matthew Press

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5 essential tips to sell anything to anyone, according to a 'Shark Tank' Shark

Most people don't realize how important selling is — unless your paycheck depends on it!<p>Every time I mention selling, I always hear, "It's not for me", "You have to have knack for sales", or ;"I just can't do sales" — but this can't be farther from the truth.<p>Salespeople aren't the only ones selling …

This 'Small' Strategy Is the Next Huge Trend in Social Media Marketing

Move over, Michelle Phan: A group of influencers you've never heard of are pulling brands' social media dollars--and they're delivering far better ROI.<p>Five years ago, many social media influencers were thrilled to promote partner brands in exchange for nothing more than a few product samples. …

Public Relations

44 Favorite Books of High Achievers

Want to accomplish more? Try reaching for a good book.<p>The people who accomplish the most in life are serious about self-improvement, which often comes in the form of a good book. Here are several dozen excellent reads, recommended by high-achieving founders and executives.<p>1. <i>Crossing the Chasm</i> by …

Leadership

Learning to code might be the best (and cheapest) career choice you could make

If you've found yourself in a career rut, the best choice may just be to start from scratch and learn to code — no matter how many years of job …

JavaScript

7 Podcasts That Will Make You a Smarter Leader

Top tech investors share the best podcasts for becoming a better leader.<p>"Venture capitalists are great aggregators of information (and opinions) on specific industries, geographies and market sentiment," said Kara Nortman a seasoned entrepreneur and venture capitalist at Upfront Ventures. "They're …

Entrepreneurship

The Best Ways to Learn to Code for Free

New skills at no cost.<p>The web and our phones are playing an increasingly vital part in our lives, and that isn't going to stop any time soon. That means we're more and more at the mercy of the people who design and code on these platforms.<p>If you want to be a creator rather than a consumer of apps …

IBM Predicts Demand For Data Scientists Will Soar 28% By 2020

• Jobs requiring machine learning skills are paying an average of $114,000. Advertised data scientist jobs pay an average of $105,000 and advertised data engineering jobs pay an average of $117,000.<br>• 59% of all Data Science and Analytics (DSA) job demand is in Finance and Insurance, Professional …

Data Science

Who needs brainstorming? Brainwriting gets way more ideas, this prof says

There’s a better way than a brainstorm to get creative thinking out of your team, says Leigh Thompson, professor at Kellogg School of Management at Northwestern University. She teaches teamwork and negotiation to aspiring company leaders and explains techniques that she says are scientifically …

Creativity

Answer These 7 Questions Before Starting Your Side Business

Take stock of the assets you have and create a realistic plan to define your purpose, gather resources and develop market insights.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Are you sure you can build a successful side business? It's smart to start thinking along these …

Entrepreneurship

3 Digital Tools to Go One Up on Your Competition

Great content. Knowledge of what customers are saying. SEO: These tools can help you with the most important elements of competition.<p>7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Not very long ago, promoting a brand was a drastically different task from what we know today. …

Marketing

How to Start an Influencer Marketing Empire From Scratch

Brands are dying to work with you. Here's what you need to know to get on their radar.<p>Influencer marketing is a trend that is on the rise. So much, in fact, that I recently attended Hispanicize, a conference that takes place in Miami each year and is all about how Latino influencers can build their …

Public Relations

75 Ideas for Businesses You Can Launch for Cheap or Free

It takes courage and dedication to start your own business, but not much cash.<p>32 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Today, many people today are looking to leave the daily grind for something that feeds their passion. People do not want to retire at the age of 60 …

Small Business

The 6 Key Components of a Successful Marketing Campaign

Ready, set, launch a campaign! It’s time to push the envelope and plan a campaign that is more creative and delivers better results than the last …

Marketing

The Skyscraper Technique, A Proven Framework To Boost Your Traffic

Content marketing has been on the rise for some time now. As a result, it is becoming increasingly more difficult to capture the attention of your …

Marketing

The Step-by-Step Guide to Creating a Facebook Sales Funnel

Facebook may no longer be the coolest or sexiest social network on the block.It may no longer be the place where teens and tweens go to vent their …

13 best-selling online classes you can enroll in for $10 right now

<i>The</i> <i>Insider Picks</i> <i>team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.</i><p>Flickr / Luke RedmondUdemy is offering more than 17,000 classes on their site for just $10 each.<p>We put together a list of some of our …

Top 10 Free Invoicing Software Solutions for Small Businesses

Getting paid is fun but billing seldom is. Happily, there are many solutions every startup can afford.<p>5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The last thing your small business needs is more expenses, especially for the ongoing work of invoicing accounts receivable. …

Small Business

28 Best Habits to Have in Business

Cultivate good habits and you'll be making progress on autopilot.<p>21 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The world's most successful businesses are run by entrepreneurs who harbor the right habits to ensure their longevity and staying power in the marketplace. The …

Self-improvement

Discover 20 Websites To Download Free Stock Video Resources

The video is growing year after year and every marketer swears you should create more video content.<p>The video content is great, but the thing is that it takes time, effort and skills to create something you are proud of and your audience finds valuable. Luckily, there’s a solution. Use free stock …

Videography

Ex-Microsoft COO Kevin Turner is already out from his hedge fund job

Turner is being replaced by long-time Citadel exec Peng Zhao who currently serves as vice chairman of Citadel.<p>Zhao had previously been global head of market making for Citadel Securities. He joined the company in 2006 and worked his way up from a senior quantitative researcher role.<p>Citadel …

5 Ways to Keep Grinding Even When You Aren't Motivated

Building a business requires doing a of less-than-thrilling tasks, day after day. You need to work whether you're inspired or not.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>No matter what kind of work you do, you'll always have days you don’t feel motivated. Running a …

Time Management

Learn How to Code From Your Couch With This Complete Web Developer Course 2.0

From HTML to Bootstrap.<p>Do you need to get your website up to scratch, or want to make some extra money building sites for others?<p>Web development is a …

7 High-Converting Landing Page Examples for Your Personal Swipe File

Many of us know of David Livingstone as a well-known Scottish explorer of Africa, perhaps most famous for being greeted with the underwhelming line, …

13 great tools for pitching to clients

Giving the perfect pitch is never easy. You have to know your subject inside-out. You have to grab people’s attention and know the answer to all …

5 Reasons Why You Need to Take Advantage of Influencer Marketing

There is mounting evidence that done correctly, influencers can drive sales far more effectively than traditional advertising.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>https://www.entrepreneur.com/article/290745Influencer marketing is one of the hottest, and effective, …

Marketing

7 Important Digital Skills All Marketers Should Master In 2017

Marketing isn’t what it was 10 years ago (or even 5), with all the advancements of technology and data the past few years have brought. According to HubSpot, half of all new marketing hires will require technical skills. Here are some that will probably be on that list of job requirements.<p><b>1.</b> …

Marketing

6 web design trends worth knowing for 2017

From hidden navigation and pop-out menus, to wearables and split screen, these are the web design trends we expect to shape 2017.<p>WTF is …

Design Plagiarism Is A Serious Problem–This Startup’s AI Could Help

It’s an omnipresent fear for companies and designers alike. Deep learning might hold the solution.<p>There are two competing nightmare scenarios for any company unveiling a new brand or logo. The first is that the internet will rise up in righteous indignation about how awful it is or what part of …

Graphic Design