Matt Cano

40 Flips | 5 Magazines | 17 Likes | 1 Following | 1 Follower | @mattcano | Keep up with Matt Cano on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Matt Cano”

Snapchat is preparing for automated ad sales

Snapchat opened its Ads API platform to programmatic bidding last weekend, enabling marketers to buy ads through automated processes and with more precise targeting, The Information reports.<p>In doing so, Snap (as the social network's parent is now known) has lifted a barrier to bring in massive …

Snapchat’s $25 billion initial public offering, explained for people over 30

Snapchat is working on an initial public offering, which would allow members of the public to become investors in one of the internet’s hottest startups. That’s according to the Wall Street Journal, which reports that Snapchat expects to value the company at around $25 billion.<p>If you’re under 30, …

Snapchat’s Ad API Open For Programmatic Ads

<b>What Happened</b> <br>Snapchat has officially opened its advertising API to third-party partners for programmatic ad sales. Brands including McDonald’s, …

Advertising

What it’s like to work at Snap, one of the most secretive companies in tech

When a group of Snapchat employees got locked out of their building one Monday morning, they quickly realized their predicament was no accident.<p>A top-secret Snapchat team had swooped in overnight and taken over the office, de-activating the keycards of the current tenants in the process. The secret …

Snapchat's Spectacles: Not Just for Millennials

Many will compare Spectacles to Google Glass, but I encourage you to resist the urge.<p>PCMag reviews products independently, but we may earn affiliate …

What Is Snapchat?

Image source: Snap Inc.<p>Let's start out with what Snapchat <i>isn't</i>. Snapchat isn't a fluke. It isn't going away. And it's certainly not something investors should ignore. At least, not at this point.<p>The company, which was recently rebranded as Snap Inc. (the Snapchat name now refers solely to the …

Social Media

Young startups are struggling as the tech industry celebrates another record-breaking quarter

It has been yet another record-breaking quarter for the tech industry.<p>Valuations for venture-backed companies doubled over last year to an average of $100 million, the highest in more than a decade, according to Pitchbook, a private financial-market data provider. Total venture dollars invested are …

Venture Capital

22 Snapchats That Are Just Really Fucking Funny

Long may Snapchat reign.

Clothing

Why Snapchat is popular among teenagers

Snapchat has become the fastest growing social network today. A large portion of the planet’s smartphone owners use the app frequently to satisfy …

Instagram’s Snapchat Clone Is A 100M Resounding Success, Stealing Does Pay

Back in August, Instagram announced “Instagram Stories,” which the social media app directly admitted was a clone of “Snapchat Stories.” Two months …

Facebook is going to have a hard time getting people to shop through its app

Why a company’s customers don’t pick up on new features the way they’re “supposed to.”<p><i>A version of this essay was originally published at</i> <i>Tech.pinions</i><i>, a website dedicated to informed opinions, insight and perspective on the tech industry.</i><p>I’m fortunate to be a part of several circles here in Silicon …

4 Digital Trends You Can't Afford to Overlook

You snooze, you lose.<p>I struggle mightily to stay current with, much less ahead of, the latest, greatest technology-driven business ideas. That's why I treasure input from fellow entrepreneurs such as Elise Mitchell, who's built one of the top PR firms in the country.<p>Here are four of the most …

5 charts and 2 tales: The divergent states of Snapchat and Twitter

Snapchat and Twitter are trending in opposite directions in the eyes of investors.<p>Last week, Snapchat’s IPO was speculated to have a $25 billion …

Snapchat Bumps Publisher Content For User Stories

Another big social media platform is shrinking the amount of real estate it devotes to displaying content from publishing partners.<p>Messaging service …

Advertising Industry

Snapchat courts Hollywood producers for new programming

Snapchat wants Hollywood to pitch in programming ideas as it seeks to continue shifting its media offerings from more of a publication concept to act …

Airbnb + HotelTonight = new startup Overnight

Need a place to crash last-minute but don’t want to pay for a pricey, cookie-cutter hotel? Overnight can hook you up with a local to stay with right away. Request a room and Overnight averages just 45 seconds until you get a response, and in LA, the startup says its spots are 23% cheaper than …

