Matt DeMartino

13 Flips | 2 Magazines | 3 Likes | @mattdemartino | Keep up with Matt DeMartino on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Matt DeMartino”

An indispensable guide to 12 possible content marketing strategies

<i>By Mark Schaefer</i>The other day I saw a very fine post entitled “Writing for SEO” by my brilliant friend Andy Crestodina.But when I saw the headline of …

Your guide to design systems from the world’s leading brands

Many of the world’s leading brands have made their design systems public, contributing their ideas and processes to the design community at …

UX Design

25 Brands to Follow for Visual Content Marketing Inspiration

Content is king. You’ve probably heard this phrase so many times that it has now been engraved in your memory.We all know content is important, that …

Marketing

Only 35% of Companies Think Content Marketing Is Truly Successful

Ascend2, which offers research-based marketing services, and Vidyard, a video marketing platform, recently released a survey of content marketers to …

7 B2B Brands Using Instagram the Way You’re Supposed To

Instagram is a fantastic platform for B2B marketers. It provides a space for making new connections in almost any industry, at almost any stage in …

Marketing

Must Reads For Innovators and Design Thinkers

How do you keep your design-thinking skills sharp? These books will keep you inspired.<p>Emotional intelligence, a people-first approach and design thinking have become core to innovation and a successful, sustainable business. In fact, today's most successful brands have become so because they've …

When Everyone Is Doing Design Thinking, Is It Still a Competitive Advantage?

Design thinking has come a long way since I wrote about it here in 2008. The most valuable company in the world places design at the center of everything it does. Designers are on the founding team of countless disruptive startups. Domains such as healthcare, education, and government have begun to …

Design thinking, explained

Solve any business problem with this approach.<p>By Rebecca Linke | September 14, 2017<p>Graphic design by Mimi Phan<p>Why It Matters<p>Coming up with an idea is …