Digital Business Stories

By Mads Pedersen | Stories about brands, tech, marketing, and other things digital

Content Hacking With Your Competitor's Research

It’s amazing what you can learn by analyzing the strategies that are working for your competitors. Best of all, you can incorporate what you learn …

Google’s AI can now answer your emails for you

Wading through emails is currently one part tedium, two parts frustration, and a generous pinch of masochism. Until Google makes a captcha program …

Google

Google quietly debuts Chatbase, a chatbot analytics platform

Just ahead of Google’s I/O event kicking off later today, some details have leaked out about a new service that Google is launching for developers that are building chatbots. TechCrunch has learned that Google has developed a new service called Chatbase, which provides analytics and suggestions for …

Chatbots

Did You Lose Traffic After Migrating To HTTPS? Here's How To Fix That.

• <i>Should you move your website from HTTP to HTTPS?</i>• <i><br>Is it worth moving an information site like a</i> blog <i>to HTTPS?</i><p>These were some of the questions we all …

SEO

Here’s The Unofficial Silicon Valley Explainer On Artificial Intelligence

Andreessen Horowitz partner Frank Chen is here to tell you that anyone can utilize the technology, not just members of the “priesthood.”<p>I’m willing to bet you didn’t know that artificial intelligence can help sort cucumbers.<p>It can, and in fact it does. And while AI has gotten massive amounts of …

Artificial Intelligence

Apple isn't working on a car — it's working on something much bigger

Apple is behaving in a really strange way regarding the mythical "Apple Car." After hiring 1,000 people to work on a secret program called Project Titan, which many believed to be the development of a car, the company laid off hundreds of them late last year. Observers interpreted that as one of …

Apple

Here's a Chilling Glimpse of the Privacy-Free Future

The computers are watching.<p>Imagine if you lost your keys and instead of fishing around in the couch cushions, you could just pull out your phone and search for them. Just a quick, textual query with a quick response that they're on your desk, you doofus. This is not only possible; it's possible …

Privacy

Brands Using Facebook Lead Ads Can Now More Effectively Measure Offline Conversions

Facebook continues to take steps to better enable businesses to attribute conversions to the actions that drove them, online or offline, and its …

Marketing

ServiceNow launches machine learning, AI automation engine

The company is using technology from its DxContinuum acquisition to build an Intelligent Automation Engine that tailors models to each</b> …

Machine Learning

MailChimp Gives Away Its Marketing Automation Tools

MailChimp is giving away the goods.<p>Namely, its automated marketing email capabilities — previously only available at extra cost — are now being …

Digital Marketing

This Robot Completes a 2-Hour Brain Surgery Procedure in Just 2.5 Minutes

Doc Bot<p>Brain surgery is precision business, and one slip can spell doom for affected patients. Even in one of the most skilled jobs in the world, …

Robots

Is WebAssembly replacing JavaScript?

Will WebAssembly overtake JavaScript in Web Application coding needs?<p>Over the years, JavaScript has emerged as the go-to language for programmers who …

JavaScript

Google's Project Sunroof expands to 7 million homes in Germany

Google’s Project Sunroof is launching in Germany today, extending the company’s solar estimator to 7 million homes. Project Sunroof is a simple tool …

Clean Energy

SEO & intelligent content: Discovery, connection and improved performance

Customer journeys have evolved significantly in their complexity, with the sheer amount of touch points possible exploding due to digital …

SEO

Speech-imitating algorithm can steal your voice in 60 seconds

Machine learning algorithm can mimic other peoples' voices or create new ones from scratch.<p>A Canadian start-up has developed a voice imitation …

Machine Learning

LinkedIn Launches Tools For Audience Targeting

LinkedIn has launched Matched Audiences, a suite of three targeting tools that aim to connect marketers with their audiences through site retargeting …

Marketing

With the release of Amazon Lex, AWS asks: Developers, can you build me a chatbot?

Now that Amazon Web Services has made public its Amazon Lex technology, which makes Alexa fetch another case of LaCroix from Amazon Prime at your …

Chatbots

The augmented reality gold rush is afoot

Who will be the Pixar of AR? Someone oughta be rounding up Hollywood special effects engineers and animated character designers to build an augmented reality content startup.<p>This week’s launch of Facebook’s Camera Effects platform means there are suddenly 1.8 billion people waiting to be …

Will Blockchain Technology be the Ultimate Disruptor? Harvard Says Yes!

Say goodbye to the middle-man for your financial transactions. Blockchain technology will change the way you do everything.<p><i>"Imagine a technology that could preserve our freedom to choose for ourselves and our families, to express these choices in the world, and to control our own destiny, no matter</i> …

Bitcoin

A Chip Revolution Will Bring Better VR Sooner Than You Think

David Kosslyn and Ian Thompson are the founders of a virtual reality company called Angle Technologies. Two years into this stealth project, backed …

Jeff Bezos Just Shared His Secret For Amazon's Success (And Yours As Well)

This one concept captures beautifully all of the trials, tribulations, and magic of the entrepreneurial spirit.<p>Every so often you come across a concept so elegant in its simplicity that you can't help but be drawn to it because of how easily it reduces even the most complex set of ideas into …

Success

Instagram Finds Focus Under 'Efficiency Guru'

Soon after joining Instagram as chief operating officer two years ago, Marne Levine asked to see its annual budget at a team meeting. The room was quiet until another executive piped up: “What do you mean ‘the budget’?”<p>Since the former White House official arrived in Silicon Valley in early 2015, …

Facebook Inc

California is getting so much power from solar that wholesale electricity prices are turning negative

The extraordinary success of solar power in some pockets of the world that combine sunshine with high investment in the technology mean that governments and energy companies are having radically to rethink the way they manage—and charge for—electricity.<p>California is one such a place.<p>On March 11, it …

The 16 Best Graphs of Velocity 2010: A snapshot of the current web performance landscape

While at Velocity last week, I took in so many sessions and workshops, by the end it felt like data was shooting out my eyeballs. Fortunately, my …

Mastodon's sudden popularity should serve as Twitter's wakeup call

There's a hot new social network these days and it's called Mastodon. Well, it's not that new -- it's been around since September 2016 -- but it's gained tens of thousands of users in the last few days. The reason for the growth? According to its founder, Eugen Rochko, it has a lot to do with …

Twitter

Tesla Boosted On $2 Billion Bet From Tencent, The Facebook Of China

Tesla’s Elon Musk<p>Tesla got a surprise vote of confidence on Tuesday morning from a massive Chinese social network company.<p>In a U.S. regulatory filing, Tencent announced that it has acquired a 5% stake in Tesla, costing about $1.8 billion. The move comes as Tesla has raised $1.4 billion in a …

Tencent

The Most Important WeChat Features for Digital Marketers Targeting Chinese Consumers

The renowned social network ‘WeChat’ is of great interest to western marketers currently, and it should well be.<p>With 700 million active users it has …

How Chatbots Will Transform Customer Experience: An Infographic

Shutterstock<p>Life is not what it once was. It’s normal for most of us to interact with technology in our daily lives. Companies lean on technologies to engage with customers, to help them with customer service, or enhance their customer experience through technology. Sometimes we call this “digital …

Customer Service