UXploration

By Kazumichi Mario SAKATA | Explore the art of UX persuasion.

Why human-centered design is an expectation.

<b>Human-Centered Design</b><i>, in short, is the practice of a management and problem solving process that places people (your customer) at the center of</i> …

UX Design

User Research is Overrated

Up-front User Research is a form of Product Procrastination. It’s busy-work, it’s a way to avoid making hard decisions. <b>It delays the need to make</b> …

UX Design

How would you define the role of Design in building a Product?

Product Prompt #1 on Product Disrupt Blog<p>Majority of us now understand the vitality of design in building a digital product and to see it succeed. …

Product Management

User Memory Design: How To Design For Experiences That Last

Peak moments are awesome moments that are memorable. And it turns out that memorable moments have one major quality in common: They tend to carry …

UX Design

Proto-journey: A Lean UX Customer Journey Map

Customer journey maps with the intent of proto-personas<p>In <i>Using Proto-Personas for Executive Alignment</i>, Jeff Gothelf writes:<p>“Proto-personas give an …

Product Management

Why you Need a Product Analytics Playbook

By onFebruary 16, 2017<p><b>0</b> Flares <b>0</b> Flares ×<p>When it comes to successfully implementing a data-informed approach to product analytics, it’s easy to find …

Product Management

Replacing Personas With Characters

Read the Persona* (please see notes below) below and then learn what your brain does.<p><i>Alan is a 30 year old white male living in New York. 6 months</i> …

Product Management

Natural User Interfaces – What are they and how do you design user interfaces that feel natural?

<i>User interfaces that you interact with using modalities such as touch, gestures or voice are often referred to as Natural User Interfaces (NUI). We</i> …

Interaction Design

The Future of Voice Design

<i>Brooke Hawkins will be speaking at IA Summit on March 24. Register for IA Summit with discount code UXBOOTH for $50 off.</i><p>Speech interfaces are on the …

UX Design

UX Research Cheat Sheet

User-experience research methods are great at producing data and insights, while ongoing activities help get the right things done. Alongside R&D, …

Design

How to create and maintain a strategic approach to design thinking

Design has evolved beyond making objects – organizations now want to learn how to think like designers, and apply design principles to the workplace itself.<p>One company at the forefront of this methodology is Philips.<p>Few globally reaching product companies have a 126-year history, and even fewer …

Design Thinking

Design Sprint Cheatsheet & Tips

For several months now, the UX team at Wizeline has been running frequent Design Sprints 🏃 to kick off projects. To create a framework for Design …

UX Design

Simple products for (many) users

How to go from diverse user needs to flexible product experiences<p>How do you feel about collaborating? No, wait. How do you <i>really</i> feel about it?<p>Teams …

Design Thinking: A Brief History

You could say the basic principles of Design Thinking have always been around. It was these basic principles that early humans built tools and drew …

Design Thinking

Alex Schleifer: Designing the Perfect In-House Partnerships

Typically, top design executives report to business-minded CEOs who know far less about design than they do. But that’s not the case with Airbnb’s VP …

Interaction Design

Five Models for Making Sense of Complex Systems

In one of my classes at CCA, students were confused by mental models, conceptual models, concept maps, etc. I ended up making a model for models, …

How to define your Minimum Viable Product?

Minimum Viable Product, or if I say<p>Minimum Buy-able product.<p>Sounds good ?<p>If not lets go deeper with what it actually means.<p><b>Minimum viable product is</b> …

Product Management

I Don’t Need Help

We have no excuse…admit it. UX may brag about intuitive and pretty, but we sure suck at helping people—this one thing that most defines, most …

If You Build It, They Won't Come -- You Need To Sell It

The days when tech startups failed because they couldn’t get the software to work are over. Today, what matters more is the ability to sell the product, but a worryingly large number of startups haven’t got the message. In this interview I talk to Irina Berdisa, an expert in enterprise IT sales, …

Startups

How IBM Is Embracing the Future Through Design

The Turning Point<p>Vredenburg cited three major market shifts that have triggered IBM’s design renaissance:<p>technology—Recent changes in …

IBM

Design Principles Behind Great Products

Lately, I needed to come up with some top level principles for the product I’m currently working on. I seek for some simple yet powerful concepts …

Redesigning The Paris Metro Map

When I first visited Paris, it took me a while to get oriented and put together a route using the official map of the Paris metro. That’s all it took …

Web Design

You Need to Manage Digital Projects for Outcomes, Not Outputs

When is a project finished? For most of us, it seems pretty simple: when we ship the product or launch the service. But we need to take a step back and consider what “done” really means.<p>Most teams in business work to create a defined <i>output</i>. But just because we’ve finished making a thing doesn’t …

Harvard Business Review

The Evolution of UI/UX Designers Into Product Designers

What is a product? Until recently, the term was only used in relation to something material and often found in a retail store, but nowadays it is …

UX Design

Designing Anticipated User Experiences

Anticipatory Design is possibly the next big leap within the field of Experience Design. “Design that is one step ahead” as Shapiro refers to it. …

UX Design

Infusing UX to Agile Development Processes

Agile product-development offers opportunities for overcoming issues that traditional development methods introduce. However, incorporating user …

UX Design

Your ultimate guide to Minimum Viable Product (+great examples)

Minimum Viable Product (MVP) is useful product strategy that is loved and used by many lean startup practitioners around the world. Many …

Gaming the System…and Winning

Good intentions usually drive the “gamification” of websites—adding points, badges, and leaderboards to make them more engaging. It sounds like a …

UX Design

Avoiding Hard-to-Answer Questions in User Interviews

But some questions are easier for people to answer than others. In this column, I’ll discuss some types of questions people have a hard time …

Jim Ross