Waze integration for drivers rolls out nationwide in Lyft’s mobile app

Earlier this year, on-demand car service Lyft announced its plans to integrate with Waze’s software, allowing its drivers to automatically receive updated routes for more efficient and faster fare completions. Now, that integration has gone live – according to the Lyft mobile application’s update …

Snapchat reportedly acquires Bitmoji maker Bitstrips for $100 million

Fortune is reporting that Snapchat, the ephemeral messaging platform that has today become the number one free app on the App Store, has agreed to acquire Bitstrips, the folks behind popular emoji-creation service Bitmoji.<p>Though we haven’t received confirmation from Bitstrips or Snapchat, Fortune’s …

Read Paul Ryan's Speech on the State of American Politics

House Speaker Paul Ryan gave a speech on the state of American politics Wednesday, reflecting on some of his own past rhetoric and policy …

Parents Are Naming Their Babies After Instagram Filters

Millennial parents are looking to Instagram filters to help name their children, according to one parenting site. The most popular name derived from …

Muslim Council of Britain takes out advert denouncing Paris attack

Hundreds of British Muslims have taken out an advert to highlight their “united condemnation” of terrorism after the attacks in Paris.<p>The advert, issued by the Muslim Council of Britain (MCB) and endorsed by more than 300 of the body’s affiliates, features an image of the Eiffel Tower and the …

Paris Attacks

Best adventure travel for 2014

For those who like their trips to thrill, here’s our pick of the best places to feel pumped in 2014.<p>Mountain biking, Avoriaz, France<p>Avoriaz is one of 12 interconnected resorts in the Portes du Soleil region of the French Alps, where man-made bike trails and alpine tracks create a spectacular …

How to reach Machu Picchu without the Inca Trail

One of the world’s great wonders, Machu Picchu is the holy grail for any traveler visiting South America. A common misconception is that one needs to complete the four-day trek to reach this incredible sight, and for many, surviving the Inca Trail is very much part of the Machu Picchu …

Grand experiences: top outdoor activities around the Grand Canyon

Many make the journey to Arizona solely for its whopping 277-mile-long chasm, the Grand Canyon, and we don’t blame them. This mile-deep formation carved by the Colorado River is one of the most spectacular things a person can see, but to neglect the rest of the state would be a monumental …

How to prepare for a successful summit

Nothing stirs a climber’s soul quite like a beautiful summit. John Muir put it best when he wrote, ‘The mountains are calling and I must go.’ But if you want to enjoy a high-altitude escape – perhaps at the very top of the world – it’ll take much more than just willpower.<p>Planning and preparation …

Galápagos wildlife spotting: why you should go underwater

This Pacific archipelago, 1000km adrift of the Ecuadorian mainland, has been called many things: evolution in action, a living museum, a 'little world within itself'. And they’re all true.<p>Visitors come to coo at the wildlife – the giant tortoises that lumber across the highlands, the comical …

Green escapes: spectacular parks near great cities

Burned out by the relentless pace of your city break? These on-the-doorstep parks are perfect when you need to escape from the urban jungle.<p>From sea cliffs south of London to a beach on the fringes of Hong Kong and a fanciful chateau on the edge of Paris, it’s worth taking time out of your hectic …

Jasen nature reserve: Macedonia’s secret getaway

Deep in the Balkans, this grandiosely named nature reserve might just be the best-kept secret among Europe’s national parks. Home to the rare Balkan chamois (wild goat) and endangered Eurasian lynx, Macedonia’s Jasen is one of the region’s most ecologically significant areas. While there are no …

Getting back to nature in Baja California Sur

You can (and many do) head to the Cabo resorts of Baja California Sur and do nothing more energetic than raise your arm by the pool to order another cocktail – but you’d be missing out on the chance to experience the natural wonders that this part of Mexico has to offer. Marvel at the marinelife …

How to be a better spotter: the golden rules of watching wildlife

Birdwatchers and other species of traveller with a passion for watching wildlife are a breed apart. Millions of them migrate across the globe every year in the hope of a sighting, spending serious money as they go.<p>The thrill of seeing an animal, however fleetingly, in its natural habitat has turned …