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The Untapped Potential of About Us Pages (And How to Write Your Own)

Along with FAQ and Contact pages, the About Us page is one of the first supporting pages you'll likely create for your website, regardless of the …

Marketing

Hemp Is the Multibillion-Dollar Cannabis Opportunity Few Have Heard About

If the move to make it legal succeeds, entire industries could be revolutionized.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Today, the U.S. is the world’s largest consumer of hemp products. But because of the federal prohibition imposed on cannabis and hemp, the U.S. is importing …

Cannabis

Top 4 Drivers Of Advertising Industry Over Next 5 Years

I spent an amazing morning today at Media Kitchen’s annual Venture Capital Conference in New York City listening to leaders in media, investing and …

Advertising Industry

Instapage raises $15M to make landing pages smarter

Landing pages might not sound like the most exciting problem for a startup to tackle, but Tyson Quick, founder and CEO of Instapage, said that they’re a real issue for marketers.<p>Quick was previously working on a marketing product called Jounce, where he was frustrated by the fact that even after …

Marketing

Stop Ending Your Speeches with 'Any Questions' and End With This Instead

Don't let your audience decide how you're going to end your presentation<p>You have a big presentation to make to your client, your funders or your boss. You've spent hours developing a deck that's concise, crisp and visually stunning. You've practiced the delivery so that you speak with clarity, calm …

Public Speaking

‘QVC on steroids’: China sees the rise of web video commerce

Armed with an iPhone X, a Wi-Fi connection and a tripod, the Chinese livestreaming marketplace ShopShops coordinated the sale of a $14,500 Birkin …

eCommerce

This Little-Known 401(k) Trick Can Open the Floodgates to Roth IRA Savings

There's a retirement crisis in the U.S., with millions of people having saved very little toward their retirement. For most people, just taking maximum advantage of the ability to make regular contributions to an IRA or a 401(k) plan will go a long way toward helping them meet their long-term …

Retirement

This Little-Known 401(k) Trick Can Open the Floodgates to Roth IRA Savings

Go beyond well-known strategies to boost your savings -- if your employer does one simple thing.<p>There's a retirement crisis in the U.S., with …

Retirement

A Landslide of Classic Art Is About to Enter the Public Domain

For the first time in two decades, a huge number of books, films, and other works will escape U.S. copyright law.<p><i>The Great American Novel</i> enters the public domain on January 1, 2019—quite literally. Not the concept, but the book by William Carlos Williams. It will be joined by hundreds of thousands …

Intellectual Property

How to Avoid Wasting Time on Dead-End Business Ideas

Don't be married to every idea that pops up.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you want to make more money sooner as an entrepreneur, you need to learn how to spot dead-end business ideas and say no to them so you can focus on the good ideas. This is especially …

Entrepreneurship

Want To Build Lasting Relationships With Customers? Try These 5 Things

Follow advice from these renowned sellers to build better relationships with your customers<p>There's no shortage of sales advice. And while sales can frequently be a tough profession, following random suggestions without first making sure they're legitimate can hurt you more than it'll help.<p>That …

Customers

The simple trick that has helped me land jobs without having to apply

Every few years, I pull out my "hire me" email and bcc it to my contacts, which includes old coworkers and bosses — but also former neighbors, landlords, people I trained with for a marathon, and so on. It looks like this:<p><i>Hi all,</i><p><i>After a really fun two years of traveling and freelancing — currently</i> …

Employment

Effective Ways of Building a Positive Online Reputation for Your Brand

The most complex and abstract aspect of building your online reputation is the public perception and reviews and it is also one of the most important<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>Do …

Public Relations

Retirement Series: Already 50? How To Retire At 62

It is always wise to start saving for retirement at an early age. However, this wisdom seems to be in short supply when one is younger.<p>We discuss a …

Retirement

Don't Even Try Managing a Remote Team Without These Tools

From onboarding to ongoing training and password management, these apps keep workers connected so you can focus on the bigger picture.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If any of your employees work remotely, you already know the challenges that come with off-site team …

