mattiaskindell

Passionate about engaging at the convergence of people, brands and technology. Work in digital but ride on mountains and train in a BOX. Fueled by curiosity and my two monsters.

Magazines

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mattiaskindell
flipped into on Marketing Design and Technology
Design Thinking Meets Customer Experience Management
cmo.com
This article is part of our collection about the future of work. Click here for more. Brands realize their job today is as much about customer …
May 2
mattiaskindell
flipped into on Marketing Design and Technology
UX Design
So what is it with UX, CX, EX and Service Design?
medium.com - Priscila Avila
We felt almost fashionable when we first used one of these terms, and if you are in the design field, you’ve probably asked at some point, what is …
June 21
mattiaskindell
flipped into on Marketing Design and Technology
B2B Digital Transformation 2020
Forbes - Blake Morgan
The future of B2B customer experience can be summed up in two words: digital transformation. The move to digital has been a long time coming in the B2B space, and it has the power to completely change
June 14
mattiaskindell
flipped into Commerce’lize
Three key retail & ecommerce trends from Meeker's Internet Trends Report 2019 – Econsultancy
econsultancy.com - By Rebecca Sentance
Celebrated internet analyst Mary Meeker has just released her 2019 Internet Trends report: one of the most highly-anticipated annual reports into the …
July 9
mattiaskindell
flipped into on Marketing Design and Technology
A Map of Maps
jblanchard.com
There are many map-like design tools for CX & UX, which help us collaboratively uncover and align customer needs and business offerings, connect …
June 3
mattiaskindell
flipped into Commerce’lize
Adobe ties up with Amazon to build D2C stores powered by Amazon’s commerce and fulfillment tools
TechCrunch - Ingrid Lunden
E-commerce giant Amazon was built on the concept of a large marketplace that could be the home for all online shopping, whether it was for items and services it was selling itself or those sold by third
May 14
mattiaskindell
flipped into Commerce’lize
Walmart grows e-commerce sales 37% with focus on grocery
Digiday - Anna Hensel
The retail giant reported Thursday during its first-quarter earnings that U.S. e-commerce sales have grown 37 percent year-over-year. Walmart CFO …
May 20
mattiaskindell
flipped into on Marketing Design and Technology
Best-in-class behaviours: The technologies and traits that define the most advanced marketers
thinkwithgoogle.com
Sifting data and insights from their research into the marketing success factors and capabilities of 200 global companies, Boston Consulting Group …
April 24
mattiaskindell
flipped into on Marketing Design and Technology
How to apply behavioural economics to the design process
medium.com - Radina Doneva
Hyper Island…that magical wonderland where design unicorns play, collaboration flourishes, and UX design skills grow on trees… As an alumna myself I …
Jun 5, 2018
mattiaskindell
flipped into on Marketing Design and Technology
…
mattiaskindell
https://open.spotify.com/episode/7DfDEKa7lWDeunFKMZkhWM?si=gXZirbqQT9y2joV4VMbSWg
April 12
mattiaskindell
flipped into Commerce’lize
RT @Marketingland: Nearly 70% of online shoppers use Amazon to compare products found on a brand’s website by @AmyGesenhues https://t.co/MsVGpoHQZT
RT @Marketingland: Nearly 70% of online shoppers use Amazon to compare products found on a brand’s website by @AmyGesenhues
Pontus Staunstrup on Twitter
April 3
mattiaskindell
flipped into on Marketing Design and Technology
Design
5 Tips for Running a Successful Design Sprint
ideo.com
Jul 30, 2018
mattiaskindell
flipped into on Marketing Design and Technology
4 Common Missteps on the Road to Innovation
ideo.com - David Aycan
March 12
mattiaskindell
flipped into on Marketing Design and Technology
Magpie marketing
medium.com - Alex Murrell
A quick skim of the industry press and you’ll learn that ecommerce is upending retail. Social media is uprooting advertising. Private labels are …
March 13
mattiaskindell
flipped into Commerce’lize
e-shopper barometer 2018 | DPDgroup
dpd.com - DPDgroup
15% of e-shoppers started buying online less than two years ago. This group is a relatively small but important segment of e-shoppers. They have high …
January 23
mattiaskindell
flipped into Commerce’lize
Google Ups Its Ecommerce Presence With Shopping Actions
cmswire.com - Olivier Schott
In March 2018, Google introduced “Google Shopping Actions,” an update to its earlier forays into ecommerce that presents new opportunities and …
January 15
mattiaskindell
flipped into Commerce’lize
eCommerce
Holiday e-commerce sales set record in 2018
Business Insider - Daniel Keyes
This story was delivered to Business Insider Intelligence "E-Commerce Briefing" subscribers hours before appearing on Business Insider. To be the first to know, please click here. E-commerce sales over
January 16
mattiaskindell
flipped into on Marketing Design and Technology
Design Thinking: A Quick Overview
interaction-design.org
If you have just started embarking your journey through the Design Thinking process, things might seem a little overwhelming. This is why we have …
Nov 19, 2018
mattiaskindell
flipped into on Marketing Design and Technology
…
mattiaskindell
https://searchengineland.com/search-engines-still-dominate-over-social-media-even-for-millennials-308135/amp
Nov 16, 2018
mattiaskindell
flipped into on Marketing Design and Technology
THE DIFFERENCE BETWEEN BRAND AND BRANDING
davetrott.co.uk - trottdave
Years ago there was a terrific TV campaign starring Leonard Rossiter and Joan Collins.It was very funny, it was very popular with the public, and it …
Oct 29, 2018
mattiaskindell
flipped into on Marketing Design and Technology
Gartner Keynote: 5 Significant Imperatives for Digital Success - Smarter With Gartner
gartner.com
The rapid pace of digital business evolution means that organizations must be continuously adapting their business and operating models. Canadian …
Oct 15, 2018
mattiaskindell
flipped into on Marketing Design and Technology
Efficiency versus effectiveness: Why marketers need to move beyond ROI
marketingweek.com - Sarah Vizard
Return on investment (ROI) has become a key measure for businesses looking to determine the success of their marketing spend. And it can be a …
Oct 30, 2018
mattiaskindell
flipped into on Marketing Design and Technology
The Digital Transformation To Keep IKEA Relevant: Virtual Reality, Apps And Self-Driving Cars
Forbes - Bernard Marr
When you look at the changes Swedish furniture giant IKEA is implementing in its operations, it’s clear that they aren’t satisfied with the status quo. In fact, they are making some moves to make their
Oct 19, 2018
mattiaskindell
flipped into on Marketing Design and Technology
WE ARE IN AN EFFICIENCY BUBBLE
bbh-labs.com - Lucian Trestler
Following on from Thomas Wagner’s piece on the race to efficiently average 15 seconds ads, it seems marketing as a whole is in an efficiency bubble, …
Sep 5, 2018
mattiaskindell
flipped into on Marketing Design and Technology
“Being Everywhere Is Not Enough”: The 5 New Rules Of Branding
Fast Company - Suzanne LaBarre
Advertising is historically rooted in persuading people. Today, it has to serve them. Droga5’s chief design officer shows how. Brands today face herculean challenges. They have to deliver experiences a
Mar 20, 2018
mattiaskindell
flipped into on Marketing Design and Technology
Five trends that will change the media landscape in 2018
marketingweek.com - By Leonie Roderick
Streaming services are working hard to steal eyeballs from traditional broadcasters – and they seem to be succeeding. Netflix beat analysts’ …
Jan 25, 2018
mattiaskindell
flipped into on Marketing Design and Technology
Why You Should Launch a Brand, Not a Product
Entrepreneur - Peter Getman
Five reasons brands are what really matter to your consumers -- and your bottom line. Contrary to what many entrepreneurs may think, a product is not a brand. Many companies just starting out launch products
Jun 19, 2017
mattiaskindell
flipped into on Marketing Design and Technology
Tim Cook on Donald Trump, the HomePod, and the Legacy of Steve Jobs
Bloomberg - Megan Murphy
The head of the most valuable company in the world talks to Bloomberg Businessweek Editor Megan Murphy. Tim Cook, the CEO of Apple Inc., was …
Jun 15, 2017
mattiaskindell
flipped into on Marketing Design and Technology
The magic that makes Spotify's Discover Weekly playlists so damn good
Quartz - Adam Pasick
This morning, just like every Monday morning, 75 million Spotify users received a great new mixtape: 30 songs that feel like a gift from a music-loving friend, who might once have made a cassette tape
Dec 21, 2015
mattiaskindell
flipped into on Marketing Design and Technology
Is ignorance the problem?
typepad.com - March 17, 2017
It's nice to think that the reason that people don't do what you need them to do, or conform to your standards, or make good choices is simply that …
Mar 17, 2017

