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Bye Bye Ad Trackers: The iOS App Tracking Transparency Feature is *Very* Popular

Apple released iOS 14.5 to the public at the end of April, which included the ability to stop apps from tracking your activity for ad targeting purposes. Facebook has been a vocal opponent to the change, since it will impact its ability to offer targeting to advertisers. New data shows just how popular the feature is.

Bye Bye Ad Trackers: The iOS App Tracking Transparency Feature is *Very* Popular

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