NEXTFollow

By Marco Papale

Welcome to NEXT a Flipboard Magazine managed by Marco Papale - Head of Innovation @ J. Walter Thompson Italy.

The design tool for projected AR
lightform.com
Viond
viond.io - Viond GmbH
Viond is a 360° VR creation and publishing platform that enables agencies and content creators to easily add interactivity to their 360° content. …
TouchSense Ads
immersion.com
Credits: “Jason Bourne” movie trailer, Teads & Immersion outstream video haptic ad, 2016. Study Unveils That TouchSense® Ads Leads to 50% Lift in …
It Labs - Your Brand, Everywhere
grabb.io
Grabb-It is a location based Dynamic Digital - OOH (DD-OOH) advertising platform. We give the advertisers the perfect opportunity to reach the …
Collaborating to Combat Marine Plastic Pollution
parley.tv
AR Business Card Concept made with ARKit
www.youtube.com
Amazon’s Jack Ryan VR Park Takes Over Comic-Con
vrscout.com - Jonathan Nafarrete
Repelling from a helicopter and zip-lining in VR will have your heart pounding.What better way to tease the world-wide release of the new Tom Clancy’s …
PASSAGE - TRAILER
vimeo.com
Gaming Industry
The Weather Channel’s new storm graphics are totally insane
Fast Company - By Mark Wilson
Spoiler alert: A tornado literally rips apart the studio during a live broadcast. This week, the Weather Channel launched a new broadcast technology dubbed Immersive Mixed Reality. “Using the power of
Lumen Is a Mixed Reality Projector That Looks like a Flashlight
coolmaterial.com - Ben Dahl
Slashing your way through dance levels in a virtual reality environment with the Holo Lens, Oculus Rift or Vive is great and all, but the fact you …
AssembleAR
adampickard.com
IKEA assembly made easier through augmented-reality app
dezeen.com - Alice Morby
Toronto designer Adam Pickard has turned paper IKEA manuals into an augmented reality app that shows users life-size instructions on how to build …
Zara AR Brings Fashionable Looks to Life in Stores
vrscout.com - Presley West
Your local Zara may be looking a little bit different these days. The uber popular fashion retailer has temporarily ditched traditional mannequins …
Emoji Scavenger Hunt
emojiscavengerhunt.withgoogle.com
About this game ðŸ¤³ Emoji Scavenger Hunt is a browser-based game built with machine learning that uses your phoneâ€™s camera and a neural network to …
News: The 50 Best Augmented Reality Apps for iPhone, iPad & Android Devices
reality.news - Tommy Palladino
Contrary to popular belief, augmented reality apps have been available for a while now. I remember using the Layar app (still available for iOS and …
Startups
Roam debuts a robotic exoskeleton for skiers
TechCrunch - Brian Heater
Roam, a San Francisco-based robotics startup, has just debuted a lower-body robotic exoskeleton aimed firmly at skiers. The company’s first product doesn’t stray too far from nearby Ekso Bionics, where
Is it possible to save a rainforest by listening to it?
google.com
Pause audio Play audio A tribe in the Brazilian state of Pará is exploring ways to use old cell phones and machine learning to fight …
Film Posters
Enhancing Facebook’s AR platform with target tracking capabilities
fb.com - Kelly Berschauer
Imagine walking down the street and you see a poster for your favorite movie. By simply pointing your phone camera at the poster, the characters from …
Augmented Reality
Augmented Reality Is Coming for the Real Estate Industry
Bloomberg - James Tarmy
For around $7 million, 481 Greenwich Street #5B is about to come on the market. The downtown New York loft has been gut renovated, and its …
Home
lumiidisplay.com
IoT Security Smart m2m
www.youtube.com
The Best 360º Cameras: VR Professionals Weigh-In
vrscout.com - Matthew Griffiths
11 filmmakers give us the 360° camera low down.As the founder of eevo, an interactive VR / 360º video company, I speak every day with filmmakers …
Jurassic World: Facebook AR Effects
www.youtube.com
ZEISS Virtual Reality
zeiss.com
News: Snapchat Unveils Web-Based Tool for Creating Custom AR Lenses & Filters
reality.news - Adario Strange
Snapchat just fast-tracked the majority of its app user base into the world of augmented reality production by making its Lens and Filter tools …
Toys R Us launches 'digital playground' with AR app
retaildive.com - Author
Dive Brief: Toys R Us has launched a new augmented reality app called Play Chaser that is now available via free download, and is also being tested in …
How Retailers Are Using AR In Marketing
vrroom.buzz
Customers are already embracing the technology, with 61 percent of shopperspreferring to shop at stores with AR features over those that don't have …
Audi AR App Brings Advertising Into Your Living Room
vrscout.com - Joe Durbin
Car salesman are always trying to get you to “picture this baby at home in your driveway.”But who needs imagination when we have augmented …