Market GladiatorsSalesforce Salesforce intros new AI-powered account-based marketing tools verified_publisherVentureBeat - Kyle WiggersSalesforce today unveiled new AI-powered account-based marketing (ABM) capabilities within Salesforce Digital 360 designed to help sales teams scale their campaigns. Einstein Key Accounts Identification...
Market GladiatorsTechnology Scoop: Facebook explores paid deals for new publishing platform verified_publisherAxios - Sara Fischer Facebook will soon begin testing partnerships with a small group of independent writers for its new publishing platform, sources tell Axios. Driving …
Market Gladiators Corporate brands stepped up during 2020’s racial reckoning — now comes ‘the hard work’ of real equity and inclusion verified_publisherMarketWatch - Bianca Flowers The Value Gap is a MarketWatch Q&A series with business leaders, academics, policymakers and activists on how to reduce racial and social …
Market GladiatorsViral Marketing 5 Ways to Make Your Marketing More Memorable Inc Magazine - Martin ZwillingTraditional marketing and media are just not enough to attract and excite today's generation of customers. As a business consultant, I often have to remind small-business owners that their marketing needs...
Market Gladiators Maryland becomes first state to enact tax on digital advertising verified_publisherAxios Maryland has become the first state in the U.S. to enact a tax on the revenue generated from digital advertisements. Driving the news: The state's …