratively uncover and align customer needs and business offerings, connect …
Adobe ties up with Amazon to build D2C stores powered by Amazon’s commerce and fulfillment tools
TechCrunch - Ingrid Lunden
E-commerce giant Amazon was built on the concept of a large marketplace that could be the home for all online shopping, whether it was for items and services it was selling itself or those sold by third
Walmart
Walmart grows e-commerce sales 37% with focus on grocery
Digiday - Anna Hensel
The retail giant reported Thursday during its first-quarter earnings that U.S. e-commerce sales have grown 37 percent year-over-year. Walmart CFO …
Boston Consulting Group
Best-in-class behaviours: The technologies and traits that define the most advanced marketers
thinkwithgoogle.com
Sifting data and insights from their research into the marketing success factors and capabilities of 200 global companies, Boston Consulting Group …
How to apply behavioural economics to the design process
medium.com - Radina Doneva
Hyper Island…that magical wonderland where design unicorns play, collaboration flourishes, and UX design skills grow on trees… As an alumna myself I …
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mattiaskindell
https://open.spotify.com/episode/7DfDEKa7lWDeunFKMZkhWM?si=gXZirbqQT9y2joV4VMbSWg
Nearly 70 percent of online shoppers use Amazon to compare products found on a brand’s website
marketingland.com - Amy Gesenhues
A new online shopping survey from Episerver found 68 percent of consumers often compare products they find on a brand or retailer's site to what's on …
5 Tips for Running a Successful Design Sprint
ideo.com
4 Common Missteps on the Road to Innovation
ideo.com - David Aycan
Magpie marketing
medium.com - Alex Murrell
We believe we work in turbulent times. A quick skim of the industry press and you’ll learn that ecommerce is upending retail. Social media is …
e-shopper barometer 2018 | DPDgroup
dpd.com - DPDgroup
15% of e-shoppers started buying online less than two years ago. This group is a relatively small but important segment of e-shoppers. They have high …
Google Ups Its Ecommerce Presence With Shopping Actions
cmswire.com - Olivier Schott
In March 2018, Google introduced “Google Shopping Actions,” an update to its earlier forays into ecommerce that presents new opportunities and …
Holiday e-commerce reached new heights in 2018 — officially pulling in $126 billion
Business Insider - Daniel Keyes
This story was delivered to Business Insider Intelligence " E-Commerce Briefing" subscribers hours before appearing on Business Insider. To be the first to know, please click here. E-commerce sales over
Design Thinking: A Quick Overview
interaction-design.org
If you have just started embarking your journey through the Design Thinking process, things might seem a little overwhelming. This is why we have …
Search engines still dominate over social media, even for millennials
searchengineland.com - Eli Schwartz
Search engines still dominate over social media, even for millennials - Search Engine Land Eli Schwartz is the Director of Organic Product for …
THE DIFFERENCE BETWEEN BRAND AND BRANDING
davetrott.co.uk - trottdave
Years ago there was a terrific TV campaign starring Leonard Rossiter and Joan Collins.It was very funny, it was very popular with the public, and it …
Gartner Keynote: 5 Significant Imperatives for Digital Success - Smarter With Gartner
gartner.com
The rapid pace of digital business evolution means that organizations must be continuously adapting their business and operating models. Canadian …
Efficiency versus effectiveness: Why marketers need to move beyond ROI
marketingweek.com - Sarah Vizard
Return on investment (ROI) has become a key measure for businesses looking to determine the success of their marketing spend. And it can be a …
IKEA
The Digital Transformation To Keep IKEA Relevant: Virtual Reality, Apps And Self-Driving Cars
Forbes - Bernard Marr
IKEA acquired TaskRabbit, a platform that allows consumers to connect to individuals who will assemble their IKEA furniture, it gave its customers a way to avoid the DIY trauma. Although you can do it
WE ARE IN AN EFFICIENCY BUBBLE
bbh-labs.com - Lucian Trestler
Following on from Thomas Wagner’s piece on the race to efficiently average 15 seconds ads, it seems marketing as a whole is in an efficiency bubble, …
“Being Everywhere Is Not Enough”: The 5 New Rules Of Branding
Fast Company - Suzanne LaBarre
Advertising is historically rooted in persuading people. Today, it has to serve them. Droga5’s chief design officer shows how. Brands today face herculean challenges. They have to deliver experiences a
Five trends that will change the media landscape in 2018
marketingweek.com - By Leonie Roderick
Streaming services are working hard to steal eyeballs from traditional broadcasters – and they seem to be succeeding. Netflix beat analysts’ …
Why You Should Launch a Brand, Not a Product
Entrepreneur - Peter Getman
Five reasons brands are what really matter to your consumers -- and your bottom line. Contrary to what many entrepreneurs may think, a product is not a brand. Many companies just starting out launch products
Tim Cook on Donald Trump, the HomePod, and the Legacy of Steve Jobs
Bloomberg - Megan Murphy
The head of the most valuable company in the world talks to Bloomberg Businessweek Editor Megan Murphy. Tim Cook, the CEO of Apple Inc., was …
The magic that makes Spotify’s Discover Weekly playlists so damn good
Quartz - Adam Pasick
This morning, just like every Monday morning, 75 million Spotify users received a great new mixtape: 30 songs that feel like a gift from a music-loving friend, who might once have made a cassette tape
Is ignorance the problem?
typepad.com - March 17, 2017
It's nice to think that the reason that people don't do what you need them to do, or conform to your standards, or make good choices is simply that …

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Flips

Design Thinking Meets Customer Experience Management

So what is it with UX, CX, EX and Service Design?

B2B Digital Transformation 2020

Three key retail & ecommerce trends from Meeker's Internet Report 2019 – Econsultancy

A Map of Maps

Adobe ties up with Amazon to build D2C stores powered by Amazon’s commerce and fulfillment tools

Walmart grows e-commerce sales 37% with focus on grocery

Best-in-class behaviours: The technologies and traits that define the most advanced marketers

How to apply behavioural economics to the design process

…

Nearly 70 percent of online shoppers use Amazon to compare products found on a brand’s website

5 Tips for Running a Successful Design Sprint

4 Common Missteps on the Road to Innovation

Magpie marketing

e-shopper barometer 2018 | DPDgroup

Google Ups Its Ecommerce Presence With Shopping Actions

Holiday e-commerce reached new heights in 2018 — officially pulling in $126 billion

Design Thinking: A Quick Overview

Search engines still dominate over social media, even for millennials

THE DIFFERENCE BETWEEN BRAND AND BRANDING

Gartner Keynote: 5 Significant Imperatives for Digital Success - Smarter With Gartner

Efficiency versus effectiveness: Why marketers need to move beyond ROI

The Digital Transformation To Keep IKEA Relevant: Virtual Reality, Apps And Self-Driving Cars

WE ARE IN AN EFFICIENCY BUBBLE

“Being Everywhere Is Not Enough”: The 5 New Rules Of Branding

Five trends that will change the media landscape in 2018

Why You Should Launch a Brand, Not a Product

Tim Cook on Donald Trump, the HomePod, and the Legacy of Steve Jobs

The magic that makes Spotify’s Discover Weekly playlists so damn good

Is ignorance the problem?