Project Management

Create a Movie Trailer Voice in Adobe Audition

This video shows how to record your voice directly in Adobe Audition and then tweak it to sound like the guy you've heard with that famous movie …

Tutorials

The Roast Chicken We’re Still Not Over—9 Years Later

Jennifer Hess joined Food52 “back when it was in the beta stage.” Since then, she’s won a recipe contest <b>eight times</b> (short rib chili! linguine with sardines!) and tallied up <i>28</i> community picks. (Go, Jennifer!) Also since then, our website—and Jennifer’s life—both have changed, a lot. She now has two …

Cooking

This 1 Simple Email Strategy Helped Wayfair Become a 4.7 Billion Dollar Company

Email is one of the most effective, lowest-cost marketing tools at a brand's disposal--and some brands are totally nailing it. Here are three lessons you can take from retailers at the top of their email game.<p>Though an email newsletter doesn't sound like the sexiest marketing tool, it sure can be …

Marketing

Why you should stay invested after you retire

The time has finally come: you’re ready to retire. For many, this means living off savings or social security, but in reality, now that you’re …

Retirement

'Ikigai': The Japanese Lifestyle Trend Promising To Find Your Life Purpose

Is this the new 'hygge'?<p>From yoga retreats in the Himalayas and weekly mindfulness classes to downloading mediation apps such as Headspace and Calm, many of us spend our lives (and paycheques) on trying to achieve happiness and fulfilment.<p>However, having tried out the Danish concept of finding …

Happiness

How the new tax law creates a ‘perfect storm’ for Roth IRA conversions

For years I’ve lectured about the wonderfulness of Roth IRAs. While the new Tax Cuts and Jobs Act (TCJA) includes one negative change for Roth IRAs, they are still pretty wonderful. Here’s what you need to know about Roth IRAs and especially Roth IRA conversions in the post-TCJA world.<p>The two …

Retirement

How Patreon Can Help the Internet's Creative Entrepreneurs

Earning a living online isn’t easy.<p>For years, the primary way to monetize your creative hobby online was through advertisements. Yet the biggest …

Entrepreneurship

Wanted: A Shortage of Qualified Automotive Technicians Has Left Service Departments Scrambling To Find New Talent

Where have all the wrenches gone?<p>From the April 2018 issue<p><b>Even the most high-tech automobile is, at its core, a machine.</b> And machines break sooner or later, sending most owners into a dealership or independent garage for service. But lately, and no pun intended, there’s a wrench in the works: a …

New Jersey

25 Recipes to Make with a Can of Chickpeas — Recipes from The Kitchn

Chickpeas are such a versatile ingredient. You can roast chickpeas and add them to salads, use them as a substitute for croutons in soups, or turn …

Chickpeas

30 Things You're Probably Wasting Money On

Author: Christy Bieber | March 21, 2018<p>Source: Getty Images<p>1 of 32<p>It all adds up<p>Americans work more hours, take less vacation, and retire later than …

Personal Finance

The Man Who Changed Motorcycling

He needs to sit down. He looks around the little museum with his name on it, on the second floor of the California powersports dealership with his …

Land Rover Range Rover

25 Retirement Rules to Live By

Author: Selena Maranjian | March 21, 2018<p>Source: Getty Images<p>1 of 26<p>Follow these guidelines for a stress-free retirement<p>Many, if not most, of us are …

Retirement

10 Best ETFs to Buy for Beginners

If you’re just starting to invest your money, exchange-traded funds (ETFs) are one of the best places to begin. Like mutual funds, these instruments …

Investing

Retirement Strategy: Fight Inflation With Dividend Growth Investing

Inflation will eat away at the value of a dollar, constantly.<p>A retiree on just a fixed income stream can really fall behind quickly.<p>A dividend growth …

Investing

How to make $400,000 a year writing about what you love — according to someone who's doing it

After posting my blogging income report from last year (where I made $401,681 with my blogging side hustle), I've been getting a lot of reader questions about how much money can you actually make blogging? I think blogging is the perfect side hustle because you can do it in your own time, you can …

Marketing