mattiaskindell

Magazines

Commerce’lize

By mattiaskindell

on Marketing Design and Technology

By mattiaskindell

Intersections

By mattiaskindell

Flips

Design Thinking Meets Customer Experience Management

So what is it with UX, CX, EX and Service Design?

B2B Digital Transformation 2020

Three key retail & ecommerce trends from Meeker's Internet Trends Report 2019 – Econsultancy

A Map of Maps

Adobe ties up with Amazon to build D2C stores powered by Amazon’s commerce and fulfillment tools

Walmart grows e-commerce sales 37% with focus on grocery

Best-in-class behaviours: The technologies and traits that define the most advanced marketers

How to apply behavioural economics to the design process

…

RT @Marketingland: Nearly 70% of online shoppers use Amazon to compare products found on a brand’s website by @AmyGesenhues

5 Tips for Running a Successful Design Sprint

4 Common Missteps on the Road to Innovation

Magpie marketing

e-shopper barometer 2018 | DPDgroup

Google Ups Its Ecommerce Presence With Shopping Actions

Holiday e-commerce sales set record in 2018

Design Thinking: A Quick Overview

…

THE DIFFERENCE BETWEEN BRAND AND BRANDING

Gartner Keynote: 5 Significant Imperatives for Digital Success - Smarter With Gartner

Efficiency versus effectiveness: Why marketers need to move beyond ROI

The Digital Transformation To Keep IKEA Relevant: Virtual Reality, Apps And Self-Driving Cars

WE ARE IN AN EFFICIENCY BUBBLE

“Being Everywhere Is Not Enough”: The 5 New Rules Of Branding

Five trends that will change the media landscape in 2018

Why You Should Launch a Brand, Not a Product

Tim Cook on Donald Trump, the HomePod, and the Legacy of Steve Jobs

The magic that makes Spotify's Discover Weekly playlists so damn good

Is ignorance the problem?