Alson Ang

810 Flips | 1 Magazine | 16 Following | @mReviews_sg | Business Manager (mReviews.sg @ EcoMobile Solutions)

Five Reasons to Ignore the Advice to Do What You Love

“Follow your bliss and the universe will open doors for you where there were only walls.” ―Joseph Campbell“The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.” ―Steve Jobs<p>Admit it. You live in a society that reveres the perspectives of …

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Use Content Curation for Brand Content Diversity & Expertise

Most children are taught at an early age to share and that everything is NOT all about them. It can be a painful life lesson for some to grasp – …

Marketing Boring Products - It's Not A "Boring" Problem, It's a "Knowing Your Customers" Solution

In the search engine marketing world, effective online marketing comes down to surfacing keyword opportunities that reflect a demand for solutions …

4 Tactics for an Effective Video Content Marketing Strategy

Businesses are flocking to video content marketing as an efficient and wickedly effective content tactic. But the focus on <i>making</i> the video often …

5 Online Marketing Essentials for Small Business Marketers

As new businesses are started every day across the U.S., many of those entrepreneurs are grappling with the realities of how to market their ideas, …

How to Use the New Pinterest: What Marketers Need to Know

Shares 2K<p>Are you up to date with all of the latest changes on Pinterest?<p>Pinterest recently made several changes to their site.<p>They modified some …

Infographics

Social marketing practiced by Nike is fast, furious

Since almost the moment the NCAA announced the 64 teams in this year's men's basketball tournament, Nike's social media machine has been cranking.<p>One …

Get Noticed on Facebook Without Sponsored Links | QuickBooks

Did anybody think social media companies would make their user base available free of charge forever? Facebook now has more than 1 billion monthly …

Content Marketing & Optimization 6 Ways - Upcoming @TopRank Speaking Events

When there’s a good story to tell, it doesn’t matter what else is going on. You have to tell it. That’s where I’m at with the intersection of search, …

Everything You Need To Know About ‘Facebook Home’

Facebook just unveiled a new version of its Android app that is essentially a makeover of the experience on Android smartphones, rather than what you would typically consider an “app.”<p>Instead of building its own phone or forking Android to make a new operating system, Facebook Home is instead a …

Survey: Small & Midsize Businesses Are Spending The Majority Of Their Marketing Budgets On Email

According to a study commissioned by iContact, small and midsize businesses are allocating the largest share of their marketing budgets to email, …

Top Online Marketing News April 5, 2013

7 Step Framework Demonstrates Core Elements of Successful Content Marketing Strategies<p>There is no silver bullet in content marketing, yet there are …

Small Business Blog, Big Business Results

Businesses of all sizes often struggle to find high impact, low cost methods of attracting and engaging customers.<p>While some say social media and SEO …

5 creative content sourcing ideas

Online PR for Brands: How to Make Company News, Real News

Most companies understand the benefits of a well-executed online PR strategy: improved brand visibility and industry reputation, increased traffic to …

Survey: 90% Of Customers Say Buying Decisions Are Influenced By Online Reviews

According to a new survey conducted by Dimensional Research, an overwhelming 90 percent of respondents who recalled reading online reviews claimed …

Customers

Case Study: How to Build a Vast Audience by Mastering the Art of the Interview - Copyblogger

Srinivas Rao graduated from business school in 2009, straight into one of the worst U.S. job markets we’ve faced since the Great Depression.<p>But, …

Just Six Months After Being Acquired, Twitter’s Vine Hits #1 Free Spot On Apple’s App Store

Twitter acquired the mini-video-taking app Vine last October before it ever launched, sending everyone into a frenzy about the company getting into the video space.<p>In late January, Twitter finally launched the app to much applause. Since then, it’s gone from being temporarily removed from the …

How to Build a Content Marketing Strategy

Link building has fundamentally changed. Many types of link building activities that have previously been effective are now either short-term …

Marketing

How to Use Twitter for Business and Marketing

Shares 8K<p>Is Twitter a part of your social media marketing?<p>Or have you let your Twitter marketing drop off lately?<p>In any case, with the latest Twitter …

Facebook Still Reigns Supreme With Teens, But Social Media Interest Dwindling

Teens still love Facebook. No news there. According to a recent study by Piper Jaffray, 33 percent of the 5,200 teens surveyed choose Facebook as their most important social network.<p>Following behind, Twitter has 30 percent of the vote, while 17 percent of teens say that Instagram is the most …

How Starbucks, Walmart And IBM Launch Brands Internally And What You Can Learn From Them

Last year, for well over 100 brands, it was time for a new brand positioning and marketing message. In fact, rebranding or repositioning is happening with increasing frequency, as changes in the media landscape and message-weary audiences are making it harder for the same message to break …

2013 Mobile Future in Focus

2012 was another milestone year in the life of mobile as continued innovation in hardware, software and device functionality lays the groundwork for …

The Barriers To Innovation, And How To Break Through

In an economy that desperately needs a kick-start, why is innovation still not playing the central role that it needs to play? GE’s 2013 Global Innovation Barometer returned results that indicated that over 90% of global executives and 88% of U.S. executives believe that innovation is a strategic …