Mardell Maxwell

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The Power of Truth by William George Jordan | The Art of Manliness

<b>“The Power of Truth”</b> <b><br>From The Power of Truth: Individual Problems and Possibilities, 1902</b> <b><br>By William George Jordan</b><p>TRUTH is the rock foundation of every …

The Benefits of Taking the Hard Way | The Art of Manliness

“The essential thing ‘in heaven and earth is’…that there should be a long obedience in the same direction; there thereby results, and has always …

Management Is (Still) Not Leadership

A few weeks ago, the BBC asked me to come in for a radio interview. They told me they wanted to talk about effective leadership — China had just elevated Xi Jinping to the role of Communist Party leader; General David Petraeus had stepped down from his post at the CIA a few days earlier; the BBC …

Here’s How to Actually Empower Customer Service Employees

There is perhaps nothing as fundamental for organizations as customer service. Any company in a truly competitive market suffers an inevitable decline if it ignores this basic discipline for too long. Take McDonald’s for example—the organization’s recent confession to franchisees that 20 percent of …

How to Give a Killer Presentation

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from …

What Inspiring Leaders Do

What do top executives want from their leaders? IBM recently asked this question of 1,700 CEOs in 64 countries. The three leadership traits that most mattered were the ability to focus intensely on customer needs, the ability to collaborate with colleagues — and the ability to inspire.<p>Our own …

The 5 Things Customers Actually Want - Copyblogger

My 8 year-old daughter came to me recently with an urgent request …<p>“Dad,” she said, “I need an iPad mini.”<p>While I would usually dismiss this request …

Content Marketing

Data is Worthless if You Don’t Communicate It

There is a pressing need for more businesspeople who can think quantitatively and make decisions based on data and analysis, and businesspeople who can do so will become increasingly valuable. According to a McKinsey Global Institute report on big data, we’ll need over 1.5 million more data-savvy …

The Art of Storytelling in Business

“The universe is made of stories, not of atoms,” poet Muriel Rukeyser famously said. A seemingly ludicrous suggestion in a world where we seek proof …

Marketing