Luziza Ffira

9 Flips | 2 Magazines | 39 Likes | 3 Following | @luzizaffira | Keep up with Luziza Ffira on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Luziza Ffira”

The Psychology of Color in Marketing and Branding

A comprehensive look at the role color plays in marketing and how it impacts customer engagement.<p>11 min read<p>This story originally appeared on Help Scout<p>The psychology of color as it relates to persuasion is one of the most interesting--and most controversial--aspects of marketing.<p><b>The reason:</b> Most …

Graphic Design

The power of colour in branding

Click image to enlarge<p>There's no question that colour has a major impact on the branding world – these outstanding uses of colour in branding are a …

A Creative Checklist for Evaluating Branding

<i>The following is a guest post by SAP senior director Joe Pantigoso.</i><p>Ever feel unsure about evaluating branding proposals from your creative team or …

Advertising Industry

Brand Relevance

BIG or small, we should all care about “Brand Relevance”.<p>Forbes ran an article January 11, 2016, <i>Apple Tops Consumers' List of Most Relevant Brands:</i> …

How to successfully rebrand a growing consultancy

A step by step article on how Designbull successfully rebranded Accellier, a business process IT consultancy

8 ways you aren't using LinkedIn, but should be

It's a simple, efficient platform for connecting with people in your industry and hearing about the latest job openings.<p>But if that's all you're using LinkedIn for, then you've tapped into only a fraction of its potential.<p>"The biggest mistake I see people make is they assume LinkedIn does all the …

How to Find Your Dream Job

Do you want to find your dream job? First of all, congratulations for searching for work you love. We spent decades of the best years of our lives at …

These 2 Creatives Quit Agency Jobs to Start Their Own—With No Office and No Set Location

You've probably heard stories about creatives quitting their jobs to travel the world and look for adventure and creative opportunities in unexpected …

Advertising Industry

Building MirrorMirror

MirrorMirror<p>Update<p>I’ve created a forum at mirrormirror.tech for discussion and a place to get help if you’re stuck. All new updates to this guide …